1 00:00:02,033 --> 00:00:06,234 Hello, I'm Dalia Colon, and this is "WEDU Arts Plus." 2 00:00:06,234 --> 00:00:09,067 if you eat an amazing meal, 3 00:00:09,067 --> 00:00:12,300 but you don't post a pic on Instagram, did it even happen? 4 00:00:12,300 --> 00:00:14,234 In this first segment, we'll learn hacks 5 00:00:14,234 --> 00:00:16,467 for taking better food photos from south Tampa 6 00:00:16,467 --> 00:00:18,334 based photographer Chip Weiner. 7 00:00:19,534 --> 00:00:20,133 (upbeat music) 8 00:00:24,868 --> 00:00:29,133 - My name is Chip Weiner. I am a photographer here in Tampa. 9 00:00:29,133 --> 00:00:33,000 I have been a photo journalist and a food photographer, 10 00:00:33,000 --> 00:00:36,467 photographer in general, probably for 30 years. 11 00:00:36,467 --> 00:00:38,734 So way back in the days of film is when I started. 12 00:00:41,067 --> 00:00:44,567 I think I was given a film camera 13 00:00:44,567 --> 00:00:47,634 for high school graduation. 14 00:00:47,634 --> 00:00:50,567 It's such a typical story, and a lot of photographers, 15 00:00:50,567 --> 00:00:51,868 older photographers will tell you this, 16 00:00:51,868 --> 00:00:53,834 that they've taken some pictures 17 00:00:53,834 --> 00:00:55,868 and then they go in a dark room. 18 00:00:55,868 --> 00:00:58,467 This photograph appears on this piece of paper, 19 00:00:58,467 --> 00:01:00,567 and fell in love like that, 20 00:01:00,567 --> 00:01:02,467 which eventually led into shooting 21 00:01:02,467 --> 00:01:04,234 for Creative Loafing newspaper here in Tampa 22 00:01:04,234 --> 00:01:07,033 for the last 12 years, 23 00:01:07,033 --> 00:01:08,834 doing everything from photo journalism 24 00:01:08,834 --> 00:01:11,133 to food photography for them. 25 00:01:11,133 --> 00:01:13,100 They had a food critic who would go in and eat 26 00:01:13,100 --> 00:01:14,334 and then they would send me in 27 00:01:14,334 --> 00:01:17,701 to take food photos of what he ate. 28 00:01:17,701 --> 00:01:20,367 There's kind of a share generation now, 29 00:01:20,367 --> 00:01:22,701 that people are around and they want others to experience 30 00:01:22,701 --> 00:01:24,133 what they have experienced. 31 00:01:24,133 --> 00:01:26,000 That is relatively new, 32 00:01:26,000 --> 00:01:29,434 especially with the advent of Instagram. 33 00:01:29,434 --> 00:01:32,267 Some tips as far as taking some better photos. 34 00:01:32,267 --> 00:01:35,100 First thing is put a little extra effort into it. 35 00:01:35,100 --> 00:01:37,267 Pay attention to what you're seeing through the camera. 36 00:01:38,701 --> 00:01:41,734 Desserts tend to photograph the best, 37 00:01:41,734 --> 00:01:44,200 because restaurants put a lot of time and effort 38 00:01:44,200 --> 00:01:47,234 into making them just look awesome. 39 00:01:47,234 --> 00:01:49,067 If you're going to shoot in a restaurant, 40 00:01:49,067 --> 00:01:51,868 don't be afraid to ask for a table next to a window. 41 00:01:51,868 --> 00:01:54,434 If you don't have a large light source, 42 00:01:54,434 --> 00:01:56,567 so if you don't have that large window, 43 00:01:56,567 --> 00:01:57,968 there are other ways. 44 00:01:57,968 --> 00:01:59,534 Listen, I've seen people light food photography 45 00:01:59,534 --> 00:02:01,701 with their phone. 46 00:02:01,701 --> 00:02:04,100 A lot of the photography that I do at least on social media 47 00:02:04,100 --> 00:02:06,901 is I call it run and gun, 48 00:02:06,901 --> 00:02:09,467 no special consideration from the kitchen, 49 00:02:09,467 --> 00:02:12,234 no special consideration from the restaurant. 50 00:02:12,234 --> 00:02:15,033 I want to show in my photography and I want to experience, 51 00:02:15,033 --> 00:02:17,200 if you go into a restaurant 52 00:02:17,200 --> 00:02:20,200 and you sit down and eat this dish, what does it look like? 53 00:02:20,200 --> 00:02:22,434 - The cool thing about Chip 54 00:02:22,434 --> 00:02:24,667 is that he doesn't let you know he's coming. 55 00:02:24,667 --> 00:02:26,634 Now that's a good thing 'cause then you're not 56 00:02:26,634 --> 00:02:29,467 running around, you know, pulling out gold lobster tails 57 00:02:29,467 --> 00:02:31,400 out of the freezer and making it happen. 58 00:02:31,400 --> 00:02:33,067 You know, he's a customer just like anybody else, 59 00:02:33,067 --> 00:02:34,801 but it's very impactful. 60 00:02:37,067 --> 00:02:38,634 - What we're looking at is these are some of the photos 61 00:02:38,634 --> 00:02:41,133 that I've seen on Yelp. 62 00:02:41,133 --> 00:02:43,500 I looked at an egg sandwich at a restaurant recently, 63 00:02:43,500 --> 00:02:46,400 and what I like to do first is sometimes go online 64 00:02:46,400 --> 00:02:48,834 to see what they're serving, which is what I did. 65 00:02:48,834 --> 00:02:52,200 And there, I saw some photos and I went oh, okay, 66 00:02:52,200 --> 00:02:54,801 it's shot in a styrofoam box. 67 00:02:54,801 --> 00:02:58,467 It's a good looking food, but it gives it no context. 68 00:02:58,467 --> 00:03:01,367 So as I went in there, I'm looking around, 69 00:03:01,367 --> 00:03:04,367 how can we set this up so that you get a feel of the place? 70 00:03:04,367 --> 00:03:06,234 'Cause it's sort of a nostalgic place. 71 00:03:06,234 --> 00:03:08,467 And I went in and reshot the egg sandwich 72 00:03:08,467 --> 00:03:10,234 and it looks very different 73 00:03:10,234 --> 00:03:13,567 from what I originally saw on Yelp, not criticizing Yelp. 74 00:03:13,567 --> 00:03:16,734 They have a lot of good food photos on there, 75 00:03:16,734 --> 00:03:18,300 but there are some on there 76 00:03:18,300 --> 00:03:20,801 that could certainly be improved. 77 00:03:20,801 --> 00:03:22,667 So what I wanted to do with the egg sandwich 78 00:03:22,667 --> 00:03:25,534 is I wanted to show what the context of the place was. 79 00:03:25,534 --> 00:03:27,334 Again, it's a nostalgic restaurant. 80 00:03:27,334 --> 00:03:28,934 It's been around for a long time 81 00:03:28,934 --> 00:03:30,634 and they had a lot of nostalgia around. 82 00:03:30,634 --> 00:03:33,367 So I put items on the table. 83 00:03:33,367 --> 00:03:35,200 One of the things that I encourage in food photography 84 00:03:35,200 --> 00:03:38,334 is give food a presence. 85 00:03:38,334 --> 00:03:41,567 Instead of shooting it from above, shoot it from the side. 86 00:03:41,567 --> 00:03:44,500 If something is tall, let it be tall in your photograph. 87 00:03:44,500 --> 00:03:47,634 Then show what's in the background. 88 00:03:47,634 --> 00:03:50,467 So this was at a brand new restaurant in town. 89 00:03:50,467 --> 00:03:52,601 Believe it or not, that's grouper. 90 00:03:52,601 --> 00:03:54,534 Brown food, by the way, 91 00:03:54,534 --> 00:03:56,834 is really difficult to photograph. 92 00:03:56,834 --> 00:03:58,767 So what I did with that same dish 93 00:03:58,767 --> 00:04:01,033 was I put it on a plate, I put something in the background. 94 00:04:01,033 --> 00:04:02,567 I lit it a little different. 95 00:04:02,567 --> 00:04:06,267 I added some color and some candlelight, 96 00:04:06,267 --> 00:04:10,000 and it's same dish just with a very different view. 97 00:04:11,701 --> 00:04:14,267 So that is a meat dish served right here 98 00:04:14,267 --> 00:04:18,400 at Factory 4914, which can be a beautiful photograph. 99 00:04:18,400 --> 00:04:21,701 Unfortunately, that one, there's just not a lot of lighting 100 00:04:21,701 --> 00:04:24,267 or composition consideration. 101 00:04:24,267 --> 00:04:26,901 So I saw that and I came in and again, 102 00:04:26,901 --> 00:04:29,567 wanted to add some color, wanted to add some background, 103 00:04:29,567 --> 00:04:31,534 wanted to show this is what it's like 104 00:04:31,534 --> 00:04:34,400 to sit in this restaurant and eat this dish. 105 00:04:34,400 --> 00:04:36,334 It's got some candlelight, 106 00:04:36,334 --> 00:04:38,033 it's got a nice drink in the background. 107 00:04:38,033 --> 00:04:40,467 I typically will put some flatware in 108 00:04:40,467 --> 00:04:42,334 so that you get some scale. 109 00:04:42,334 --> 00:04:44,934 Everyone knows the size of a fork. 110 00:04:44,934 --> 00:04:46,801 They don't always know like the size of a scallop, 111 00:04:46,801 --> 00:04:49,367 which can be small or large. 112 00:04:49,367 --> 00:04:51,033 And I think the last one that we'll see there 113 00:04:51,033 --> 00:04:53,601 really speaks to color. 114 00:04:53,601 --> 00:04:55,801 How do you use color? 115 00:04:55,801 --> 00:04:58,968 And you can go on any retail website online 116 00:04:58,968 --> 00:05:01,534 and buy a color wheel for a couple of bucks. 117 00:05:01,534 --> 00:05:04,434 Learn what complimentary color is and use that. 118 00:05:04,434 --> 00:05:06,234 Even if you're in a restaurant, 119 00:05:06,234 --> 00:05:08,567 if you've got something blue, 120 00:05:08,567 --> 00:05:10,100 a lot of times something brown will go with that. 121 00:05:10,100 --> 00:05:11,567 If you've got red, 122 00:05:11,567 --> 00:05:14,767 a lot of times something green will go with that. 123 00:05:14,767 --> 00:05:17,067 So here's some tips for people at home, 124 00:05:17,067 --> 00:05:18,500 because one of the cool things about cooking at home 125 00:05:18,500 --> 00:05:20,534 is you control the whole place. 126 00:05:20,534 --> 00:05:22,133 You're not waiting for someone else to deliver food. 127 00:05:22,133 --> 00:05:24,634 Go to a secondhand store 128 00:05:24,634 --> 00:05:27,067 and find some different kinds of dishes. 129 00:05:27,067 --> 00:05:29,567 If you spend $10, you're spending too much. 130 00:05:29,567 --> 00:05:31,601 One tip that I will use strongly 131 00:05:31,601 --> 00:05:34,434 is never shoot on a red plate. 132 00:05:34,434 --> 00:05:38,033 Red does not render well in digital photography 133 00:05:38,033 --> 00:05:39,634 unless there's an absolute reason to do it 134 00:05:39,634 --> 00:05:41,701 and you know what you're doing. 135 00:05:41,701 --> 00:05:46,000 White, light blue plates tend to work well. 136 00:05:46,000 --> 00:05:49,167 Darker plates are a little tougher to render. 137 00:05:49,167 --> 00:05:52,234 Put those muffins, stack them up or cut them. 138 00:05:52,234 --> 00:05:55,868 I love cutting food and seeing the inside of it. 139 00:05:55,868 --> 00:06:00,734 - Food only stays for maybe a couple of minutes, 140 00:06:00,734 --> 00:06:04,534 if not maybe an hour, but when you get a fantastic photo, 141 00:06:04,534 --> 00:06:06,734 that's a memory, that's something that you can share 142 00:06:06,734 --> 00:06:09,100 and project to other people that can last a lifetime. 143 00:06:12,133 --> 00:06:16,634 - One of the things that I like putting food on Facebook, 144 00:06:16,634 --> 00:06:19,500 for example, is to encourage people. 145 00:06:19,500 --> 00:06:22,367 If you're out taking photos, make it better. 146 00:06:22,367 --> 00:06:26,033 Take a little extra time to really make that shot delicious 147 00:06:26,033 --> 00:06:28,567 and make people want to eat it and try it. 148 00:06:28,567 --> 00:06:31,167 And when you're ready, 149 00:06:31,167 --> 00:06:34,100 look online and learn about two things, 150 00:06:34,100 --> 00:06:36,200 aperture and shutter speed. 151 00:06:36,200 --> 00:06:38,400 Those two things interact on most cameras, 152 00:06:38,400 --> 00:06:41,334 and if you learn how to adjust those, 153 00:06:41,334 --> 00:06:44,067 your food photography is going to improve significantly. 154 00:06:44,067 --> 00:06:44,801 (relaxed music) 155 00:06:49,300 --> 00:06:51,667 - For information on Chip Weiner's photography classes, 156 00:06:51,667 --> 00:06:52,667 check out chipshotz.com.