WEBVTT 00:00.000 --> 00:07.839 align:start >> Announcer: THIS PRESENTATION WAS MADE POSSIBLE THANKS IN PART TO THE PATRONS OF 00:07.841 --> 00:08.907 align:start WAS MADE POSSIBLE THANKS IN PART TO THE PATRONS OF "CHARLOTTESVILLE INSIDE-OUT," 00:08.909 --> 00:10.542 align:start TO THE PATRONS OF "CHARLOTTESVILLE INSIDE-OUT," COMMITTED TO EXPLORING THE 00:10.544 --> 00:12.076 align:start "CHARLOTTESVILLE INSIDE-OUT," COMMITTED TO EXPLORING THE PEOPLE, PLACES, AND QUALITY OF 00:12.078 --> 00:13.111 align:start COMMITTED TO EXPLORING THE PEOPLE, PLACES, AND QUALITY OF LIFE THAT UNIQUELY DEFINE 00:13.113 --> 00:14.145 align:start PEOPLE, PLACES, AND QUALITY OF LIFE THAT UNIQUELY DEFINE CHARLOTTESVILLE AND ITS 00:14.147 --> 00:22.020 align:start LIFE THAT UNIQUELY DEFINE CHARLOTTESVILLE AND ITS SURROUNDINGS. 00:22.022 --> 00:31.630 align:start >>> SUSTAINABILITY IS NOT JUST ENVIRONMENTAL. IF THE ECONOMY CRASHES, THAT'S 00:31.632 --> 00:34.232 align:start ENVIRONMENTAL. IF THE ECONOMY CRASHES, THAT'S NOT SUSTAINABLE EITHER. 00:34.234 --> 00:35.767 align:start IF THE ECONOMY CRASHES, THAT'S NOT SUSTAINABLE EITHER. >> FOR WHTJ, I'M TERRI ALLARD 00:35.769 --> 00:36.467 align:start NOT SUSTAINABLE EITHER. >> FOR WHTJ, I'M TERRI ALLARD AND THIS IS "CHARLOTTESVILLE 00:36.469 --> 00:40.906 align:start >> FOR WHTJ, I'M TERRI ALLARD AND THIS IS "CHARLOTTESVILLE INSIDE-OUT." 00:44.610 --> 00:46.545 align:start CAPTIONING PROVIDED BY CAPTION ASSOCIATES, LLC www.captionassociates.com 00:46.547 --> 01:02.928 align:start >>> DID YOU FIND OUT THAT I'M SECRETLY RAISING CHICKENS? [ LAUGHTER ] 01:02.930 --> 01:04.495 align:start SECRETLY RAISING CHICKENS? [ LAUGHTER ] >> WHAT DO YOU GET WHEN YOU 01:04.497 --> 01:06.631 align:start [ LAUGHTER ] >> WHAT DO YOU GET WHEN YOU COMBINE THE EXPERTISE OF A 01:06.633 --> 01:08.199 align:start >> WHAT DO YOU GET WHEN YOU COMBINE THE EXPERTISE OF A MULTI-DISCIPLINARY FACULTY AND 01:08.201 --> 01:09.233 align:start COMBINE THE EXPERTISE OF A MULTI-DISCIPLINARY FACULTY AND STUDENT TEAM WITH A VIDEO GAME 01:09.235 --> 01:11.302 align:start MULTI-DISCIPLINARY FACULTY AND STUDENT TEAM WITH A VIDEO GAME FORMAT? 01:11.304 --> 01:13.404 align:start STUDENT TEAM WITH A VIDEO GAME FORMAT? THE RESULT IS THE UVA BAY GAME. 01:13.406 --> 01:17.542 align:start FORMAT? THE RESULT IS THE UVA BAY GAME. JOIN US TODAY AS WE TALK WITH 01:17.544 --> 01:18.643 align:start THE RESULT IS THE UVA BAY GAME. JOIN US TODAY AS WE TALK WITH THE CREATORS OF THIS 01:18.645 --> 01:19.343 align:start JOIN US TODAY AS WE TALK WITH THE CREATORS OF THIS FIRST-OF-ITS-KIND SIMULATION 01:19.345 --> 01:20.178 align:start THE CREATORS OF THIS FIRST-OF-ITS-KIND SIMULATION BASED ON THE CHESAPEAKE BAY 01:20.180 --> 01:20.745 align:start FIRST-OF-ITS-KIND SIMULATION BASED ON THE CHESAPEAKE BAY WATERSHED. 01:20.747 --> 01:23.548 align:start BASED ON THE CHESAPEAKE BAY WATERSHED. COME ON! 01:23.550 --> 01:31.556 align:start >> THE UVA BAY GAME IS A PARTICIPATORY SIMULATION OF THE CHESAPEAKE BAY WATERSHED. 01:31.558 --> 01:33.692 align:start PARTICIPATORY SIMULATION OF THE CHESAPEAKE BAY WATERSHED. PLAYERS TAKE ON THE ROLES OF 01:33.694 --> 01:34.726 align:start CHESAPEAKE BAY WATERSHED. PLAYERS TAKE ON THE ROLES OF STAKEHOLDERS CRITICAL TO BAY 01:34.728 --> 01:36.260 align:start PLAYERS TAKE ON THE ROLES OF STAKEHOLDERS CRITICAL TO BAY HEALTH. 01:36.262 --> 01:37.328 align:start STAKEHOLDERS CRITICAL TO BAY HEALTH. THEY MAKE DECISIONS BASED ON 01:37.330 --> 01:38.362 align:start HEALTH. THEY MAKE DECISIONS BASED ON THEIR ROLES OR REGULATORY 01:38.364 --> 01:39.965 align:start THEY MAKE DECISIONS BASED ON THEIR ROLES OR REGULATORY AUTHORITY. 01:39.967 --> 01:42.567 align:start THEIR ROLES OR REGULATORY AUTHORITY. THEY SEE THE IMPACTS OF THEIR 01:42.569 --> 01:44.135 align:start AUTHORITY. THEY SEE THE IMPACTS OF THEIR DECISIONS ON THEIR FINANCES, THE 01:44.137 --> 01:44.769 align:start THEY SEE THE IMPACTS OF THEIR DECISIONS ON THEIR FINANCES, THE REGIONAL ECONOMY, AND BAY 01:44.771 --> 01:46.204 align:start DECISIONS ON THEIR FINANCES, THE REGIONAL ECONOMY, AND BAY HEALTH. 01:46.206 --> 01:48.840 align:start REGIONAL ECONOMY, AND BAY HEALTH. AND AS THEY WORK THEIR WAY 01:48.842 --> 01:50.942 align:start HEALTH. AND AS THEY WORK THEIR WAY THROUGH THE GAME, WE SEE 01:50.944 --> 01:52.477 align:start AND AS THEY WORK THEIR WAY THROUGH THE GAME, WE SEE SIGNIFICANT BEHAVIOR CHANGE 01:52.479 --> 01:54.079 align:start THROUGH THE GAME, WE SEE SIGNIFICANT BEHAVIOR CHANGE AMONG THE PLAYERS. 01:54.081 --> 01:55.647 align:start SIGNIFICANT BEHAVIOR CHANGE AMONG THE PLAYERS. THEY START OFF AS INDIVIDUALS. 01:55.649 --> 01:56.648 align:start AMONG THE PLAYERS. THEY START OFF AS INDIVIDUALS. THEY BEGIN TO REALIZE THAT THEY 01:56.650 --> 01:58.750 align:start THEY START OFF AS INDIVIDUALS. THEY BEGIN TO REALIZE THAT THEY NEED TO KNOW WHAT OTHER PLAYERS 01:58.752 --> 01:59.784 align:start THEY BEGIN TO REALIZE THAT THEY NEED TO KNOW WHAT OTHER PLAYERS ARE GOING TO DO BEFORE THEY MAKE 01:59.786 --> 02:01.385 align:start NEED TO KNOW WHAT OTHER PLAYERS ARE GOING TO DO BEFORE THEY MAKE THEIR DECISIONS. 02:01.387 --> 02:02.954 align:start ARE GOING TO DO BEFORE THEY MAKE THEIR DECISIONS. THEY BEGIN TO NEGOTIATE. 02:02.956 --> 02:03.955 align:start THEIR DECISIONS. THEY BEGIN TO NEGOTIATE. THEY LOOK TO OPTIMIZE THEIR 02:03.957 --> 02:06.091 align:start THEY BEGIN TO NEGOTIATE. THEY LOOK TO OPTIMIZE THEIR RELATIONSHIPS. 02:06.093 --> 02:07.659 align:start THEY LOOK TO OPTIMIZE THEIR RELATIONSHIPS. AND IN THESE EXCHANGES, WE SEE 02:07.661 --> 02:08.727 align:start RELATIONSHIPS. AND IN THESE EXCHANGES, WE SEE COLLABORATION AND INNOVATIVE 02:08.729 --> 02:09.227 align:start AND IN THESE EXCHANGES, WE SEE COLLABORATION AND INNOVATIVE SOLUTIONS. 02:09.229 --> 02:11.329 align:start COLLABORATION AND INNOVATIVE SOLUTIONS. >> SO WHY WAS THE GAME CREATED 02:11.331 --> 02:13.397 align:start SOLUTIONS. >> SO WHY WAS THE GAME CREATED IN THE FIRST PLACE? 02:13.399 --> 02:20.739 align:start >> SO WHY WAS THE GAME CREATED IN THE FIRST PLACE? THERE'S A STORY BEHIND THIS. 02:20.741 --> 02:21.205 align:start IN THE FIRST PLACE? THERE'S A STORY BEHIND THIS. >> YEAH. 02:21.207 --> 02:22.306 align:start THERE'S A STORY BEHIND THIS. >> YEAH. A FEW YEARS AGO AT THE 02:22.308 --> 02:23.341 align:start >> YEAH. A FEW YEARS AGO AT THE UNIVERSITY, THERE WAS AN 02:23.343 --> 02:24.342 align:start A FEW YEARS AGO AT THE UNIVERSITY, THERE WAS AN INITIATIVE TO LOOK AT 02:24.344 --> 02:25.376 align:start UNIVERSITY, THERE WAS AN INITIATIVE TO LOOK AT SUSTAINABILITY, AND IN ONE OF 02:25.378 --> 02:26.444 align:start INITIATIVE TO LOOK AT SUSTAINABILITY, AND IN ONE OF THOSE MEETINGS THE VICE 02:26.446 --> 02:27.478 align:start SUSTAINABILITY, AND IN ONE OF THOSE MEETINGS THE VICE PRESIDENT FOR RESEARCH, TOM 02:27.480 --> 02:28.546 align:start THOSE MEETINGS THE VICE PRESIDENT FOR RESEARCH, TOM SKALAK, SORT OF CHALLENGED THE 02:28.548 --> 02:29.180 align:start PRESIDENT FOR RESEARCH, TOM SKALAK, SORT OF CHALLENGED THE GROUP IN THIS ROOM, AMONG 02:29.182 --> 02:30.081 align:start SKALAK, SORT OF CHALLENGED THE GROUP IN THIS ROOM, AMONG OTHERS, TO COME UP WITH AND 02:30.083 --> 02:31.182 align:start GROUP IN THIS ROOM, AMONG OTHERS, TO COME UP WITH AND DEFINE SUSTAINABILITY IN TERMS 02:31.184 --> 02:31.783 align:start OTHERS, TO COME UP WITH AND DEFINE SUSTAINABILITY IN TERMS OF THE CHESAPEAKE BAY. 02:31.785 --> 02:32.751 align:start DEFINE SUSTAINABILITY IN TERMS OF THE CHESAPEAKE BAY. SO WHAT THE GAME IS DEPENDENT 02:32.753 --> 02:33.752 align:start OF THE CHESAPEAKE BAY. SO WHAT THE GAME IS DEPENDENT UPON IS FINDING AN ECONOMIC AND 02:33.754 --> 02:34.819 align:start SO WHAT THE GAME IS DEPENDENT UPON IS FINDING AN ECONOMIC AND ENVIRONMENTAL SUSTAINABILITY, SO 02:34.821 --> 02:35.854 align:start UPON IS FINDING AN ECONOMIC AND ENVIRONMENTAL SUSTAINABILITY, SO INSTEAD OF GOING LIKE THIS, THEY 02:35.856 --> 02:38.990 align:start ENVIRONMENTAL SUSTAINABILITY, SO INSTEAD OF GOING LIKE THIS, THEY ALL COME UP TOGETHER. 02:38.992 --> 02:40.091 align:start INSTEAD OF GOING LIKE THIS, THEY ALL COME UP TOGETHER. >> OH, YEAH. 02:40.093 --> 02:41.092 align:start ALL COME UP TOGETHER. >> OH, YEAH. >> SO WE'RE TRYING TO BE 02:41.094 --> 02:41.826 align:start >> OH, YEAH. >> SO WE'RE TRYING TO BE ENVIRONMENTALLY SUSTAINABLE, AND 02:41.828 --> 02:42.661 align:start >> SO WE'RE TRYING TO BE ENVIRONMENTALLY SUSTAINABLE, AND WE'RE TRYING TO BE ECONOMICALLY 02:42.663 --> 02:43.361 align:start ENVIRONMENTALLY SUSTAINABLE, AND WE'RE TRYING TO BE ECONOMICALLY SUSTAINABLE, AND THAT'S WHAT 02:43.363 --> 02:44.228 align:start WE'RE TRYING TO BE ECONOMICALLY SUSTAINABLE, AND THAT'S WHAT THEY GAME IS ALL ABOUT. 02:44.230 --> 02:45.797 align:start SUSTAINABLE, AND THAT'S WHAT THEY GAME IS ALL ABOUT. >> AND HOW LONG DID IT TAKE YOU 02:45.799 --> 02:47.365 align:start THEY GAME IS ALL ABOUT. >> AND HOW LONG DID IT TAKE YOU FROM THE MOMENT YOU STARTED 02:47.367 --> 02:48.967 align:start >> AND HOW LONG DID IT TAKE YOU FROM THE MOMENT YOU STARTED TALKING ABOUT IT UNTIL YOU 02:48.969 --> 02:50.535 align:start FROM THE MOMENT YOU STARTED TALKING ABOUT IT UNTIL YOU COMPLETED THE FIRST GAME? 02:50.537 --> 02:52.103 align:start TALKING ABOUT IT UNTIL YOU COMPLETED THE FIRST GAME? >> WELL, I WAS ONE OF THE LAST 02:52.105 --> 02:53.638 align:start COMPLETED THE FIRST GAME? >> WELL, I WAS ONE OF THE LAST PERSONS BROUGHT INTO THE TEAM 02:53.640 --> 02:54.673 align:start >> WELL, I WAS ONE OF THE LAST PERSONS BROUGHT INTO THE TEAM BECAUSE MY BACKGROUND IS IN 02:54.675 --> 02:56.841 align:start PERSONS BROUGHT INTO THE TEAM BECAUSE MY BACKGROUND IS IN SIMULATION MODELING. 02:56.843 --> 02:58.910 align:start BECAUSE MY BACKGROUND IS IN SIMULATION MODELING. AND AFTER THE FACULTY GROUP HAD 02:58.912 --> 03:03.081 align:start SIMULATION MODELING. AND AFTER THE FACULTY GROUP HAD CONCEPTUALIZED THIS IDEA OF 03:03.083 --> 03:04.115 align:start AND AFTER THE FACULTY GROUP HAD CONCEPTUALIZED THIS IDEA OF HAVING A GAME ENVIRONMENT, WE 03:04.117 --> 03:05.717 align:start CONCEPTUALIZED THIS IDEA OF HAVING A GAME ENVIRONMENT, WE BASICALLY PUT IT TOGETHER IN 03:05.719 --> 03:06.751 align:start HAVING A GAME ENVIRONMENT, WE BASICALLY PUT IT TOGETHER IN ABOUT FOUR MONTHS, WHICH IS 03:06.753 --> 03:08.319 align:start BASICALLY PUT IT TOGETHER IN ABOUT FOUR MONTHS, WHICH IS PRETTY RAPID DEVELOPMENT. 03:08.321 --> 03:12.490 align:start ABOUT FOUR MONTHS, WHICH IS PRETTY RAPID DEVELOPMENT. >>YEAH. 03:12.492 --> 03:13.224 align:start PRETTY RAPID DEVELOPMENT. >>YEAH. >> I'D SAY NOW WE'RE ON VERSION 03:13.226 --> 03:14.059 align:start >>YEAH. >> I'D SAY NOW WE'RE ON VERSION FOUR. 03:14.061 --> 03:15.160 align:start >> I'D SAY NOW WE'RE ON VERSION FOUR. WE'VE MADE SUBSTANTIAL 03:15.162 --> 03:15.894 align:start FOUR. WE'VE MADE SUBSTANTIAL IMPROVEMENTS TO THE GAME SINCE 03:15.896 --> 03:16.695 align:start WE'VE MADE SUBSTANTIAL IMPROVEMENTS TO THE GAME SINCE IT WAS FIRST CREATED. 03:16.697 --> 03:17.395 align:start IMPROVEMENTS TO THE GAME SINCE IT WAS FIRST CREATED. >> LET'S TALK ABOUT THE ROLES 03:17.397 --> 03:18.262 align:start IT WAS FIRST CREATED. >> LET'S TALK ABOUT THE ROLES THAT YOU'VE ALL PLAYED IN THE 03:18.264 --> 03:19.297 align:start >> LET'S TALK ABOUT THE ROLES THAT YOU'VE ALL PLAYED IN THE GAME. 03:19.299 --> 03:20.331 align:start THAT YOU'VE ALL PLAYED IN THE GAME. >> OKAY. 03:20.333 --> 03:24.035 align:start GAME. >> OKAY. SO I'M A FINANCE PROFESSOR AT 03:24.037 --> 03:25.103 align:start >> OKAY. SO I'M A FINANCE PROFESSOR AT THE COMMERCE SCHOOL, AND WE'RE 03:25.105 --> 03:26.104 align:start SO I'M A FINANCE PROFESSOR AT THE COMMERCE SCHOOL, AND WE'RE CONCERNED ABOUT THE ECONOMIC AND 03:26.106 --> 03:27.672 align:start THE COMMERCE SCHOOL, AND WE'RE CONCERNED ABOUT THE ECONOMIC AND THE ENVIRONMENTAL HEALTH OF THE 03:27.674 --> 03:29.240 align:start CONCERNED ABOUT THE ECONOMIC AND THE ENVIRONMENTAL HEALTH OF THE CHESAPEAKE BAY WATERSHED, AND SO 03:29.242 --> 03:30.341 align:start THE ENVIRONMENTAL HEALTH OF THE CHESAPEAKE BAY WATERSHED, AND SO I HELPED CONTRIBUTE TO THE 03:30.343 --> 03:31.309 align:start CHESAPEAKE BAY WATERSHED, AND SO I HELPED CONTRIBUTE TO THE BUILDING OF THE FINANCIAL 03:31.311 --> 03:33.411 align:start I HELPED CONTRIBUTE TO THE BUILDING OF THE FINANCIAL MODELS. 03:33.413 --> 03:35.479 align:start BUILDING OF THE FINANCIAL MODELS. SO WHETHER YOU'RE A FARMER OR A 03:35.481 --> 03:37.048 align:start MODELS. SO WHETHER YOU'RE A FARMER OR A WATERMAN OR A DEVELOPER OR EVEN 03:37.050 --> 03:38.583 align:start SO WHETHER YOU'RE A FARMER OR A WATERMAN OR A DEVELOPER OR EVEN A REGULATOR, THEY'RE LOOKING TO 03:38.585 --> 03:43.822 align:start WATERMAN OR A DEVELOPER OR EVEN A REGULATOR, THEY'RE LOOKING TO INCREASE THEIR ECONOMIC 03:43.824 --> 03:44.522 align:start A REGULATOR, THEY'RE LOOKING TO INCREASE THEIR ECONOMIC WELL-BEING AND YOU NEED SOME 03:44.524 --> 03:44.989 align:start INCREASE THEIR ECONOMIC WELL-BEING AND YOU NEED SOME MODELS FOR THAT. 03:44.991 --> 03:45.957 align:start WELL-BEING AND YOU NEED SOME MODELS FOR THAT. >>RIGHT. 03:45.959 --> 03:46.657 align:start MODELS FOR THAT. >>RIGHT. AND DAVID, WHAT ROLE DID YOU 03:46.659 --> 03:47.491 align:start >>RIGHT. AND DAVID, WHAT ROLE DID YOU PLAY? 03:47.493 --> 03:48.559 align:start AND DAVID, WHAT ROLE DID YOU PLAY? >> SO I WAS ACTUALLY, I THINK, 03:48.561 --> 03:49.227 align:start PLAY? >> SO I WAS ACTUALLY, I THINK, THE LAST PERSON TO JOIN THE 03:49.229 --> 03:50.161 align:start >> SO I WAS ACTUALLY, I THINK, THE LAST PERSON TO JOIN THE GROUP. 03:50.163 --> 03:51.162 align:start THE LAST PERSON TO JOIN THE GROUP. I CAME IN AFTER A LOT OF IT WAS 03:51.164 --> 03:52.263 align:start GROUP. I CAME IN AFTER A LOT OF IT WAS ALREADY DEVELOPED, AND MY ROLE 03:52.265 --> 03:53.798 align:start I CAME IN AFTER A LOT OF IT WAS ALREADY DEVELOPED, AND MY ROLE IS TO WORK ON ASSESSMENT ISSUES 03:53.800 --> 03:55.900 align:start ALREADY DEVELOPED, AND MY ROLE IS TO WORK ON ASSESSMENT ISSUES AND INTEGRATION INTO, IN THE 03:55.902 --> 03:57.969 align:start IS TO WORK ON ASSESSMENT ISSUES AND INTEGRATION INTO, IN THE K-12 EDUCATION, AS WELL AS TO 03:57.971 --> 04:00.638 align:start AND INTEGRATION INTO, IN THE K-12 EDUCATION, AS WELL AS TO THINK ABOUT HOW THE GAME MIGHT 04:00.640 --> 04:02.140 align:start K-12 EDUCATION, AS WELL AS TO THINK ABOUT HOW THE GAME MIGHT BE BEST UTILIZED TO HELP PEOPLE 04:02.142 --> 04:04.275 align:start THINK ABOUT HOW THE GAME MIGHT BE BEST UTILIZED TO HELP PEOPLE LEARN NOT ONLY ABOUT THE 04:04.277 --> 04:05.810 align:start BE BEST UTILIZED TO HELP PEOPLE LEARN NOT ONLY ABOUT THE CHESAPEAKE BAY, BUT ABOUT THE 04:05.812 --> 04:07.912 align:start LEARN NOT ONLY ABOUT THE CHESAPEAKE BAY, BUT ABOUT THE COMPLEX SYSTEMS THAT REALLY LEAD 04:07.914 --> 04:08.980 align:start CHESAPEAKE BAY, BUT ABOUT THE COMPLEX SYSTEMS THAT REALLY LEAD TO IT BEING SUSTAINABLE OR NOT. 04:08.982 --> 04:09.948 align:start COMPLEX SYSTEMS THAT REALLY LEAD TO IT BEING SUSTAINABLE OR NOT. >>RIGHT. 04:09.950 --> 04:12.650 align:start TO IT BEING SUSTAINABLE OR NOT. >>RIGHT. AND DAVE? 04:12.652 --> 04:14.185 align:start >>RIGHT. AND DAVE? >> SO MY BACKGROUND IS AS AN 04:14.187 --> 04:17.321 align:start AND DAVE? >> SO MY BACKGROUND IS AS AN OCEANOGRAPHER, AND I'VE BEEN 04:17.323 --> 04:18.289 align:start >> SO MY BACKGROUND IS AS AN OCEANOGRAPHER, AND I'VE BEEN TRACKING THE SCIENCE OF THE 04:18.291 --> 04:19.023 align:start OCEANOGRAPHER, AND I'VE BEEN TRACKING THE SCIENCE OF THE CHESAPEAKE BAY SINCE THE EARLY 04:19.025 --> 04:19.891 align:start TRACKING THE SCIENCE OF THE CHESAPEAKE BAY SINCE THE EARLY '80s. 04:19.893 --> 04:20.591 align:start CHESAPEAKE BAY SINCE THE EARLY '80s. I THINK THEY BROUGHT ME INTO 04:20.593 --> 04:21.425 align:start '80s. I THINK THEY BROUGHT ME INTO THIS GAME BECAUSE I GET ALONG 04:21.427 --> 04:22.026 align:start I THINK THEY BROUGHT ME INTO THIS GAME BECAUSE I GET ALONG WITH THESE GUYS. 04:22.028 --> 04:24.129 align:start THIS GAME BECAUSE I GET ALONG WITH THESE GUYS. [ LAUGHTER ] 04:24.131 --> 04:25.130 align:start WITH THESE GUYS. [ LAUGHTER ] BUT ALSO BECAUSE I KNOW A LITTLE 04:25.132 --> 04:25.864 align:start [ LAUGHTER ] BUT ALSO BECAUSE I KNOW A LITTLE BIT ABOUT THE SCIENCE BEHIND THE 04:25.866 --> 04:27.732 align:start BUT ALSO BECAUSE I KNOW A LITTLE BIT ABOUT THE SCIENCE BEHIND THE CHESAPEAKE BAY. 04:27.734 --> 04:28.833 align:start BIT ABOUT THE SCIENCE BEHIND THE CHESAPEAKE BAY. SO I WAS INVOLVED WITH HELPING 04:28.835 --> 04:30.368 align:start CHESAPEAKE BAY. SO I WAS INVOLVED WITH HELPING BUILD A COUPLE OF THE MODULES 04:30.370 --> 04:32.470 align:start SO I WAS INVOLVED WITH HELPING BUILD A COUPLE OF THE MODULES DEALING WITH THE BAY'S HEALTH AS 04:32.472 --> 04:34.105 align:start BUILD A COUPLE OF THE MODULES DEALING WITH THE BAY'S HEALTH AS WELL AS THE WATERMAN MODULE. 04:34.107 --> 04:35.140 align:start DEALING WITH THE BAY'S HEALTH AS WELL AS THE WATERMAN MODULE. >> NOW YOU'RE A REGULATOR SO 04:35.142 --> 04:36.174 align:start WELL AS THE WATERMAN MODULE. >> NOW YOU'RE A REGULATOR SO YOU'RE LOOKING AT THE BROAD BIG 04:36.176 --> 04:37.776 align:start >> NOW YOU'RE A REGULATOR SO YOU'RE LOOKING AT THE BROAD BIG PICTURE. 04:37.778 --> 04:38.777 align:start YOU'RE LOOKING AT THE BROAD BIG PICTURE. BUT IF YOU'RE A LAND DEVELOPER, 04:38.779 --> 04:39.844 align:start PICTURE. BUT IF YOU'RE A LAND DEVELOPER, AN ANIMAL FARMER, CROP FARMER OR 04:39.846 --> 04:41.412 align:start BUT IF YOU'RE A LAND DEVELOPER, AN ANIMAL FARMER, CROP FARMER OR WATERMAN, IT WILL GIVE YOU YOUR 04:41.414 --> 04:42.446 align:start AN ANIMAL FARMER, CROP FARMER OR WATERMAN, IT WILL GIVE YOU YOUR PERSONAL, YOUR PERSONAL 04:42.448 --> 04:44.515 align:start WATERMAN, IT WILL GIVE YOU YOUR PERSONAL, YOUR PERSONAL FINANCIAL STATEMENT. 04:44.517 --> 04:46.651 align:start PERSONAL, YOUR PERSONAL FINANCIAL STATEMENT. >> JEFFERY, YOU DESCRIBED THIS 04:46.653 --> 04:47.685 align:start FINANCIAL STATEMENT. >> JEFFERY, YOU DESCRIBED THIS GROUP, WHEN WE WERE TALKING ONCE 04:47.687 --> 04:48.719 align:start >> JEFFERY, YOU DESCRIBED THIS GROUP, WHEN WE WERE TALKING ONCE EARLIER, AS THE SECRET SAUCE. 04:48.721 --> 04:52.323 align:start GROUP, WHEN WE WERE TALKING ONCE EARLIER, AS THE SECRET SAUCE. >> IT IS. 04:52.325 --> 04:53.391 align:start EARLIER, AS THE SECRET SAUCE. >> IT IS. >> SO TELL ME WHAT YOU MEAN BY 04:53.393 --> 04:55.393 align:start >> IT IS. >> SO TELL ME WHAT YOU MEAN BY THAT. 04:55.395 --> 04:56.127 align:start >> SO TELL ME WHAT YOU MEAN BY THAT. >> IT'S UNUSUAL TO FIND A GROUP 04:56.129 --> 04:58.562 align:start THAT. >> IT'S UNUSUAL TO FIND A GROUP OF FACULTY MEMBERS FROM VERY 04:58.564 --> 05:01.666 align:start >> IT'S UNUSUAL TO FIND A GROUP OF FACULTY MEMBERS FROM VERY DISPARATE UNIVERSITY DEPARTMENTS 05:01.668 --> 05:03.802 align:start OF FACULTY MEMBERS FROM VERY DISPARATE UNIVERSITY DEPARTMENTS AND DISCIPLINES WHO CAN WORK 05:03.804 --> 05:05.369 align:start DISPARATE UNIVERSITY DEPARTMENTS AND DISCIPLINES WHO CAN WORK TOGETHER EASILY AND SHARE EACH 05:05.371 --> 05:06.404 align:start AND DISCIPLINES WHO CAN WORK TOGETHER EASILY AND SHARE EACH OTHER'S LANGUAGE AND WHO ENJOY 05:06.406 --> 05:09.573 align:start TOGETHER EASILY AND SHARE EACH OTHER'S LANGUAGE AND WHO ENJOY COLLABORATION. 05:09.575 --> 05:11.609 align:start OTHER'S LANGUAGE AND WHO ENJOY COLLABORATION. WE MEET EVERY MONDAY MORNING AT 05:11.611 --> 05:13.211 align:start COLLABORATION. WE MEET EVERY MONDAY MORNING AT 8:00 FOR A KIND OF ROLLING 05:13.213 --> 05:15.313 align:start WE MEET EVERY MONDAY MORNING AT 8:00 FOR A KIND OF ROLLING SEMINAR IN GAME DEVELOPMENT. 05:15.315 --> 05:16.047 align:start 8:00 FOR A KIND OF ROLLING SEMINAR IN GAME DEVELOPMENT. WE'VE BEEN DOING THIS FOR NEARLY 05:16.049 --> 05:18.449 align:start SEMINAR IN GAME DEVELOPMENT. WE'VE BEEN DOING THIS FOR NEARLY THREE YEARS. 05:18.451 --> 05:19.984 align:start WE'VE BEEN DOING THIS FOR NEARLY THREE YEARS. WHAT THE FACULTY MEMBERS HERE 05:19.986 --> 05:22.586 align:start THREE YEARS. WHAT THE FACULTY MEMBERS HERE HAVE SAID ABOUT THEIR ROLE IN 05:22.588 --> 05:24.689 align:start WHAT THE FACULTY MEMBERS HERE HAVE SAID ABOUT THEIR ROLE IN THE GAME HAS FOCUSED ON OUR 05:24.691 --> 05:26.791 align:start HAVE SAID ABOUT THEIR ROLE IN THE GAME HAS FOCUSED ON OUR INTENTION TO DEVELOP A GAME FOR 05:26.793 --> 05:28.359 align:start THE GAME HAS FOCUSED ON OUR INTENTION TO DEVELOP A GAME FOR CLASSROOM USE, SO EACH ONE OF 05:28.361 --> 05:29.894 align:start INTENTION TO DEVELOP A GAME FOR CLASSROOM USE, SO EACH ONE OF THE FACULTY MEMBERS TEACHES A 05:29.896 --> 05:32.496 align:start CLASSROOM USE, SO EACH ONE OF THE FACULTY MEMBERS TEACHES A SLICE OF THE WATERSHED. 05:32.498 --> 05:36.167 align:start THE FACULTY MEMBERS TEACHES A SLICE OF THE WATERSHED. MARK TEACHES THE ECONOMICS, DAVE 05:36.169 --> 05:37.735 align:start SLICE OF THE WATERSHED. MARK TEACHES THE ECONOMICS, DAVE TEACHES ECOSYSTEMS, OTHER 05:37.737 --> 05:44.742 align:start MARK TEACHES THE ECONOMICS, DAVE TEACHES ECOSYSTEMS, OTHER MEMBERS OF OUR TEAM TEACH LAW 05:44.744 --> 05:45.609 align:start TEACHES ECOSYSTEMS, OTHER MEMBERS OF OUR TEAM TEACH LAW AND POLICY OR THE BUILT 05:45.611 --> 05:47.645 align:start MEMBERS OF OUR TEAM TEACH LAW AND POLICY OR THE BUILT ENVIRONMENT. 05:47.647 --> 05:48.379 align:start AND POLICY OR THE BUILT ENVIRONMENT. WHAT THE GAME ENABLES STUDENTS 05:48.381 --> 05:49.314 align:start ENVIRONMENT. WHAT THE GAME ENABLES STUDENTS TO SEE IS HOW ALL THE MOVING 05:49.316 --> 05:50.315 align:start WHAT THE GAME ENABLES STUDENTS TO SEE IS HOW ALL THE MOVING PARTS FIT TOGETHER. 05:50.317 --> 05:51.382 align:start TO SEE IS HOW ALL THE MOVING PARTS FIT TOGETHER. >> WHICH IS WHY THIS IS A FIRST 05:51.384 --> 05:52.951 align:start PARTS FIT TOGETHER. >> WHICH IS WHY THIS IS A FIRST OF ITS KIND, RIGHT? 05:52.953 --> 05:54.552 align:start >> WHICH IS WHY THIS IS A FIRST OF ITS KIND, RIGHT? THIS IS -- NO OTHER UNIVERSITY 05:54.554 --> 05:55.553 align:start OF ITS KIND, RIGHT? THIS IS -- NO OTHER UNIVERSITY HAS THE SECRET SAUCE. 05:55.555 --> 05:56.587 align:start THIS IS -- NO OTHER UNIVERSITY HAS THE SECRET SAUCE. [ LAUGHTER ] 05:56.589 --> 05:57.688 align:start HAS THE SECRET SAUCE. [ LAUGHTER ] >> THAT'S RIGHT. 05:57.690 --> 05:58.189 align:start [ LAUGHTER ] >> THAT'S RIGHT. THAT'S RIGHT. 05:58.191 --> 05:59.257 align:start >> THAT'S RIGHT. THAT'S RIGHT. >>OKAY, LET'S TALK ABOUT THE 05:59.259 --> 05:59.757 align:start THAT'S RIGHT. >>OKAY, LET'S TALK ABOUT THE GAME. 05:59.759 --> 06:00.424 align:start >>OKAY, LET'S TALK ABOUT THE GAME. WHO WANTS TO TELL ME HOW IT 06:00.426 --> 06:01.893 align:start GAME. WHO WANTS TO TELL ME HOW IT WORKS? 06:01.895 --> 06:02.927 align:start WHO WANTS TO TELL ME HOW IT WORKS? >> GERRY SHOULD DO THAT. 06:02.929 --> 06:05.563 align:start WORKS? >> GERRY SHOULD DO THAT. >> WELL, OKAY. 06:05.565 --> 06:07.098 align:start >> GERRY SHOULD DO THAT. >> WELL, OKAY. SO IN CONTRAST TO WHAT WE'D CALL 06:07.100 --> 06:08.166 align:start >> WELL, OKAY. SO IN CONTRAST TO WHAT WE'D CALL CONTINUOUS ACTION GAMES LIKE 06:08.168 --> 06:10.735 align:start SO IN CONTRAST TO WHAT WE'D CALL CONTINUOUS ACTION GAMES LIKE "WORLD OF WARCRAFT" OR WHATEVER, 06:10.737 --> 06:12.337 align:start CONTINUOUS ACTION GAMES LIKE "WORLD OF WARCRAFT" OR WHATEVER, WHICH JUST GO ON CONTINUOUSLY, 06:12.339 --> 06:14.438 align:start "WORLD OF WARCRAFT" OR WHATEVER, WHICH JUST GO ON CONTINUOUSLY, THIS IS A ROUND-BASED GAME IN 06:14.440 --> 06:15.506 align:start WHICH JUST GO ON CONTINUOUSLY, THIS IS A ROUND-BASED GAME IN THAT WE DO TEN DISCRETE ROUNDS 06:15.508 --> 06:17.075 align:start THIS IS A ROUND-BASED GAME IN THAT WE DO TEN DISCRETE ROUNDS TWO YEARS APART. 06:17.077 --> 06:19.110 align:start THAT WE DO TEN DISCRETE ROUNDS TWO YEARS APART. AND THE PLAYERS IN THEIR VARIOUS 06:19.112 --> 06:26.417 align:start TWO YEARS APART. AND THE PLAYERS IN THEIR VARIOUS ROLES -- CROP FARMERS, LIVESTOCK 06:26.419 --> 06:27.051 align:start AND THE PLAYERS IN THEIR VARIOUS ROLES -- CROP FARMERS, LIVESTOCK FARMERS, LAND DEVELOPERS, 06:27.053 --> 06:28.052 align:start ROLES -- CROP FARMERS, LIVESTOCK FARMERS, LAND DEVELOPERS, REGULATORS, WATERMEN -- MAKE 06:28.054 --> 06:29.053 align:start FARMERS, LAND DEVELOPERS, REGULATORS, WATERMEN -- MAKE THEIR DECISIONS AND THEN THEY 06:29.055 --> 06:29.620 align:start REGULATORS, WATERMEN -- MAKE THEIR DECISIONS AND THEN THEY ENTER THE DECISIONS. 06:29.622 --> 06:30.621 align:start THEIR DECISIONS AND THEN THEY ENTER THE DECISIONS. THE UNDERLYING SIMULATION MODEL 06:30.623 --> 06:31.655 align:start ENTER THE DECISIONS. THE UNDERLYING SIMULATION MODEL THEN BASICALLY TAKES INTO EFFECT 06:31.657 --> 06:33.258 align:start THE UNDERLYING SIMULATION MODEL THEN BASICALLY TAKES INTO EFFECT WHAT GOES ON IN THE BAY BASED 06:33.260 --> 06:34.325 align:start THEN BASICALLY TAKES INTO EFFECT WHAT GOES ON IN THE BAY BASED UPON THOSE DECISIONS, AND THEN 06:34.327 --> 06:35.393 align:start WHAT GOES ON IN THE BAY BASED UPON THOSE DECISIONS, AND THEN WE DISPLAY INFORMATION BACK TO 06:35.395 --> 06:36.928 align:start UPON THOSE DECISIONS, AND THEN WE DISPLAY INFORMATION BACK TO THEM AND THEY GET TO LOOK AT IT 06:36.930 --> 06:37.996 align:start WE DISPLAY INFORMATION BACK TO THEM AND THEY GET TO LOOK AT IT AND THINK ABOUT WHAT THEY MIGHT 06:37.998 --> 06:39.597 align:start THEM AND THEY GET TO LOOK AT IT AND THINK ABOUT WHAT THEY MIGHT WANT TO DO TO CHANGE THOSE 06:39.599 --> 06:42.200 align:start AND THINK ABOUT WHAT THEY MIGHT WANT TO DO TO CHANGE THOSE DECISIONS IN THE NEXT ROUND. 06:42.202 --> 06:44.769 align:start WANT TO DO TO CHANGE THOSE DECISIONS IN THE NEXT ROUND. SO ALL IN ALL, WE CAN HAVE AS 06:44.771 --> 06:46.404 align:start DECISIONS IN THE NEXT ROUND. SO ALL IN ALL, WE CAN HAVE AS MANY AS 166 INDIVIDUAL PLAYERS 06:46.406 --> 06:47.105 align:start SO ALL IN ALL, WE CAN HAVE AS MANY AS 166 INDIVIDUAL PLAYERS IN THE LARGEST VERSION OF THE 06:47.107 --> 06:48.472 align:start MANY AS 166 INDIVIDUAL PLAYERS IN THE LARGEST VERSION OF THE GAME. 06:48.474 --> 06:49.540 align:start IN THE LARGEST VERSION OF THE GAME. AND SO WE GO THROUGH THE TEN 06:49.542 --> 06:50.275 align:start GAME. AND SO WE GO THROUGH THE TEN ROUNDS AND WE SEE WHERE WE GET 06:50.277 --> 06:51.575 align:start AND SO WE GO THROUGH THE TEN ROUNDS AND WE SEE WHERE WE GET TO. 06:51.577 --> 06:53.177 align:start ROUNDS AND WE SEE WHERE WE GET TO. >> TO DO WELL AT THE GAME, YOU 06:53.179 --> 06:55.780 align:start TO. >> TO DO WELL AT THE GAME, YOU HAVE TO BALANCE. 06:55.782 --> 06:58.349 align:start >> TO DO WELL AT THE GAME, YOU HAVE TO BALANCE. YOU HAVE TO DO WELL AT BOTH THE 06:58.351 --> 06:59.918 align:start HAVE TO BALANCE. YOU HAVE TO DO WELL AT BOTH THE ECONOMY AND THE ENVIRONMENT. 06:59.920 --> 07:01.485 align:start YOU HAVE TO DO WELL AT BOTH THE ECONOMY AND THE ENVIRONMENT. >> DO YOU WIN? 07:01.487 --> 07:03.087 align:start ECONOMY AND THE ENVIRONMENT. >> DO YOU WIN? CAN YOU WIN THE GAME? 07:03.089 --> 07:04.122 align:start >> DO YOU WIN? CAN YOU WIN THE GAME? >> THAT'S ALWAYS A CHALLENGING 07:04.124 --> 07:04.722 align:start CAN YOU WIN THE GAME? >> THAT'S ALWAYS A CHALLENGING QUESTION ABOUT WINNING. 07:04.724 --> 07:06.724 align:start >> THAT'S ALWAYS A CHALLENGING QUESTION ABOUT WINNING. >>HOW DOES THAT WORK? 07:06.726 --> 07:08.293 align:start QUESTION ABOUT WINNING. >>HOW DOES THAT WORK? >> WE DIVIDE UP THE PLAYERS INTO 07:08.295 --> 07:09.894 align:start >>HOW DOES THAT WORK? >> WE DIVIDE UP THE PLAYERS INTO RIVERSHED TEAMS. 07:09.896 --> 07:11.996 align:start >> WE DIVIDE UP THE PLAYERS INTO RIVERSHED TEAMS. SO YOU CAN BE ON A POTOMAC TEAM 07:11.998 --> 07:13.031 align:start RIVERSHED TEAMS. SO YOU CAN BE ON A POTOMAC TEAM OR A SUSQUEHANNA TEAM OR A JAMES 07:13.033 --> 07:15.099 align:start SO YOU CAN BE ON A POTOMAC TEAM OR A SUSQUEHANNA TEAM OR A JAMES RIVER TEAM. 07:15.101 --> 07:17.735 align:start OR A SUSQUEHANNA TEAM OR A JAMES RIVER TEAM. WE CHALLENGE THESE TEAMS TO 07:17.737 --> 07:18.803 align:start RIVER TEAM. WE CHALLENGE THESE TEAMS TO BALANCE ECONOMIC AND 07:18.805 --> 07:21.906 align:start WE CHALLENGE THESE TEAMS TO BALANCE ECONOMIC AND ENVIRONMENTAL PROGRESS. 07:21.908 --> 07:26.144 align:start BALANCE ECONOMIC AND ENVIRONMENTAL PROGRESS. WE RANK THESE TEAMS ON THEIR 07:26.146 --> 07:28.179 align:start ENVIRONMENTAL PROGRESS. WE RANK THESE TEAMS ON THEIR CAPACITY TO MAKE MONEY, TO DO 07:28.181 --> 07:29.247 align:start WE RANK THESE TEAMS ON THEIR CAPACITY TO MAKE MONEY, TO DO ENVIRONMENTAL GOOD, AND THERE'S 07:29.249 --> 07:30.815 align:start CAPACITY TO MAKE MONEY, TO DO ENVIRONMENTAL GOOD, AND THERE'S INEVITABLY A SPREAD. 07:30.817 --> 07:31.849 align:start ENVIRONMENTAL GOOD, AND THERE'S INEVITABLY A SPREAD. SOME TEAMS ARE BETTER AT THIS 07:31.851 --> 07:35.519 align:start INEVITABLY A SPREAD. SOME TEAMS ARE BETTER AT THIS THAN OTHERS. 07:35.521 --> 07:37.088 align:start SOME TEAMS ARE BETTER AT THIS THAN OTHERS. BUT WE USE COMPETITION TO RIVET 07:37.090 --> 07:39.657 align:start THAN OTHERS. BUT WE USE COMPETITION TO RIVET PLAYER ATTENTION ON WHAT THEY'RE 07:39.659 --> 07:41.792 align:start BUT WE USE COMPETITION TO RIVET PLAYER ATTENTION ON WHAT THEY'RE DOING, ON THE NEED TO IMPROVE, 07:41.794 --> 07:43.261 align:start PLAYER ATTENTION ON WHAT THEY'RE DOING, ON THE NEED TO IMPROVE, TO OPTIMIZE THEIR RELATIONSHIPS. 07:43.263 --> 07:46.397 align:start DOING, ON THE NEED TO IMPROVE, TO OPTIMIZE THEIR RELATIONSHIPS. >> RIGHT. 07:46.399 --> 07:47.465 align:start TO OPTIMIZE THEIR RELATIONSHIPS. >> RIGHT. >> BUT FOR THE WATERSHED, NOBODY 07:47.467 --> 07:48.132 align:start >> RIGHT. >> BUT FOR THE WATERSHED, NOBODY WINS UNLESS EVERYBODY WINS. 07:48.134 --> 07:50.101 align:start >> BUT FOR THE WATERSHED, NOBODY WINS UNLESS EVERYBODY WINS. >>RIGHT. 07:50.103 --> 07:53.237 align:start WINS UNLESS EVERYBODY WINS. >>RIGHT. >> SO WE'RE LOOKING TO SEE HOW 07:53.239 --> 07:55.773 align:start >>RIGHT. >> SO WE'RE LOOKING TO SEE HOW COMPETITION EVOLVES INTO 07:55.775 --> 07:56.807 align:start >> SO WE'RE LOOKING TO SEE HOW COMPETITION EVOLVES INTO COLLABORATION DURING THE GAME 07:56.809 --> 07:58.376 align:start COMPETITION EVOLVES INTO COLLABORATION DURING THE GAME PLAY. 07:58.378 --> 07:59.444 align:start COLLABORATION DURING THE GAME PLAY. >> TALK ABOUT THE IMPACT THAT 07:59.446 --> 08:01.545 align:start PLAY. >> TALK ABOUT THE IMPACT THAT THE GAME HAS PLAYED ON THE 08:01.547 --> 08:03.114 align:start >> TALK ABOUT THE IMPACT THAT THE GAME HAS PLAYED ON THE STUDENTS AND SOME OF THE 08:03.116 --> 08:04.115 align:start THE GAME HAS PLAYED ON THE STUDENTS AND SOME OF THE BEHAVIOR THAT YOU HAVE OBSERVED 08:04.117 --> 08:05.216 align:start STUDENTS AND SOME OF THE BEHAVIOR THAT YOU HAVE OBSERVED WATCHING THEM. 08:05.218 --> 08:06.217 align:start BEHAVIOR THAT YOU HAVE OBSERVED WATCHING THEM. >> WELL, DAVID, YOU'VE DONE SOME 08:06.219 --> 08:08.853 align:start WATCHING THEM. >> WELL, DAVID, YOU'VE DONE SOME PILOT STUDIES. 08:08.855 --> 08:10.921 align:start >> WELL, DAVID, YOU'VE DONE SOME PILOT STUDIES. >> SO WE'VE PLAYED THE GAME WITH 08:10.923 --> 08:11.990 align:start PILOT STUDIES. >> SO WE'VE PLAYED THE GAME WITH UNIVERSITY STUDENTS AND WITH 08:11.992 --> 08:13.057 align:start >> SO WE'VE PLAYED THE GAME WITH UNIVERSITY STUDENTS AND WITH HIGH SCHOOL STUDENTS, AND IT'S 08:13.059 --> 08:15.126 align:start UNIVERSITY STUDENTS AND WITH HIGH SCHOOL STUDENTS, AND IT'S REALLY NICE. 08:15.128 --> 08:15.860 align:start HIGH SCHOOL STUDENTS, AND IT'S REALLY NICE. YOU ACTUALLY SEE THAT THE SAME 08:15.862 --> 08:17.761 align:start REALLY NICE. YOU ACTUALLY SEE THAT THE SAME KINDS OF THINGS HAPPEN. 08:17.763 --> 08:18.829 align:start YOU ACTUALLY SEE THAT THE SAME KINDS OF THINGS HAPPEN. AT THE BEGINNING WHEN PEOPLE 08:18.831 --> 08:20.331 align:start KINDS OF THINGS HAPPEN. AT THE BEGINNING WHEN PEOPLE FIRST SIT DOWN AND START TO 08:20.333 --> 08:22.433 align:start AT THE BEGINNING WHEN PEOPLE FIRST SIT DOWN AND START TO PLAY, THEY TEND TO THINK OF 08:22.435 --> 08:23.501 align:start FIRST SIT DOWN AND START TO PLAY, THEY TEND TO THINK OF THEMSELVES AS INDIVIDUAL PLAYERS 08:23.503 --> 08:29.273 align:start PLAY, THEY TEND TO THINK OF THEMSELVES AS INDIVIDUAL PLAYERS OR MAYBE THEY THINK OF 08:29.275 --> 08:30.274 align:start THEMSELVES AS INDIVIDUAL PLAYERS OR MAYBE THEY THINK OF THEMSELVES IN TERMS OF 08:30.276 --> 08:31.009 align:start OR MAYBE THEY THINK OF THEMSELVES IN TERMS OF INTERACTING WITH THE PEOPLE IN 08:31.011 --> 08:31.809 align:start THEMSELVES IN TERMS OF INTERACTING WITH THE PEOPLE IN THEIR WATERSHED TO BE A TEAM. 08:31.811 --> 08:32.877 align:start INTERACTING WITH THE PEOPLE IN THEIR WATERSHED TO BE A TEAM. AND AS THE GAME GOES ON, WHAT WE 08:32.879 --> 08:34.445 align:start THEIR WATERSHED TO BE A TEAM. AND AS THE GAME GOES ON, WHAT WE SEE IS THAT PEOPLE START TO GET 08:34.447 --> 08:35.079 align:start AND AS THE GAME GOES ON, WHAT WE SEE IS THAT PEOPLE START TO GET UP AND WALK AROUND MORE. 08:35.081 --> 08:36.047 align:start SEE IS THAT PEOPLE START TO GET UP AND WALK AROUND MORE. THEY START TO GO AND TALK TO 08:36.049 --> 08:37.048 align:start UP AND WALK AROUND MORE. THEY START TO GO AND TALK TO OTHER PEOPLE. 08:37.050 --> 08:38.649 align:start THEY START TO GO AND TALK TO OTHER PEOPLE. THEY'RE SEEKING OUT REGULATORS, 08:38.651 --> 08:40.184 align:start OTHER PEOPLE. THEY'RE SEEKING OUT REGULATORS, THEY'RE SEEKING OUT PEOPLE IN 08:40.186 --> 08:41.819 align:start THEY'RE SEEKING OUT REGULATORS, THEY'RE SEEKING OUT PEOPLE IN OTHER RIVERSHEDS THAT MAY BE 08:41.821 --> 08:43.888 align:start THEY'RE SEEKING OUT PEOPLE IN OTHER RIVERSHEDS THAT MAY BE ABLE TO HELP THEM OR MAY BE 08:43.890 --> 08:45.456 align:start OTHER RIVERSHEDS THAT MAY BE ABLE TO HELP THEM OR MAY BE DOING SOMETHING WELL, AND OVER 08:45.458 --> 08:47.525 align:start ABLE TO HELP THEM OR MAY BE DOING SOMETHING WELL, AND OVER THE COURSE OF THE GAMEPLAY, 08:47.527 --> 08:50.161 align:start DOING SOMETHING WELL, AND OVER THE COURSE OF THE GAMEPLAY, PEOPLE ARE REALLY THINKING 08:50.163 --> 08:52.230 align:start THE COURSE OF THE GAMEPLAY, PEOPLE ARE REALLY THINKING BEYOND THEIR OWN ROLE AND BEYOND 08:52.232 --> 08:53.864 align:start PEOPLE ARE REALLY THINKING BEYOND THEIR OWN ROLE AND BEYOND THEIR OWN RIVERSHED AND REALLY 08:53.866 --> 08:55.900 align:start BEYOND THEIR OWN ROLE AND BEYOND THEIR OWN RIVERSHED AND REALLY THINKING ABOUT HOW THE ENTIRE 08:55.902 --> 08:56.934 align:start THEIR OWN RIVERSHED AND REALLY THINKING ABOUT HOW THE ENTIRE BAY WORKS TOGETHER ECONOMICALLY 08:56.936 --> 08:58.036 align:start THINKING ABOUT HOW THE ENTIRE BAY WORKS TOGETHER ECONOMICALLY AND ENVIRONMENTALLY AND ACROSS 08:58.038 --> 08:59.603 align:start BAY WORKS TOGETHER ECONOMICALLY AND ENVIRONMENTALLY AND ACROSS THESE DIFFERENT ROLES WITH 08:59.605 --> 09:01.639 align:start AND ENVIRONMENTALLY AND ACROSS THESE DIFFERENT ROLES WITH DIFFERENT INTERESTS IN TERMS OF 09:01.641 --> 09:02.673 align:start THESE DIFFERENT ROLES WITH DIFFERENT INTERESTS IN TERMS OF HOW THEY MIGHT BE ABLE TO 09:02.675 --> 09:04.775 align:start DIFFERENT INTERESTS IN TERMS OF HOW THEY MIGHT BE ABLE TO COLLECTIVELY WIN. 09:04.777 --> 09:06.377 align:start HOW THEY MIGHT BE ABLE TO COLLECTIVELY WIN. >>THAT'S A GREAT RESULT, BUT IT 09:06.379 --> 09:07.912 align:start COLLECTIVELY WIN. >>THAT'S A GREAT RESULT, BUT IT DOES HELP TO PULL PEOPLE IN BY 09:07.914 --> 09:09.480 align:start >>THAT'S A GREAT RESULT, BUT IT DOES HELP TO PULL PEOPLE IN BY CALLING IT A GAME. 09:09.482 --> 09:10.515 align:start DOES HELP TO PULL PEOPLE IN BY CALLING IT A GAME. I MEAN, YOU'VE CREATED A GAME 09:10.517 --> 09:12.116 align:start CALLING IT A GAME. I MEAN, YOU'VE CREATED A GAME AND THERE'S A REASON FOR THAT. 09:12.118 --> 09:15.719 align:start I MEAN, YOU'VE CREATED A GAME AND THERE'S A REASON FOR THAT. >> WHEN WE CALL THIS A GAME, IT 09:15.721 --> 09:18.389 align:start AND THERE'S A REASON FOR THAT. >> WHEN WE CALL THIS A GAME, IT LOWERS THE BARRIERS TO ACCESS. 09:18.391 --> 09:20.491 align:start >> WHEN WE CALL THIS A GAME, IT LOWERS THE BARRIERS TO ACCESS. WE TALK ABOUT THIS BEING A 09:20.493 --> 09:22.026 align:start LOWERS THE BARRIERS TO ACCESS. WE TALK ABOUT THIS BEING A PARTICIPATORY SIMULATION OF THE 09:22.028 --> 09:23.627 align:start WE TALK ABOUT THIS BEING A PARTICIPATORY SIMULATION OF THE WATERSHED AS A COMPLEX SYSTEM. 09:23.629 --> 09:24.662 align:start PARTICIPATORY SIMULATION OF THE WATERSHED AS A COMPLEX SYSTEM. COMPLEX SYSTEMS HAVE LOTS OF 09:24.664 --> 09:27.765 align:start WATERSHED AS A COMPLEX SYSTEM. COMPLEX SYSTEMS HAVE LOTS OF MOVING PARTS. 09:27.767 --> 09:30.401 align:start COMPLEX SYSTEMS HAVE LOTS OF MOVING PARTS. THEY ARE ACTIVATED BY INDIVIDUAL 09:30.403 --> 09:32.470 align:start MOVING PARTS. THEY ARE ACTIVATED BY INDIVIDUAL AGENTS ACTING INDEPENDENTLY, AND 09:32.472 --> 09:35.106 align:start THEY ARE ACTIVATED BY INDIVIDUAL AGENTS ACTING INDEPENDENTLY, AND A SIMULATION LIKE THIS ALLOWS A 09:35.108 --> 09:36.674 align:start AGENTS ACTING INDEPENDENTLY, AND A SIMULATION LIKE THIS ALLOWS A PLAYER TO EXPERIENCE WHAT IT IS 09:36.676 --> 09:38.776 align:start A SIMULATION LIKE THIS ALLOWS A PLAYER TO EXPERIENCE WHAT IT IS LIKE TO LIVE IN A COMPLEX SYSTEM 09:38.778 --> 09:39.843 align:start PLAYER TO EXPERIENCE WHAT IT IS LIKE TO LIVE IN A COMPLEX SYSTEM OF INTERRELATED HUMAN BEHAVIOR 09:39.845 --> 09:42.480 align:start LIKE TO LIVE IN A COMPLEX SYSTEM OF INTERRELATED HUMAN BEHAVIOR AND NATURAL PROCESSES. 09:42.482 --> 09:44.014 align:start OF INTERRELATED HUMAN BEHAVIOR AND NATURAL PROCESSES. BUT ONCE PLAYERS ARE IN, THEY 09:44.016 --> 09:47.185 align:start AND NATURAL PROCESSES. BUT ONCE PLAYERS ARE IN, THEY HAVE A GOOD TIME, AND WITH THE 09:47.187 --> 09:48.252 align:start BUT ONCE PLAYERS ARE IN, THEY HAVE A GOOD TIME, AND WITH THE GOOD TIME, THEY BEGIN TO 09:48.254 --> 09:49.253 align:start HAVE A GOOD TIME, AND WITH THE GOOD TIME, THEY BEGIN TO MANIPULATE VERY SOPHISTICATED 09:49.255 --> 09:50.321 align:start GOOD TIME, THEY BEGIN TO MANIPULATE VERY SOPHISTICATED DATA. 09:50.323 --> 09:51.422 align:start MANIPULATE VERY SOPHISTICATED DATA. >> AND THAT'S ONE OF THE 09:51.424 --> 09:52.423 align:start DATA. >> AND THAT'S ONE OF THE IMPORTANT THINGS. 09:52.425 --> 09:55.025 align:start >> AND THAT'S ONE OF THE IMPORTANT THINGS. THE GAME IS A GAME OF COMPLEX 09:55.027 --> 09:56.094 align:start IMPORTANT THINGS. THE GAME IS A GAME OF COMPLEX SYSTEMS, BUT IT'S RELATIVELY 09:56.096 --> 09:58.196 align:start THE GAME IS A GAME OF COMPLEX SYSTEMS, BUT IT'S RELATIVELY SIMPLE DECISION RULES. 09:58.198 --> 09:59.763 align:start SYSTEMS, BUT IT'S RELATIVELY SIMPLE DECISION RULES. THERE'S RELATIVELY FEW CHOICES 09:59.765 --> 10:01.832 align:start SIMPLE DECISION RULES. THERE'S RELATIVELY FEW CHOICES OF WHAT AN INDIVIDUAL CAN MAKE. 10:01.834 --> 10:03.934 align:start THERE'S RELATIVELY FEW CHOICES OF WHAT AN INDIVIDUAL CAN MAKE. BUT WHEN YOU COMBINE THAT WITH 10:03.936 --> 10:05.002 align:start OF WHAT AN INDIVIDUAL CAN MAKE. BUT WHEN YOU COMBINE THAT WITH THE SEVEN WATERSHEDS AND THE 10:05.004 --> 10:06.537 align:start BUT WHEN YOU COMBINE THAT WITH THE SEVEN WATERSHEDS AND THE X-NUMBER OF ROLES AND WHAT HAVE 10:06.539 --> 10:08.139 align:start THE SEVEN WATERSHEDS AND THE X-NUMBER OF ROLES AND WHAT HAVE YOU, AND THEN THE COMPLEXITY, 10:08.141 --> 10:09.707 align:start X-NUMBER OF ROLES AND WHAT HAVE YOU, AND THEN THE COMPLEXITY, YOU GET BEHAVIOR THAT EMERGES. 10:09.709 --> 10:10.741 align:start YOU, AND THEN THE COMPLEXITY, YOU GET BEHAVIOR THAT EMERGES. YOU THINK THIS IS WHAT'S GOING 10:10.743 --> 10:12.343 align:start YOU GET BEHAVIOR THAT EMERGES. YOU THINK THIS IS WHAT'S GOING TO HAPPEN WHEN YOU MAKE THIS 10:12.345 --> 10:13.344 align:start YOU THINK THIS IS WHAT'S GOING TO HAPPEN WHEN YOU MAKE THIS DECISION, AND IT DOESN'T. 10:13.346 --> 10:14.945 align:start TO HAPPEN WHEN YOU MAKE THIS DECISION, AND IT DOESN'T. WELL, WHY WAS THAT? 10:14.947 --> 10:16.013 align:start DECISION, AND IT DOESN'T. WELL, WHY WAS THAT? WELL, THAT WAS BECAUSE HE DID 10:16.015 --> 10:17.081 align:start WELL, WHY WAS THAT? WELL, THAT WAS BECAUSE HE DID SOMETHING ELSE UP IN SOME 10:17.083 --> 10:18.182 align:start WELL, THAT WAS BECAUSE HE DID SOMETHING ELSE UP IN SOME WATERSHED THAT I DIDN'T KNOW 10:18.184 --> 10:18.749 align:start SOMETHING ELSE UP IN SOME WATERSHED THAT I DIDN'T KNOW ABOUT. 10:18.751 --> 10:20.284 align:start WATERSHED THAT I DIDN'T KNOW ABOUT. >>WELL, SO HAVE YOU HAD AN 10:20.286 --> 10:21.018 align:start ABOUT. >>WELL, SO HAVE YOU HAD AN OPPORTUNITY TO TAKE THIS TO THE 10:21.020 --> 10:22.386 align:start >>WELL, SO HAVE YOU HAD AN OPPORTUNITY TO TAKE THIS TO THE PRIVATE SECTOR? 10:22.388 --> 10:25.490 align:start OPPORTUNITY TO TAKE THIS TO THE PRIVATE SECTOR? >> WE'VE TAKEN THE GAME TO THE 10:25.492 --> 10:28.058 align:start PRIVATE SECTOR? >> WE'VE TAKEN THE GAME TO THE PRIVATE SECTOR AND TO NGOs, AND 10:28.060 --> 10:30.694 align:start >> WE'VE TAKEN THE GAME TO THE PRIVATE SECTOR AND TO NGOs, AND OUTSIDE OF THE CLASSROOM, THERE 10:30.696 --> 10:31.729 align:start PRIVATE SECTOR AND TO NGOs, AND OUTSIDE OF THE CLASSROOM, THERE ARE VERY DIFFERENT APPLICATIONS 10:31.731 --> 10:34.332 align:start OUTSIDE OF THE CLASSROOM, THERE ARE VERY DIFFERENT APPLICATIONS FOR THE GAME. 10:34.334 --> 10:37.968 align:start ARE VERY DIFFERENT APPLICATIONS FOR THE GAME. COMPANIES THAT USE A LOT OF 10:37.970 --> 10:41.639 align:start FOR THE GAME. COMPANIES THAT USE A LOT OF WATER -- INTEL, COCA-COLA, GE -- 10:41.641 --> 10:43.741 align:start COMPANIES THAT USE A LOT OF WATER -- INTEL, COCA-COLA, GE -- REALIZE THAT THEY NEED TO MANAGE 10:43.743 --> 10:46.377 align:start WATER -- INTEL, COCA-COLA, GE -- REALIZE THAT THEY NEED TO MANAGE WATER RESOURCE RISK. 10:46.379 --> 10:47.945 align:start REALIZE THAT THEY NEED TO MANAGE WATER RESOURCE RISK. THEY KNOW THAT MOVING FORWARD, 10:47.947 --> 10:50.047 align:start WATER RESOURCE RISK. THEY KNOW THAT MOVING FORWARD, THERE'S GOING TO BE MORE 10:50.049 --> 10:52.116 align:start THEY KNOW THAT MOVING FORWARD, THERE'S GOING TO BE MORE COMPETITION FOR LIMITED WATER 10:52.118 --> 10:54.218 align:start THERE'S GOING TO BE MORE COMPETITION FOR LIMITED WATER AND THEY NEED TO ENGAGE WITH 10:54.220 --> 10:55.786 align:start COMPETITION FOR LIMITED WATER AND THEY NEED TO ENGAGE WITH STAKEHOLDERS IN VARIOUS 10:55.788 --> 10:58.389 align:start AND THEY NEED TO ENGAGE WITH STAKEHOLDERS IN VARIOUS WATERSHEDS. 10:58.391 --> 11:00.458 align:start STAKEHOLDERS IN VARIOUS WATERSHEDS. SO THAT OUR GAME TURNS OUT TO BE 11:00.460 --> 11:03.661 align:start WATERSHEDS. SO THAT OUR GAME TURNS OUT TO BE AN IDEAL TOOL FOR MULTI-SECTOR 11:03.663 --> 11:04.662 align:start SO THAT OUR GAME TURNS OUT TO BE AN IDEAL TOOL FOR MULTI-SECTOR STAKEHOLDER ENGAGEMENT, AND NGOs 11:04.664 --> 11:09.400 align:start AN IDEAL TOOL FOR MULTI-SECTOR STAKEHOLDER ENGAGEMENT, AND NGOs THAT WANT TO MOVE PAST 11:09.402 --> 11:10.434 align:start STAKEHOLDER ENGAGEMENT, AND NGOs THAT WANT TO MOVE PAST CONFRONTATIONAL ENVIRONMENTAL 11:10.436 --> 11:12.537 align:start THAT WANT TO MOVE PAST CONFRONTATIONAL ENVIRONMENTAL POLITICS AND LOOK TO COLLABORATE 11:12.539 --> 11:15.206 align:start CONFRONTATIONAL ENVIRONMENTAL POLITICS AND LOOK TO COLLABORATE FOR SOLUTIONS SEE MULTI-SECTOR 11:15.208 --> 11:19.343 align:start POLITICS AND LOOK TO COLLABORATE FOR SOLUTIONS SEE MULTI-SECTOR COLLABORATION AS BEING THE KEY. 11:19.345 --> 11:20.411 align:start FOR SOLUTIONS SEE MULTI-SECTOR COLLABORATION AS BEING THE KEY. SO A GAME THAT ENABLES 11:20.413 --> 11:21.945 align:start COLLABORATION AS BEING THE KEY. SO A GAME THAT ENABLES STAKEHOLDERS FROM DIFFERENT 11:21.947 --> 11:24.014 align:start SO A GAME THAT ENABLES STAKEHOLDERS FROM DIFFERENT SECTORS TO REGISTER THEIR 11:24.016 --> 11:26.617 align:start STAKEHOLDERS FROM DIFFERENT SECTORS TO REGISTER THEIR INTERESTS AND SEE HOW THEY WORK 11:26.619 --> 11:28.719 align:start SECTORS TO REGISTER THEIR INTERESTS AND SEE HOW THEY WORK TOGETHER, IT'S PERFECT. 11:28.721 --> 11:29.753 align:start INTERESTS AND SEE HOW THEY WORK TOGETHER, IT'S PERFECT. >> THAT WAS LIKE A BIG DEBT 11:29.755 --> 11:30.288 align:start TOGETHER, IT'S PERFECT. >> THAT WAS LIKE A BIG DEBT LOAD, RIGHT? 11:30.290 --> 11:31.822 align:start >> THAT WAS LIKE A BIG DEBT LOAD, RIGHT? >> YES. 11:31.824 --> 11:33.424 align:start LOAD, RIGHT? >> YES. >> BUT I SAW A QUICK TURNAROUND. 11:33.426 --> 11:35.526 align:start >> YES. >> BUT I SAW A QUICK TURNAROUND. I TALKED TO MY REGULATOR PERSON 11:35.528 --> 11:37.595 align:start >> BUT I SAW A QUICK TURNAROUND. I TALKED TO MY REGULATOR PERSON AND SHE GAVE ME SOME TAX RELIEF. 11:37.597 --> 11:38.696 align:start I TALKED TO MY REGULATOR PERSON AND SHE GAVE ME SOME TAX RELIEF. >> THE GAME IS THE GAME, AND 11:38.698 --> 11:39.730 align:start AND SHE GAVE ME SOME TAX RELIEF. >> THE GAME IS THE GAME, AND IT'S NOT COMING TO THE TABLE 11:39.732 --> 11:42.333 align:start >> THE GAME IS THE GAME, AND IT'S NOT COMING TO THE TABLE WITH ANY POLITICAL BAGGAGE. 11:42.335 --> 11:43.401 align:start IT'S NOT COMING TO THE TABLE WITH ANY POLITICAL BAGGAGE. IT ALLOWS AN OPPORTUNITY FOR 11:43.403 --> 11:44.435 align:start WITH ANY POLITICAL BAGGAGE. IT ALLOWS AN OPPORTUNITY FOR PEOPLE WITH DIFFERENT 11:44.437 --> 11:46.537 align:start IT ALLOWS AN OPPORTUNITY FOR PEOPLE WITH DIFFERENT PERSPECTIVES TO GET TOGETHER AND 11:46.539 --> 11:51.742 align:start PEOPLE WITH DIFFERENT PERSPECTIVES TO GET TOGETHER AND TALK IN A PRODUCTIVE WAY, WHICH 11:51.744 --> 11:53.311 align:start PERSPECTIVES TO GET TOGETHER AND TALK IN A PRODUCTIVE WAY, WHICH OFTENTIMES ALSO NOT GERMANE TO 11:53.313 --> 11:55.346 align:start TALK IN A PRODUCTIVE WAY, WHICH OFTENTIMES ALSO NOT GERMANE TO THE ISSUES. 11:55.348 --> 11:56.046 align:start OFTENTIMES ALSO NOT GERMANE TO THE ISSUES. >>AND I'M GUESSING THAT THEY 11:56.048 --> 11:56.947 align:start THE ISSUES. >>AND I'M GUESSING THAT THEY GET LOST IN THIS GAME AS WELL. 11:56.949 --> 11:57.648 align:start >>AND I'M GUESSING THAT THEY GET LOST IN THIS GAME AS WELL. >> THE COMMENTS THEY GIVE US 11:57.650 --> 11:58.516 align:start GET LOST IN THIS GAME AS WELL. >> THE COMMENTS THEY GIVE US ARE, YOU KNOW, THAT WE'VE NEVER 11:58.518 --> 11:59.149 align:start >> THE COMMENTS THEY GIVE US ARE, YOU KNOW, THAT WE'VE NEVER BEEN THIS ENGAGED BEFORE, 11:59.151 --> 11:59.850 align:start ARE, YOU KNOW, THAT WE'VE NEVER BEEN THIS ENGAGED BEFORE, BECAUSE USUALLY EVERYBODY HAS 11:59.852 --> 12:00.784 align:start BEEN THIS ENGAGED BEFORE, BECAUSE USUALLY EVERYBODY HAS THEIR OWN TURF THEY'RE TRYING TO 12:00.786 --> 12:01.285 align:start BECAUSE USUALLY EVERYBODY HAS THEIR OWN TURF THEY'RE TRYING TO SET OUT, YOU KNOW. 12:01.287 --> 12:02.320 align:start THEIR OWN TURF THEY'RE TRYING TO SET OUT, YOU KNOW. >>OH, THAT'S GREAT. 12:02.322 --> 12:03.421 align:start SET OUT, YOU KNOW. >>OH, THAT'S GREAT. >> IT'S ACTUALLY VERY REWARDING. 12:03.423 --> 12:06.023 align:start >>OH, THAT'S GREAT. >> IT'S ACTUALLY VERY REWARDING. >> THIS IS AN EXAMPLE OF HOW 12:06.025 --> 12:08.626 align:start >> IT'S ACTUALLY VERY REWARDING. >> THIS IS AN EXAMPLE OF HOW INTEGRATING EXPERTISE FROM ALL 12:08.628 --> 12:10.695 align:start >> THIS IS AN EXAMPLE OF HOW INTEGRATING EXPERTISE FROM ALL THE SCHOOLS OF THE UNIVERSITY 12:10.697 --> 12:15.433 align:start INTEGRATING EXPERTISE FROM ALL THE SCHOOLS OF THE UNIVERSITY CAN PRODUCE PRODUCTS THAT HAVE 12:15.435 --> 12:16.434 align:start THE SCHOOLS OF THE UNIVERSITY CAN PRODUCE PRODUCTS THAT HAVE GREAT IMPACT, AND IT IS A 12:16.436 --> 12:18.569 align:start CAN PRODUCE PRODUCTS THAT HAVE GREAT IMPACT, AND IT IS A CONTRIBUTION THAT A RESEARCH 12:18.571 --> 12:20.671 align:start GREAT IMPACT, AND IT IS A CONTRIBUTION THAT A RESEARCH UNIVERSITY CAN MAKE TO THE 12:20.673 --> 12:22.206 align:start CONTRIBUTION THAT A RESEARCH UNIVERSITY CAN MAKE TO THE WATERSHED AND IT'S A TOOL THAT 12:22.208 --> 12:25.343 align:start UNIVERSITY CAN MAKE TO THE WATERSHED AND IT'S A TOOL THAT WE THINK HAS ENORMOUS POTENTIAL 12:25.345 --> 12:26.444 align:start WATERSHED AND IT'S A TOOL THAT WE THINK HAS ENORMOUS POTENTIAL FOR OTHER UNIVERSITIES AND FOR 12:26.446 --> 12:27.978 align:start WE THINK HAS ENORMOUS POTENTIAL FOR OTHER UNIVERSITIES AND FOR POLICY AND ECONOMIC DEVELOPMENT. 12:27.980 --> 12:29.046 align:start FOR OTHER UNIVERSITIES AND FOR POLICY AND ECONOMIC DEVELOPMENT. >>OKAY, SO JUST THE LAST 12:29.048 --> 12:30.080 align:start POLICY AND ECONOMIC DEVELOPMENT. >>OKAY, SO JUST THE LAST QUESTION. 12:30.082 --> 12:31.115 align:start >>OKAY, SO JUST THE LAST QUESTION. WHAT ELSE DO YOU SEE IN THE 12:31.117 --> 12:33.251 align:start QUESTION. WHAT ELSE DO YOU SEE IN THE FUTURE FOR THE UVA BAY GAME? 12:33.253 --> 12:34.785 align:start WHAT ELSE DO YOU SEE IN THE FUTURE FOR THE UVA BAY GAME? >> WHEN WE PUT THE BAY GAME 12:34.787 --> 12:36.387 align:start FUTURE FOR THE UVA BAY GAME? >> WHEN WE PUT THE BAY GAME TOGETHER ORIGINALLY IN FOUR 12:36.389 --> 12:37.455 align:start >> WHEN WE PUT THE BAY GAME TOGETHER ORIGINALLY IN FOUR MONTHS, IT WAS KIND OF A 12:37.457 --> 12:39.523 align:start TOGETHER ORIGINALLY IN FOUR MONTHS, IT WAS KIND OF A CUT-AND-PASTE OPERATION. 12:39.525 --> 12:42.627 align:start MONTHS, IT WAS KIND OF A CUT-AND-PASTE OPERATION. WE DIDN'T -- FRANKLY, I 12:42.629 --> 12:43.694 align:start CUT-AND-PASTE OPERATION. WE DIDN'T -- FRANKLY, I DIDN'T SEE IT LASTING THIS LONG. 12:43.696 --> 12:45.763 align:start WE DIDN'T -- FRANKLY, I DIDN'T SEE IT LASTING THIS LONG. BUT WHAT WE'RE DOING RIGHT NOW, 12:45.765 --> 12:46.830 align:start DIDN'T SEE IT LASTING THIS LONG. BUT WHAT WE'RE DOING RIGHT NOW, WE MADE A DECISION TO ACTUALLY 12:46.832 --> 12:47.565 align:start BUT WHAT WE'RE DOING RIGHT NOW, WE MADE A DECISION TO ACTUALLY REWRITE AND RECODE THE GAME SO 12:47.567 --> 12:48.866 align:start WE MADE A DECISION TO ACTUALLY REWRITE AND RECODE THE GAME SO THAT IT WILL BE RAPIDLY 12:48.868 --> 12:49.933 align:start REWRITE AND RECODE THE GAME SO THAT IT WILL BE RAPIDLY RECONFIGURABLE TO ANY OTHER 12:49.935 --> 12:51.502 align:start THAT IT WILL BE RAPIDLY RECONFIGURABLE TO ANY OTHER WATERSHED GLOBALLY. 12:51.504 --> 12:52.570 align:start RECONFIGURABLE TO ANY OTHER WATERSHED GLOBALLY. >>OH, THAT'S EXCITING. 12:52.572 --> 12:55.205 align:start WATERSHED GLOBALLY. >>OH, THAT'S EXCITING. >> OUR GOAL IS TO MAKE THE UVA 12:55.207 --> 12:55.906 align:start >>OH, THAT'S EXCITING. >> OUR GOAL IS TO MAKE THE UVA BAY GAME TEMPLATE THE GLOBAL 12:55.908 --> 12:57.808 align:start >> OUR GOAL IS TO MAKE THE UVA BAY GAME TEMPLATE THE GLOBAL STANDARD FOR WATERSHED 12:57.810 --> 12:59.910 align:start BAY GAME TEMPLATE THE GLOBAL STANDARD FOR WATERSHED SIMULATION SO THAT ANY 12:59.912 --> 13:04.548 align:start STANDARD FOR WATERSHED SIMULATION SO THAT ANY MULTI-SECTOR GROUP IN ANY 13:04.550 --> 13:05.283 align:start SIMULATION SO THAT ANY MULTI-SECTOR GROUP IN ANY WATERSHED ANYWHERE ON THE PLANET 13:05.285 --> 13:06.684 align:start MULTI-SECTOR GROUP IN ANY WATERSHED ANYWHERE ON THE PLANET CAN USE THIS TOOL TO DEVELOP 13:06.686 --> 13:08.252 align:start WATERSHED ANYWHERE ON THE PLANET CAN USE THIS TOOL TO DEVELOP COMMUNITY-BASED, COLLABORATIVE 13:08.254 --> 13:10.354 align:start CAN USE THIS TOOL TO DEVELOP COMMUNITY-BASED, COLLABORATIVE NATURAL RESOURCE GOVERNANCE. 13:10.356 --> 13:11.389 align:start COMMUNITY-BASED, COLLABORATIVE NATURAL RESOURCE GOVERNANCE. >> ALL RIGHT. 13:11.391 --> 13:12.022 align:start NATURAL RESOURCE GOVERNANCE. >> ALL RIGHT. THANK YOU ALL VERY MUCH. 13:12.024 --> 13:12.990 align:start >> ALL RIGHT. THANK YOU ALL VERY MUCH. >> THANK YOU. 13:12.992 --> 13:13.624 align:start THANK YOU ALL VERY MUCH. >> THANK YOU. >> THANK YOU VERY MUCH. 13:13.626 --> 13:14.158 align:start >> THANK YOU. >> THANK YOU VERY MUCH. >> APPRECIATE IT. 13:14.160 --> 13:17.762 align:start >> THANK YOU VERY MUCH. >> APPRECIATE IT. >> THANK YOU. 13:17.764 --> 13:31.008 align:start >>> CIDER MAKING WAS POPULAR BACK IN JEFFERSON'S DAY AND TODAY IT'S ONCE AGAIN A GROWING 13:31.010 --> 13:33.110 align:start BACK IN JEFFERSON'S DAY AND TODAY IT'S ONCE AGAIN A GROWING INDUSTRY. 13:33.112 --> 13:34.144 align:start TODAY IT'S ONCE AGAIN A GROWING INDUSTRY. JOIN US TODAY AS WE VISIT ONE OF 13:34.146 --> 13:36.213 align:start INDUSTRY. JOIN US TODAY AS WE VISIT ONE OF THE FIRST CIDERIES IN CENTRAL 13:36.215 --> 13:37.782 align:start JOIN US TODAY AS WE VISIT ONE OF THE FIRST CIDERIES IN CENTRAL VIRGINIA, ALBEMARLE CIDERWORKS, 13:37.784 --> 13:39.383 align:start THE FIRST CIDERIES IN CENTRAL VIRGINIA, ALBEMARLE CIDERWORKS, FAMILY-OWNED AND OPERATED, 13:39.385 --> 13:40.384 align:start VIRGINIA, ALBEMARLE CIDERWORKS, FAMILY-OWNED AND OPERATED, LOCATED JUST SOUTH OF 13:40.386 --> 13:40.951 align:start FAMILY-OWNED AND OPERATED, LOCATED JUST SOUTH OF CHARLOTTESVILLE. 13:40.953 --> 13:44.655 align:start LOCATED JUST SOUTH OF CHARLOTTESVILLE. COME ON! 13:44.657 --> 13:51.061 align:start >> SO TELL ME, WHAT IS IT THAT INSPIRED YOUR FAMILY TO START A CIDERY? 13:51.063 --> 13:52.663 align:start INSPIRED YOUR FAMILY TO START A CIDERY? >> IT GREW OUT OF OUR INTEREST 13:52.665 --> 13:55.800 align:start CIDERY? >> IT GREW OUT OF OUR INTEREST IN APPLES. 13:55.802 --> 13:58.936 align:start >> IT GREW OUT OF OUR INTEREST IN APPLES. WE BOUGHT THIS SMALL FARM WITH 13:58.938 --> 14:02.072 align:start IN APPLES. WE BOUGHT THIS SMALL FARM WITH AND FOR OUR PARENTS IN 1986. 14:02.074 --> 14:06.744 align:start WE BOUGHT THIS SMALL FARM WITH AND FOR OUR PARENTS IN 1986. WE'RE ACTUALLY FROM AMHERST 14:06.746 --> 14:07.478 align:start AND FOR OUR PARENTS IN 1986. WE'RE ACTUALLY FROM AMHERST COUNTY JUST A WAY DOWN THE ROAD, 14:07.480 --> 14:08.346 align:start WE'RE ACTUALLY FROM AMHERST COUNTY JUST A WAY DOWN THE ROAD, AND WE WEREN'T ORCHARDISTS PER 14:08.348 --> 14:09.413 align:start COUNTY JUST A WAY DOWN THE ROAD, AND WE WEREN'T ORCHARDISTS PER SE, BUT WE WERE FARMERS. 14:09.415 --> 14:10.448 align:start AND WE WEREN'T ORCHARDISTS PER SE, BUT WE WERE FARMERS. AND THIS LITTLE PIECE OF 14:10.450 --> 14:11.982 align:start SE, BUT WE WERE FARMERS. AND THIS LITTLE PIECE OF SOUTHERN ALBEMARLE COUNTY 14:11.984 --> 14:14.117 align:start AND THIS LITTLE PIECE OF SOUTHERN ALBEMARLE COUNTY HAPPENS TO BE IN THE MIDDLE OF 14:14.119 --> 14:15.152 align:start SOUTHERN ALBEMARLE COUNTY HAPPENS TO BE IN THE MIDDLE OF WHAT USED TO BE AN AGRICULTURAL 14:15.154 --> 14:16.220 align:start HAPPENS TO BE IN THE MIDDLE OF WHAT USED TO BE AN AGRICULTURAL REGION THAT WAS DOMINATED BY 14:16.222 --> 14:18.823 align:start WHAT USED TO BE AN AGRICULTURAL REGION THAT WAS DOMINATED BY APPLES. 14:18.825 --> 14:19.824 align:start REGION THAT WAS DOMINATED BY APPLES. THE ALBEMARLE PIPPIN WAS GROWN 14:19.826 --> 14:21.992 align:start APPLES. THE ALBEMARLE PIPPIN WAS GROWN HERE, FLOURISHED HERE. 14:21.994 --> 14:23.561 align:start THE ALBEMARLE PIPPIN WAS GROWN HERE, FLOURISHED HERE. RICHLY FLAVORED, WONDERFUL FOR 14:23.563 --> 14:27.732 align:start HERE, FLOURISHED HERE. RICHLY FLAVORED, WONDERFUL FOR DESSERT, EATING OUT OF HAND, 14:27.734 --> 14:28.399 align:start RICHLY FLAVORED, WONDERFUL FOR DESSERT, EATING OUT OF HAND, COOKING, AND MAKES FABULOUS 14:28.401 --> 14:29.199 align:start DESSERT, EATING OUT OF HAND, COOKING, AND MAKES FABULOUS CIDER. 14:29.201 --> 14:30.300 align:start COOKING, AND MAKES FABULOUS CIDER. NOW, WE STARTED PLANTING APPLES 14:30.302 --> 14:31.869 align:start CIDER. NOW, WE STARTED PLANTING APPLES FOR A VARIETY OF FLAVORS, 14:31.871 --> 14:32.903 align:start NOW, WE STARTED PLANTING APPLES FOR A VARIETY OF FLAVORS, RICHNESS OF FLAVOR, THOSE 14:32.905 --> 14:35.038 align:start FOR A VARIETY OF FLAVORS, RICHNESS OF FLAVOR, THOSE COMPLEX, WINEY FLAVORS THAT WE 14:35.040 --> 14:37.408 align:start RICHNESS OF FLAVOR, THOSE COMPLEX, WINEY FLAVORS THAT WE REMEMBERED FROM OUR CHILDHOOD, 14:37.410 --> 14:38.976 align:start COMPLEX, WINEY FLAVORS THAT WE REMEMBERED FROM OUR CHILDHOOD, THAT ARE SO GREAT. 14:38.978 --> 14:39.710 align:start REMEMBERED FROM OUR CHILDHOOD, THAT ARE SO GREAT. AND WE ENDED UP WITH ABOUT 250 14:39.712 --> 14:41.144 align:start THAT ARE SO GREAT. AND WE ENDED UP WITH ABOUT 250 VARIETIES OF APPLES. 14:41.146 --> 14:42.646 align:start AND WE ENDED UP WITH ABOUT 250 VARIETIES OF APPLES. AND SO THE FIRST REALLY 14:42.648 --> 14:43.714 align:start VARIETIES OF APPLES. AND SO THE FIRST REALLY SUCCESSFUL THING WE DID WAS 14:43.716 --> 14:46.350 align:start AND SO THE FIRST REALLY SUCCESSFUL THING WE DID WAS START A NURSERY. 14:46.352 --> 14:47.885 align:start SUCCESSFUL THING WE DID WAS START A NURSERY. SO WE PROPAGATE SOME 75 OR 80 14:47.887 --> 14:50.020 align:start START A NURSERY. SO WE PROPAGATE SOME 75 OR 80 VARIETIES OF APPLES, A FEW 14:50.022 --> 14:51.555 align:start SO WE PROPAGATE SOME 75 OR 80 VARIETIES OF APPLES, A FEW PEARS, PEACHES, ALL OF THEM 14:51.557 --> 14:52.623 align:start VARIETIES OF APPLES, A FEW PEARS, PEACHES, ALL OF THEM THINGS THAT ARE DIFFICULT TO 14:52.625 --> 14:54.224 align:start PEARS, PEACHES, ALL OF THEM THINGS THAT ARE DIFFICULT TO FIND IN THE TRADE TODAY. 14:54.226 --> 14:55.793 align:start THINGS THAT ARE DIFFICULT TO FIND IN THE TRADE TODAY. BUT THE MOST AMBITIOUS THING 14:55.795 --> 14:57.895 align:start FIND IN THE TRADE TODAY. BUT THE MOST AMBITIOUS THING WE'VE DONE IS THE THING THAT 14:57.897 --> 14:58.962 align:start BUT THE MOST AMBITIOUS THING WE'VE DONE IS THE THING THAT THESE APPLES WERE MOSTLY 14:58.964 --> 14:59.963 align:start WE'VE DONE IS THE THING THAT THESE APPLES WERE MOSTLY ORIGINALLY GROWN FOR AND THAT'S 14:59.965 --> 15:02.065 align:start THESE APPLES WERE MOSTLY ORIGINALLY GROWN FOR AND THAT'S CIDER. 15:02.067 --> 15:03.634 align:start ORIGINALLY GROWN FOR AND THAT'S CIDER. EVERYWHERE YOU GO IN THE WORLD 15:03.636 --> 15:05.168 align:start CIDER. EVERYWHERE YOU GO IN THE WORLD AND ASK FOR CIDER, IT'S PRESUMED 15:05.170 --> 15:06.236 align:start EVERYWHERE YOU GO IN THE WORLD AND ASK FOR CIDER, IT'S PRESUMED THAT IT'S GOING TO BE ALCOHOLIC, 15:06.238 --> 15:07.772 align:start AND ASK FOR CIDER, IT'S PRESUMED THAT IT'S GOING TO BE ALCOHOLIC, EXCEPT THIS COUNTRY. 15:07.774 --> 15:09.339 align:start THAT IT'S GOING TO BE ALCOHOLIC, EXCEPT THIS COUNTRY. IN FACT, SOME OF OUR MOST 15:09.341 --> 15:10.875 align:start EXCEPT THIS COUNTRY. IN FACT, SOME OF OUR MOST ENTHUSIASTIC CUSTOMERS HERE ARE 15:10.877 --> 15:12.443 align:start IN FACT, SOME OF OUR MOST ENTHUSIASTIC CUSTOMERS HERE ARE SOME OF OUR BRITISH TOURISTS WHO 15:12.445 --> 15:13.544 align:start ENTHUSIASTIC CUSTOMERS HERE ARE SOME OF OUR BRITISH TOURISTS WHO WILL COME IN AND SAY, "AH, 15:13.546 --> 15:15.646 align:start SOME OF OUR BRITISH TOURISTS WHO WILL COME IN AND SAY, "AH, PROPER CIDER." 15:15.648 --> 15:16.647 align:start WILL COME IN AND SAY, "AH, PROPER CIDER." SO WE LIKE TO THINK THAT WHAT 15:16.649 --> 15:18.716 align:start PROPER CIDER." SO WE LIKE TO THINK THAT WHAT WE'VE GOT HERE IS PROPER CIDER. 15:18.718 --> 15:20.317 align:start SO WE LIKE TO THINK THAT WHAT WE'VE GOT HERE IS PROPER CIDER. >> WELL, TELL US ABOUT, YOU HAVE 15:20.319 --> 15:23.287 align:start WE'VE GOT HERE IS PROPER CIDER. >> WELL, TELL US ABOUT, YOU HAVE FIVE CIDERS HERE THAT YOU OFFER. 15:23.289 --> 15:26.724 align:start >> WELL, TELL US ABOUT, YOU HAVE FIVE CIDERS HERE THAT YOU OFFER. >> WE DO, MM-HMM. 15:26.726 --> 15:27.825 align:start FIVE CIDERS HERE THAT YOU OFFER. >> WE DO, MM-HMM. >> TELL US ABOUT THEM AND WHY, 15:27.827 --> 15:28.526 align:start >> WE DO, MM-HMM. >> TELL US ABOUT THEM AND WHY, WHY YOU MADE THESE PARTICULAR 15:28.528 --> 15:29.359 align:start >> TELL US ABOUT THEM AND WHY, WHY YOU MADE THESE PARTICULAR CIDERS. 15:29.361 --> 15:30.394 align:start WHY YOU MADE THESE PARTICULAR CIDERS. >> WE WERE LOOKING FOR THINGS 15:30.396 --> 15:31.495 align:start CIDERS. >> WE WERE LOOKING FOR THINGS THAT WERE EVOCATIVE OF THE 15:31.497 --> 15:33.096 align:start >> WE WERE LOOKING FOR THINGS THAT WERE EVOCATIVE OF THE PERIOD WHEN THIS WAS THE 15:33.098 --> 15:34.164 align:start THAT WERE EVOCATIVE OF THE PERIOD WHEN THIS WAS THE STANDARD AMERICAN LIBATION, OR 15:34.166 --> 15:40.905 align:start PERIOD WHEN THIS WAS THE STANDARD AMERICAN LIBATION, OR THE LIBATION OF CHOICE. 15:40.907 --> 15:41.939 align:start STANDARD AMERICAN LIBATION, OR THE LIBATION OF CHOICE. THE FIRST ONE THAT WE DID, WE 15:41.941 --> 15:42.573 align:start THE LIBATION OF CHOICE. THE FIRST ONE THAT WE DID, WE CALLED JUPITER'S LEGACY. 15:42.575 --> 15:43.507 align:start THE FIRST ONE THAT WE DID, WE CALLED JUPITER'S LEGACY. NOW, WE LIVE HERE IN THE SHADOW 15:43.509 --> 15:45.075 align:start CALLED JUPITER'S LEGACY. NOW, WE LIVE HERE IN THE SHADOW OF MONTICELLO, AND MONTICELLO 15:45.077 --> 15:46.143 align:start NOW, WE LIVE HERE IN THE SHADOW OF MONTICELLO, AND MONTICELLO AND MR. JEFFERSON, LIKE JOHN 15:46.145 --> 15:47.177 align:start OF MONTICELLO, AND MONTICELLO AND MR. JEFFERSON, LIKE JOHN HARTWELL COCKE AT BREMO AND 15:47.179 --> 15:48.746 align:start AND MR. JEFFERSON, LIKE JOHN HARTWELL COCKE AT BREMO AND GEORGE WASHINGTON AT MOUNT 15:48.748 --> 15:49.747 align:start HARTWELL COCKE AT BREMO AND GEORGE WASHINGTON AT MOUNT VERNON, CIDER WAS THEIR TABLE 15:49.749 --> 15:51.348 align:start GEORGE WASHINGTON AT MOUNT VERNON, CIDER WAS THEIR TABLE DRINK. 15:51.350 --> 15:52.382 align:start VERNON, CIDER WAS THEIR TABLE DRINK. IN FACT, JEFFERSON WRITES THIS: 15:52.384 --> 15:53.451 align:start DRINK. IN FACT, JEFFERSON WRITES THIS: "CIDERS AND MALT BEVERAGES ARE 15:53.453 --> 15:54.518 align:start IN FACT, JEFFERSON WRITES THIS: "CIDERS AND MALT BEVERAGES ARE MY TABLE DRINK." 15:54.520 --> 15:55.553 align:start "CIDERS AND MALT BEVERAGES ARE MY TABLE DRINK." SO WE NAMED THIS ONE JUPITER'S 15:55.555 --> 15:57.588 align:start MY TABLE DRINK." SO WE NAMED THIS ONE JUPITER'S LEGACY. 15:57.590 --> 15:58.689 align:start SO WE NAMED THIS ONE JUPITER'S LEGACY. JUPITER EVANS HAD SOMETHING TO 15:58.691 --> 15:59.723 align:start LEGACY. JUPITER EVANS HAD SOMETHING TO DO WITH THE CIDERS. 15:59.725 --> 16:01.291 align:start JUPITER EVANS HAD SOMETHING TO DO WITH THE CIDERS. I DON'T THINK HE WAS THE CIDER 16:01.293 --> 16:03.360 align:start DO WITH THE CIDERS. I DON'T THINK HE WAS THE CIDER MAKER PER SE, BUT JEFFERSON 16:03.362 --> 16:04.929 align:start I DON'T THINK HE WAS THE CIDER MAKER PER SE, BUT JEFFERSON WRITES TO HIS DAUGHTER MARTHA IN 16:04.931 --> 16:09.667 align:start MAKER PER SE, BUT JEFFERSON WRITES TO HIS DAUGHTER MARTHA IN 1800, "EITHER YOU OR MR. 16:09.669 --> 16:10.701 align:start WRITES TO HIS DAUGHTER MARTHA IN 1800, "EITHER YOU OR MR. RANDOLPH WILL HAVE TO LOOK TO 16:10.703 --> 16:11.769 align:start 1800, "EITHER YOU OR MR. RANDOLPH WILL HAVE TO LOOK TO THE BOTTLING OF MY CIDERS COME 16:11.771 --> 16:19.577 align:start RANDOLPH WILL HAVE TO LOOK TO THE BOTTLING OF MY CIDERS COME MARCH BECAUSE SINCE THE DEATH OF 16:19.579 --> 16:20.644 align:start THE BOTTLING OF MY CIDERS COME MARCH BECAUSE SINCE THE DEATH OF JUPITER, THERE NO ONE THERE WHO 16:20.646 --> 16:21.378 align:start MARCH BECAUSE SINCE THE DEATH OF JUPITER, THERE NO ONE THERE WHO UNITES THE SKILL AND CARING TO 16:21.380 --> 16:22.212 align:start JUPITER, THERE NO ONE THERE WHO UNITES THE SKILL AND CARING TO GET IT DONE." 16:22.214 --> 16:22.947 align:start UNITES THE SKILL AND CARING TO GET IT DONE." SO THIS IS OUR NOD TO MONTICELLO 16:22.949 --> 16:23.848 align:start GET IT DONE." SO THIS IS OUR NOD TO MONTICELLO AND MR. JEFFERSON. 16:23.850 --> 16:24.582 align:start SO THIS IS OUR NOD TO MONTICELLO AND MR. JEFFERSON. BUT THESE ARE OUR CLASSIC CIDER 16:24.584 --> 16:25.415 align:start AND MR. JEFFERSON. BUT THESE ARE OUR CLASSIC CIDER VARIETIES. 16:25.417 --> 16:26.416 align:start BUT THESE ARE OUR CLASSIC CIDER VARIETIES. SO WILL YOU TRY THIS? 16:26.418 --> 16:27.451 align:start VARIETIES. SO WILL YOU TRY THIS? >>I WOULD LOVE TO TRY IT. 16:27.453 --> 16:28.051 align:start SO WILL YOU TRY THIS? >>I WOULD LOVE TO TRY IT. THAT WOULD BE FABULOUS. 16:28.053 --> 16:29.019 align:start >>I WOULD LOVE TO TRY IT. THAT WOULD BE FABULOUS. >> OKAY. 16:29.021 --> 16:29.653 align:start THAT WOULD BE FABULOUS. >> OKAY. SO WE'D LIKE TO THINK THE 16:29.655 --> 16:30.588 align:start >> OKAY. SO WE'D LIKE TO THINK THE JUPITER'S LEGACY WILL BECOME, AS 16:30.590 --> 16:31.622 align:start SO WE'D LIKE TO THINK THE JUPITER'S LEGACY WILL BECOME, AS WE GET GOOD AT IT, OUR FLAGSHIP 16:31.624 --> 16:33.223 align:start JUPITER'S LEGACY WILL BECOME, AS WE GET GOOD AT IT, OUR FLAGSHIP CIDER, AND THIS IS -- THESE 16:33.225 --> 16:34.324 align:start WE GET GOOD AT IT, OUR FLAGSHIP CIDER, AND THIS IS -- THESE CIDERS ARE PARTICULARLY FOOD 16:34.326 --> 16:35.826 align:start CIDER, AND THIS IS -- THESE CIDERS ARE PARTICULARLY FOOD FRIENDLY. 16:35.828 --> 16:37.394 align:start CIDERS ARE PARTICULARLY FOOD FRIENDLY. THEY'RE VERY GOOD WITH PORK 16:37.396 --> 16:38.428 align:start FRIENDLY. THEY'RE VERY GOOD WITH PORK ROASTS. 16:38.430 --> 16:40.063 align:start THEY'RE VERY GOOD WITH PORK ROASTS. >>MMM, IT'S LOVELY. 16:40.065 --> 16:42.633 align:start ROASTS. >>MMM, IT'S LOVELY. IT'S DRY AND IT'S LIGHTER, SO 16:42.635 --> 16:44.201 align:start >>MMM, IT'S LOVELY. IT'S DRY AND IT'S LIGHTER, SO IT'S NOT HEAVY AND SWEET, BUT 16:44.203 --> 16:46.336 align:start IT'S DRY AND IT'S LIGHTER, SO IT'S NOT HEAVY AND SWEET, BUT IT'S -- YEAH, THAT'S LOVELY. 16:46.338 --> 16:47.838 align:start IT'S NOT HEAVY AND SWEET, BUT IT'S -- YEAH, THAT'S LOVELY. >> THIS IS, YEAH, AND WHAT'S IN 16:47.840 --> 16:49.439 align:start IT'S -- YEAH, THAT'S LOVELY. >> THIS IS, YEAH, AND WHAT'S IN HERE IS PURELY APPLE. 16:49.441 --> 16:56.780 align:start >> THIS IS, YEAH, AND WHAT'S IN HERE IS PURELY APPLE. THIS IS WHAT THE APPLE BECAME. 16:56.782 --> 16:57.515 align:start HERE IS PURELY APPLE. THIS IS WHAT THE APPLE BECAME. >>JUST QUICKLY, BRIEFLY TELL ME 16:57.517 --> 16:58.315 align:start THIS IS WHAT THE APPLE BECAME. >>JUST QUICKLY, BRIEFLY TELL ME ABOUT THE OTHER FOUR THAT YOU 16:58.317 --> 16:58.916 align:start >>JUST QUICKLY, BRIEFLY TELL ME ABOUT THE OTHER FOUR THAT YOU OFFER. 16:58.918 --> 16:59.850 align:start ABOUT THE OTHER FOUR THAT YOU OFFER. >> RIGHT. 16:59.852 --> 17:00.918 align:start OFFER. >> RIGHT. TYPICALLY A BLEND OF APPLES 17:00.920 --> 17:01.652 align:start >> RIGHT. TYPICALLY A BLEND OF APPLES SHOULD GIVE YOU A RICHER, FULLER 17:01.654 --> 17:02.486 align:start TYPICALLY A BLEND OF APPLES SHOULD GIVE YOU A RICHER, FULLER BODIED CIDER. 17:02.488 --> 17:03.487 align:start SHOULD GIVE YOU A RICHER, FULLER BODIED CIDER. THAT WAS CONVENTIONAL WISDOM. 17:03.489 --> 17:04.588 align:start BODIED CIDER. THAT WAS CONVENTIONAL WISDOM. BUT SOME OF THESE APPLES ARE 17:04.590 --> 17:05.656 align:start THAT WAS CONVENTIONAL WISDOM. BUT SOME OF THESE APPLES ARE STAND-ALONES, AND SO CHUCK HAS 17:05.658 --> 17:06.690 align:start BUT SOME OF THESE APPLES ARE STAND-ALONES, AND SO CHUCK HAS EXPERIMENTED WITH SINGLE 17:06.692 --> 17:07.725 align:start STAND-ALONES, AND SO CHUCK HAS EXPERIMENTED WITH SINGLE VARIETALS. 17:07.727 --> 17:08.792 align:start EXPERIMENTED WITH SINGLE VARIETALS. THE FIRST ONE HE DID WAS THE 17:08.794 --> 17:09.793 align:start VARIETALS. THE FIRST ONE HE DID WAS THE ALBEMARLE PIPPIN, WHICH WE CALL 17:09.795 --> 17:10.861 align:start THE FIRST ONE HE DID WAS THE ALBEMARLE PIPPIN, WHICH WE CALL ROYAL PIPPIN. 17:10.863 --> 17:11.929 align:start ALBEMARLE PIPPIN, WHICH WE CALL ROYAL PIPPIN. THIS WAS QUEEN VICTORIA'S 17:11.931 --> 17:13.030 align:start ROYAL PIPPIN. THIS WAS QUEEN VICTORIA'S FAVORITE APPLE AND IT'S A 17:13.032 --> 17:14.064 align:start THIS WAS QUEEN VICTORIA'S FAVORITE APPLE AND IT'S A LEGENDARY APPLE IN THIS PART OF 17:14.066 --> 17:15.633 align:start FAVORITE APPLE AND IT'S A LEGENDARY APPLE IN THIS PART OF THE WORLD. 17:15.635 --> 17:17.234 align:start LEGENDARY APPLE IN THIS PART OF THE WORLD. AND IN FACT, THERE WAS A 17:17.236 --> 17:18.769 align:start THE WORLD. AND IN FACT, THERE WAS A GENTLEMAN IN 1840, '43, I 17:18.771 --> 17:19.837 align:start AND IN FACT, THERE WAS A GENTLEMAN IN 1840, '43, I BELIEVE, IN THE SOUTHERN 17:19.839 --> 17:20.871 align:start GENTLEMAN IN 1840, '43, I BELIEVE, IN THE SOUTHERN PLANTER, WHO SAID HE WAS SICK 17:20.873 --> 17:21.906 align:start BELIEVE, IN THE SOUTHERN PLANTER, WHO SAID HE WAS SICK AND TIRED OF EVERYBODY SAYING 17:21.908 --> 17:23.007 align:start PLANTER, WHO SAID HE WAS SICK AND TIRED OF EVERYBODY SAYING THAT EVERYTHING THAT WAS 17:23.009 --> 17:24.041 align:start AND TIRED OF EVERYBODY SAYING THAT EVERYTHING THAT WAS WORTHWHILE CAME FROM UP NORTH. 17:24.043 --> 17:25.743 align:start THAT EVERYTHING THAT WAS WORTHWHILE CAME FROM UP NORTH. EVERYBODY KNEW THAT THE BEST 17:25.745 --> 17:26.410 align:start WORTHWHILE CAME FROM UP NORTH. EVERYBODY KNEW THAT THE BEST APPLE IN THE WORLD WAS THE 17:26.412 --> 17:27.210 align:start EVERYBODY KNEW THAT THE BEST APPLE IN THE WORLD WAS THE ALBEMARLE PIPPIN AND IT 17:27.212 --> 17:28.278 align:start APPLE IN THE WORLD WAS THE ALBEMARLE PIPPIN AND IT ORIGINATED IN NORTH GARDEN, 17:28.280 --> 17:28.779 align:start ALBEMARLE PIPPIN AND IT ORIGINATED IN NORTH GARDEN, VIRGINIA. 17:28.781 --> 17:29.880 align:start ORIGINATED IN NORTH GARDEN, VIRGINIA. >> OH, THAT'S GREAT. 17:29.882 --> 17:30.881 align:start VIRGINIA. >> OH, THAT'S GREAT. >> NOW, WHEN I READ THAT, I 17:30.883 --> 17:31.882 align:start >> OH, THAT'S GREAT. >> NOW, WHEN I READ THAT, I THOUGHT YES! 17:31.884 --> 17:32.950 align:start >> NOW, WHEN I READ THAT, I THOUGHT YES! >> YES, OKAY. 17:32.952 --> 17:34.018 align:start THOUGHT YES! >> YES, OKAY. AND THEN WHAT -- LET'S GO TO THE 17:34.020 --> 17:34.518 align:start >> YES, OKAY. AND THEN WHAT -- LET'S GO TO THE NEXT ONE. 17:34.520 --> 17:35.519 align:start AND THEN WHAT -- LET'S GO TO THE NEXT ONE. >> OKAY. 17:35.521 --> 17:38.188 align:start NEXT ONE. >> OKAY. AND THEN WINESAP IS ONE OF THOSE 17:38.190 --> 17:39.790 align:start >> OKAY. AND THEN WINESAP IS ONE OF THOSE CIDER APPLES THAT SURVIVED 17:39.792 --> 17:41.825 align:start AND THEN WINESAP IS ONE OF THOSE CIDER APPLES THAT SURVIVED BECAUSE IT'S ALSO A VERY DECENT 17:41.827 --> 17:44.494 align:start CIDER APPLES THAT SURVIVED BECAUSE IT'S ALSO A VERY DECENT APPLE FOR EATING OUT OF HAND, 17:44.496 --> 17:45.563 align:start BECAUSE IT'S ALSO A VERY DECENT APPLE FOR EATING OUT OF HAND, IT'S A FABULOUS CULINARY APPLE, 17:45.565 --> 17:47.665 align:start APPLE FOR EATING OUT OF HAND, IT'S A FABULOUS CULINARY APPLE, IT STORES WELL AND IT GROWS 17:47.667 --> 17:48.732 align:start IT'S A FABULOUS CULINARY APPLE, IT STORES WELL AND IT GROWS NEARLY EVERYWHERE IN THE 17:48.734 --> 17:49.266 align:start IT STORES WELL AND IT GROWS NEARLY EVERYWHERE IN THE COUNTRY. 17:49.268 --> 17:50.300 align:start NEARLY EVERYWHERE IN THE COUNTRY. A LOT OF APPLES ARE WHAT THE 17:50.302 --> 17:50.935 align:start COUNTRY. A LOT OF APPLES ARE WHAT THE FRENCH WOULD CALL TERROIR 17:50.937 --> 17:52.402 align:start A LOT OF APPLES ARE WHAT THE FRENCH WOULD CALL TERROIR CONSCIOUS. 17:52.404 --> 17:53.938 align:start FRENCH WOULD CALL TERROIR CONSCIOUS. THEY WILL GROW WELL IN ONE PART 17:53.940 --> 17:55.505 align:start CONSCIOUS. THEY WILL GROW WELL IN ONE PART OF THE WORLD, BUT NOT SO WELL -- 17:55.507 --> 17:57.107 align:start THEY WILL GROW WELL IN ONE PART OF THE WORLD, BUT NOT SO WELL -- NEW ENGLAND APPLES DON'T 17:57.109 --> 17:58.141 align:start OF THE WORLD, BUT NOT SO WELL -- NEW ENGLAND APPLES DON'T NECESSARILY, McINTOSH, PEOPLE 17:58.143 --> 17:58.876 align:start NEW ENGLAND APPLES DON'T NECESSARILY, McINTOSH, PEOPLE COME IN HERE AND SAY, OH, DO YOU 17:58.878 --> 17:59.743 align:start NECESSARILY, McINTOSH, PEOPLE COME IN HERE AND SAY, OH, DO YOU HAVE McINTOSH? 17:59.745 --> 18:00.477 align:start COME IN HERE AND SAY, OH, DO YOU HAVE McINTOSH? McINTOSH DOESN'T DO WORTH SQUAT 18:00.479 --> 18:01.311 align:start HAVE McINTOSH? McINTOSH DOESN'T DO WORTH SQUAT DOWN HERE. 18:01.313 --> 18:02.813 align:start McINTOSH DOESN'T DO WORTH SQUAT DOWN HERE. IT'S TOO WARM. 18:02.815 --> 18:05.415 align:start DOWN HERE. IT'S TOO WARM. >> OKAY, OKAY, THAT'S 18:05.417 --> 18:05.983 align:start IT'S TOO WARM. >> OKAY, OKAY, THAT'S INTERESTING. 18:05.985 --> 18:06.984 align:start >> OKAY, OKAY, THAT'S INTERESTING. >> AND THEN WE DID RAGGED 18:06.986 --> 18:08.018 align:start INTERESTING. >> AND THEN WE DID RAGGED MOUNTAIN. 18:08.020 --> 18:09.653 align:start >> AND THEN WE DID RAGGED MOUNTAIN. THIS IS ANOTHER ONE BLEND, AND 18:09.655 --> 18:11.221 align:start MOUNTAIN. THIS IS ANOTHER ONE BLEND, AND SO THESE ARE DESSERT APPLES AS 18:11.223 --> 18:13.824 align:start THIS IS ANOTHER ONE BLEND, AND SO THESE ARE DESSERT APPLES AS WELL AS CIDER APPLES, BUT THEY 18:13.826 --> 18:14.825 align:start SO THESE ARE DESSERT APPLES AS WELL AS CIDER APPLES, BUT THEY HAVE THAT WINEY, COMPLEX FLAVOR. 18:14.827 --> 18:15.859 align:start WELL AS CIDER APPLES, BUT THEY HAVE THAT WINEY, COMPLEX FLAVOR. BUT WE'RE VERY PARTICULAR ABOUT 18:15.861 --> 18:16.426 align:start HAVE THAT WINEY, COMPLEX FLAVOR. BUT WE'RE VERY PARTICULAR ABOUT THE VARIETIES. 18:16.428 --> 18:18.495 align:start BUT WE'RE VERY PARTICULAR ABOUT THE VARIETIES. IT'S VERY LOCAL. 18:18.497 --> 18:20.598 align:start THE VARIETIES. IT'S VERY LOCAL. >>AND THEN YOU HAVE A RESERVE. 18:20.600 --> 18:22.700 align:start IT'S VERY LOCAL. >>AND THEN YOU HAVE A RESERVE. >> WE ARE EXCITED ABOUT THIS. 18:22.702 --> 18:24.768 align:start >>AND THEN YOU HAVE A RESERVE. >> WE ARE EXCITED ABOUT THIS. THIS IS THE VIRGINIA HEWES CRAB. 18:24.770 --> 18:26.369 align:start >> WE ARE EXCITED ABOUT THIS. THIS IS THE VIRGINIA HEWES CRAB. IT'S -- CRAB CIDER WAS GEORGE 18:26.371 --> 18:27.437 align:start THIS IS THE VIRGINIA HEWES CRAB. IT'S -- CRAB CIDER WAS GEORGE WASHINGTON'S FAVORITE. 18:27.439 --> 18:28.438 align:start IT'S -- CRAB CIDER WAS GEORGE WASHINGTON'S FAVORITE. HE HAD IT SENT UP TO HIM AT 18:28.440 --> 18:30.608 align:start WASHINGTON'S FAVORITE. HE HAD IT SENT UP TO HIM AT TRENTON, INCIDENTALLY. 18:30.610 --> 18:31.609 align:start HE HAD IT SENT UP TO HIM AT TRENTON, INCIDENTALLY. BUT CRAB APPLES MAKE FABULOUS 18:31.611 --> 18:34.778 align:start TRENTON, INCIDENTALLY. BUT CRAB APPLES MAKE FABULOUS CIDER. 18:34.780 --> 18:35.779 align:start BUT CRAB APPLES MAKE FABULOUS CIDER. THEY'VE GOT A LOT OF SKIN WHERE 18:35.781 --> 18:36.880 align:start CIDER. THEY'VE GOT A LOT OF SKIN WHERE YOUR TANNINS ARE, SO YOU GET A 18:36.882 --> 18:37.915 align:start THEY'VE GOT A LOT OF SKIN WHERE YOUR TANNINS ARE, SO YOU GET A LOT OF SKIN CONTACT WITH THE 18:37.917 --> 18:40.017 align:start YOUR TANNINS ARE, SO YOU GET A LOT OF SKIN CONTACT WITH THE JUICE. 18:40.019 --> 18:40.985 align:start LOT OF SKIN CONTACT WITH THE JUICE. THERE'S ASTRINGENCY IN ADDITION 18:40.987 --> 18:42.552 align:start JUICE. THERE'S ASTRINGENCY IN ADDITION TO THE TANNINS. 18:42.554 --> 18:44.121 align:start THERE'S ASTRINGENCY IN ADDITION TO THE TANNINS. SO FOR A NUMBER OF REASONS, SOME 18:44.123 --> 18:44.855 align:start TO THE TANNINS. SO FOR A NUMBER OF REASONS, SOME OF OUR CRABS ARE OUR BEST CIDER 18:44.857 --> 18:45.689 align:start SO FOR A NUMBER OF REASONS, SOME OF OUR CRABS ARE OUR BEST CIDER APPLES. 18:45.691 --> 18:48.291 align:start OF OUR CRABS ARE OUR BEST CIDER APPLES. >> OH, THIS SOUNDS YUMMY. 18:48.293 --> 18:49.893 align:start APPLES. >> OH, THIS SOUNDS YUMMY. SO TELL ME ALL THE DIFFERENT 18:49.895 --> 18:51.428 align:start >> OH, THIS SOUNDS YUMMY. SO TELL ME ALL THE DIFFERENT ROLES THAT EACH FAMILY MEMBER 18:51.430 --> 18:53.530 align:start SO TELL ME ALL THE DIFFERENT ROLES THAT EACH FAMILY MEMBER PLAYS HERE. 18:53.532 --> 18:54.264 align:start ROLES THAT EACH FAMILY MEMBER PLAYS HERE. I LOVE THAT THIS IS FAMILY-OWNED 18:54.266 --> 18:55.065 align:start PLAYS HERE. I LOVE THAT THIS IS FAMILY-OWNED AND OPERATED. 18:55.067 --> 18:57.200 align:start I LOVE THAT THIS IS FAMILY-OWNED AND OPERATED. >> WELL, WE DO TOO. 18:57.202 --> 18:58.235 align:start AND OPERATED. >> WELL, WE DO TOO. I MENTIONED WE BOUGHT THIS PLACE 18:58.237 --> 18:59.302 align:start >> WELL, WE DO TOO. I MENTIONED WE BOUGHT THIS PLACE WITH AND FOR OUR PARENTS WHO ARE 18:59.304 --> 19:00.370 align:start I MENTIONED WE BOUGHT THIS PLACE WITH AND FOR OUR PARENTS WHO ARE STILL LIVING HERE. 19:00.372 --> 19:05.109 align:start WITH AND FOR OUR PARENTS WHO ARE STILL LIVING HERE. THEY'RE 92 THIS YEAR. 19:05.111 --> 19:05.676 align:start STILL LIVING HERE. THEY'RE 92 THIS YEAR. >>OH, THAT'S SPECIAL. 19:05.678 --> 19:06.677 align:start THEY'RE 92 THIS YEAR. >>OH, THAT'S SPECIAL. >> WE STARTED PLANTING APPLES. 19:06.679 --> 19:07.711 align:start >>OH, THAT'S SPECIAL. >> WE STARTED PLANTING APPLES. DADDY PLANTED THE LITTLE HOME 19:07.713 --> 19:08.746 align:start >> WE STARTED PLANTING APPLES. DADDY PLANTED THE LITTLE HOME ORCHARD, THE FIRST THING HE DID 19:08.748 --> 19:12.916 align:start DADDY PLANTED THE LITTLE HOME ORCHARD, THE FIRST THING HE DID WHEN WE BOUGHT THE PLACE IN 19:12.918 --> 19:13.583 align:start ORCHARD, THE FIRST THING HE DID WHEN WE BOUGHT THE PLACE IN 1986, WENT OVER TO A LOCAL 19:13.585 --> 19:14.484 align:start WHEN WE BOUGHT THE PLACE IN 1986, WENT OVER TO A LOCAL NURSERY AND BOUGHT ABOUT 20 19:14.486 --> 19:15.019 align:start 1986, WENT OVER TO A LOCAL NURSERY AND BOUGHT ABOUT 20 FRUIT TREES. 19:15.021 --> 19:16.053 align:start NURSERY AND BOUGHT ABOUT 20 FRUIT TREES. SOME OF THEM ARE STILL OUT 19:16.055 --> 19:16.586 align:start FRUIT TREES. SOME OF THEM ARE STILL OUT THERE. 19:16.588 --> 19:17.587 align:start SOME OF THEM ARE STILL OUT THERE. SO -- AND OUR BROTHER BILL IS 19:17.589 --> 19:18.622 align:start THERE. SO -- AND OUR BROTHER BILL IS THE ONE WHO HEADS UP OUR NURSERY 19:18.624 --> 19:19.156 align:start SO -- AND OUR BROTHER BILL IS THE ONE WHO HEADS UP OUR NURSERY OPERATIONS. 19:19.158 --> 19:21.224 align:start THE ONE WHO HEADS UP OUR NURSERY OPERATIONS. HE'S NOT HERE TODAY, BUT HE DOES 19:21.226 --> 19:23.861 align:start OPERATIONS. HE'S NOT HERE TODAY, BUT HE DOES A NICE JOB OF THAT. 19:23.863 --> 19:25.462 align:start HE'S NOT HERE TODAY, BUT HE DOES A NICE JOB OF THAT. AND WE SELL SEVERAL THOUSAND 19:25.464 --> 19:27.531 align:start A NICE JOB OF THAT. AND WE SELL SEVERAL THOUSAND TREES, AND MOSTLY OUR CATALOG IS 19:27.533 --> 19:31.234 align:start AND WE SELL SEVERAL THOUSAND TREES, AND MOSTLY OUR CATALOG IS ON THE INTERNET FOR THAT. 19:31.236 --> 19:32.770 align:start TREES, AND MOSTLY OUR CATALOG IS ON THE INTERNET FOR THAT. >>AND THEN HIS DAUGHTER. 19:32.772 --> 19:34.872 align:start ON THE INTERNET FOR THAT. >>AND THEN HIS DAUGHTER. >> ANN IS HIS DAUGHTER AND SHE 19:34.874 --> 19:35.906 align:start >>AND THEN HIS DAUGHTER. >> ANN IS HIS DAUGHTER AND SHE HAS JOINED US YEAR BEFORE LAST 19:35.908 --> 19:42.680 align:start >> ANN IS HIS DAUGHTER AND SHE HAS JOINED US YEAR BEFORE LAST AND MANAGES OUR TASTING ROOM AND 19:42.682 --> 19:43.213 align:start HAS JOINED US YEAR BEFORE LAST AND MANAGES OUR TASTING ROOM AND IS INVALUABLE. 19:43.215 --> 19:44.281 align:start AND MANAGES OUR TASTING ROOM AND IS INVALUABLE. >>WELL, AND I KNOW YOU HAVE A 19:44.283 --> 19:45.015 align:start IS INVALUABLE. >>WELL, AND I KNOW YOU HAVE A LOT OF GREAT ACTIVITIES THAT GO 19:45.017 --> 19:45.716 align:start >>WELL, AND I KNOW YOU HAVE A LOT OF GREAT ACTIVITIES THAT GO ON HERE THROUGHOUT THE YEAR. 19:45.718 --> 19:46.449 align:start LOT OF GREAT ACTIVITIES THAT GO ON HERE THROUGHOUT THE YEAR. TELL US ABOUT SOME OF THOSE, THE 19:46.451 --> 19:47.450 align:start ON HERE THROUGHOUT THE YEAR. TELL US ABOUT SOME OF THOSE, THE WORKSHOPS AND THE FESTIVALS. 19:47.452 --> 19:48.518 align:start TELL US ABOUT SOME OF THOSE, THE WORKSHOPS AND THE FESTIVALS. >> RIGHT. 19:48.520 --> 19:51.088 align:start WORKSHOPS AND THE FESTIVALS. >> RIGHT. WE LIKE TO THINK THAT WE HAVE 19:51.090 --> 19:52.656 align:start >> RIGHT. WE LIKE TO THINK THAT WE HAVE THREE PROFIT CENTERS, IF YOU 19:52.658 --> 19:54.224 align:start WE LIKE TO THINK THAT WE HAVE THREE PROFIT CENTERS, IF YOU WILL, IN THE BUSINESS, WE LIKE 19:54.226 --> 19:55.258 align:start THREE PROFIT CENTERS, IF YOU WILL, IN THE BUSINESS, WE LIKE TO THINK WE ARE DEVELOPING HERE. 19:55.260 --> 19:56.293 align:start WILL, IN THE BUSINESS, WE LIKE TO THINK WE ARE DEVELOPING HERE. THE NURSERY I HAVE MENTIONED IS 19:56.295 --> 19:57.327 align:start TO THINK WE ARE DEVELOPING HERE. THE NURSERY I HAVE MENTIONED IS ONE. 19:57.329 --> 19:58.361 align:start THE NURSERY I HAVE MENTIONED IS ONE. THE CIDERY IS THE MOST AMBITIOUS 19:58.363 --> 19:59.963 align:start ONE. THE CIDERY IS THE MOST AMBITIOUS ONE. 19:59.965 --> 20:03.100 align:start THE CIDERY IS THE MOST AMBITIOUS ONE. WE BUILT THIS TASTING ROOM AND 20:03.102 --> 20:03.801 align:start ONE. WE BUILT THIS TASTING ROOM AND THE FACILITY YOU'LL SEE A BIT 20:03.803 --> 20:05.169 align:start WE BUILT THIS TASTING ROOM AND THE FACILITY YOU'LL SEE A BIT LATER. 20:05.171 --> 20:06.704 align:start THE FACILITY YOU'LL SEE A BIT LATER. AND THE THIRD ONE IS CLASSES, 20:06.706 --> 20:08.872 align:start LATER. AND THE THIRD ONE IS CLASSES, WORKSHOPS, AND EVENTS THAT 20:08.874 --> 20:10.908 align:start AND THE THIRD ONE IS CLASSES, WORKSHOPS, AND EVENTS THAT FOSTER INTEREST IN THESE THINGS, 20:10.910 --> 20:12.076 align:start WORKSHOPS, AND EVENTS THAT FOSTER INTEREST IN THESE THINGS, HORTICULTURAL TOPICS GENERALLY 20:12.078 --> 20:13.543 align:start FOSTER INTEREST IN THESE THINGS, HORTICULTURAL TOPICS GENERALLY AND RELATED THINGS. 20:13.545 --> 20:14.144 align:start HORTICULTURAL TOPICS GENERALLY AND RELATED THINGS. THAT'S THE ONE I'M MOST 20:14.146 --> 20:15.679 align:start AND RELATED THINGS. THAT'S THE ONE I'M MOST INTERESTED IN. 20:15.681 --> 20:16.814 align:start THAT'S THE ONE I'M MOST INTERESTED IN. CHUCK HEADS UP THE CIDERY, BILL 20:16.816 --> 20:18.782 align:start INTERESTED IN. CHUCK HEADS UP THE CIDERY, BILL HEADS UP THE NURSERY, AND I'M 20:18.784 --> 20:21.384 align:start CHUCK HEADS UP THE CIDERY, BILL HEADS UP THE NURSERY, AND I'M INTERESTED IN THE EDUCATIONAL 20:21.386 --> 20:22.986 align:start HEADS UP THE NURSERY, AND I'M INTERESTED IN THE EDUCATIONAL PART OF IT. 20:22.988 --> 20:25.589 align:start INTERESTED IN THE EDUCATIONAL PART OF IT. AND WE THINK THAT THAT'S GOING 20:25.591 --> 20:28.625 align:start PART OF IT. AND WE THINK THAT THAT'S GOING TO BE AN IMPORTANT COMPONENT. 20:28.627 --> 20:29.292 align:start AND WE THINK THAT THAT'S GOING TO BE AN IMPORTANT COMPONENT. THIS WAS SUPPOSED TO BE OUR 20:29.294 --> 20:30.293 align:start TO BE AN IMPORTANT COMPONENT. THIS WAS SUPPOSED TO BE OUR RETIREMENT PROJECT FOR MY 20:30.295 --> 20:31.328 align:start THIS WAS SUPPOSED TO BE OUR RETIREMENT PROJECT FOR MY BROTHERS AND I. 20:31.330 --> 20:31.829 align:start RETIREMENT PROJECT FOR MY BROTHERS AND I. [ LAUGHTER ] 20:31.831 --> 20:32.896 align:start BROTHERS AND I. [ LAUGHTER ] >> I LOVE THAT. 20:32.898 --> 20:33.964 align:start [ LAUGHTER ] >> I LOVE THAT. >> CHUCK IS THE ONLY ONE WHO'S 20:33.966 --> 20:34.497 align:start >> I LOVE THAT. >> CHUCK IS THE ONLY ONE WHO'S RETIRED RIGHT YET. 20:34.499 --> 20:35.465 align:start >> CHUCK IS THE ONLY ONE WHO'S RETIRED RIGHT YET. BILL IS HERE ON THE WEEKENDS. 20:35.467 --> 20:37.101 align:start RETIRED RIGHT YET. BILL IS HERE ON THE WEEKENDS. HE'S DIRECTOR OF A STATE 20:37.103 --> 20:38.635 align:start BILL IS HERE ON THE WEEKENDS. HE'S DIRECTOR OF A STATE DEPARTMENT AND I WORK IN TOWN IN 20:38.637 --> 20:41.839 align:start HE'S DIRECTOR OF A STATE DEPARTMENT AND I WORK IN TOWN IN AN INVESTMENTS BUSINESS. 20:41.841 --> 20:43.340 align:start DEPARTMENT AND I WORK IN TOWN IN AN INVESTMENTS BUSINESS. BUT OUR HOPE IS THAT WHEN WE'RE 20:43.342 --> 20:44.407 align:start AN INVESTMENTS BUSINESS. BUT OUR HOPE IS THAT WHEN WE'RE ALL HERE, WE CAN REALLY PUT A 20:44.409 --> 20:45.109 align:start BUT OUR HOPE IS THAT WHEN WE'RE ALL HERE, WE CAN REALLY PUT A LITTLE BIT MORE ENERGY BEHIND 20:45.111 --> 20:46.509 align:start ALL HERE, WE CAN REALLY PUT A LITTLE BIT MORE ENERGY BEHIND IT. 20:46.511 --> 20:47.544 align:start LITTLE BIT MORE ENERGY BEHIND IT. ANN HAS BEEN ABSOLUTELY 20:47.546 --> 20:49.146 align:start IT. ANN HAS BEEN ABSOLUTELY INVALUABLE, AND THIS HAS GROWN 20:49.148 --> 20:49.880 align:start ANN HAS BEEN ABSOLUTELY INVALUABLE, AND THIS HAS GROWN FASTER THAN WE HAD ANTICIPATED, 20:49.882 --> 20:51.215 align:start INVALUABLE, AND THIS HAS GROWN FASTER THAN WE HAD ANTICIPATED, QUITE HONESTLY. 20:51.217 --> 20:54.852 align:start FASTER THAN WE HAD ANTICIPATED, QUITE HONESTLY. >>WELL, AND YOU HAVE -- THERE 20:54.854 --> 20:58.021 align:start QUITE HONESTLY. >>WELL, AND YOU HAVE -- THERE IS NOW A CIDER WEEK, RIGHT? 20:58.023 --> 20:59.089 align:start >>WELL, AND YOU HAVE -- THERE IS NOW A CIDER WEEK, RIGHT? >> YES, THERE ARE NOW TWO MORE 20:59.091 --> 21:00.657 align:start IS NOW A CIDER WEEK, RIGHT? >> YES, THERE ARE NOW TWO MORE IN THE CHARLOTTESVILLE AREA, 21:00.659 --> 21:01.725 align:start >> YES, THERE ARE NOW TWO MORE IN THE CHARLOTTESVILLE AREA, CASTLE HILL AND POTTERS, AND 21:01.727 --> 21:03.761 align:start IN THE CHARLOTTESVILLE AREA, CASTLE HILL AND POTTERS, AND THERE'S ANOTHER ONE COMING ON 21:03.763 --> 21:04.795 align:start CASTLE HILL AND POTTERS, AND THERE'S ANOTHER ONE COMING ON LINE AT NELLYSFORD. 21:04.797 --> 21:05.863 align:start THERE'S ANOTHER ONE COMING ON LINE AT NELLYSFORD. THERE'S ONE UP IN THE VALLEY. 21:05.865 --> 21:06.930 align:start LINE AT NELLYSFORD. THERE'S ONE UP IN THE VALLEY. AND SO THE QUESTION I GET IS 21:06.932 --> 21:07.931 align:start THERE'S ONE UP IN THE VALLEY. AND SO THE QUESTION I GET IS WHAT ABOUT THE COMPETITION? 21:07.933 --> 21:09.499 align:start AND SO THE QUESTION I GET IS WHAT ABOUT THE COMPETITION? WELL, THINK ABOUT IT. 21:09.501 --> 21:11.068 align:start WHAT ABOUT THE COMPETITION? WELL, THINK ABOUT IT. IF THERE WERE ONLY ONE OR TWO OR 21:11.070 --> 21:15.205 align:start WELL, THINK ABOUT IT. IF THERE WERE ONLY ONE OR TWO OR THREE WINERIES, VIRGINIA 21:15.207 --> 21:16.406 align:start IF THERE WERE ONLY ONE OR TWO OR THREE WINERIES, VIRGINIA WOULDN'T HAVE -- 21:16.408 --> 21:19.542 align:start THREE WINERIES, VIRGINIA WOULDN'T HAVE -- >> RIGHT -- THE CORNERSTONE IN 21:19.544 --> 21:20.878 align:start WOULDN'T HAVE -- >> RIGHT -- THE CORNERSTONE IN THE TOURISM INDUSTRY THAT WE'RE 21:20.880 --> 21:22.746 align:start >> RIGHT -- THE CORNERSTONE IN THE TOURISM INDUSTRY THAT WE'RE ENJOYING TODAY. 21:22.748 --> 21:23.847 align:start THE TOURISM INDUSTRY THAT WE'RE ENJOYING TODAY. >>RIGHT. 21:23.849 --> 21:26.349 align:start ENJOYING TODAY. >>RIGHT. EVERYONE WORKS TOGETHER, I'VE 21:26.351 --> 21:28.318 align:start >>RIGHT. EVERYONE WORKS TOGETHER, I'VE NOTICEDS. 21:28.320 --> 21:28.852 align:start EVERYONE WORKS TOGETHER, I'VE NOTICEDS. >> YEAH, THE PUBLIC 21:28.854 --> 21:30.220 align:start NOTICEDS. >> YEAH, THE PUBLIC CONSCIOUSNESS ABOUT WHAT CIDER 21:30.222 --> 21:31.822 align:start >> YEAH, THE PUBLIC CONSCIOUSNESS ABOUT WHAT CIDER IS IS WHAT WE'RE TRYING TO 21:31.824 --> 21:32.489 align:start CONSCIOUSNESS ABOUT WHAT CIDER IS IS WHAT WE'RE TRYING TO BUILD, AND WE'VE BEEN VERY 21:32.491 --> 21:33.390 align:start IS IS WHAT WE'RE TRYING TO BUILD, AND WE'VE BEEN VERY FORTUNATE IN HAVING INTEREST AND 21:33.392 --> 21:34.457 align:start BUILD, AND WE'VE BEEN VERY FORTUNATE IN HAVING INTEREST AND SUPPORT FROM THE WINE INDUSTRY 21:34.459 --> 21:35.025 align:start FORTUNATE IN HAVING INTEREST AND SUPPORT FROM THE WINE INDUSTRY IN THE STATE AND THE 21:35.027 --> 21:35.993 align:start SUPPORT FROM THE WINE INDUSTRY IN THE STATE AND THE LEGISLATURE. 21:35.995 --> 21:37.060 align:start IN THE STATE AND THE LEGISLATURE. WE NEEDED TO BE ABLE TO SAY THAT 21:37.062 --> 21:38.128 align:start LEGISLATURE. WE NEEDED TO BE ABLE TO SAY THAT CIDER WAS UP TO 10% AND THE 21:38.130 --> 21:39.163 align:start WE NEEDED TO BE ABLE TO SAY THAT CIDER WAS UP TO 10% AND THE LEGISLATURE PASSED THAT, AND THE 21:39.165 --> 21:40.264 align:start CIDER WAS UP TO 10% AND THE LEGISLATURE PASSED THAT, AND THE DELEGATE WHO INTRODUCED THAT 21:40.266 --> 21:41.799 align:start LEGISLATURE PASSED THAT, AND THE DELEGATE WHO INTRODUCED THAT SAID, WELL, WHY DON'T WE HAVE A 21:41.801 --> 21:42.833 align:start DELEGATE WHO INTRODUCED THAT SAID, WELL, WHY DON'T WE HAVE A VIRGINIA CIDER WEEK LIKE WE HAVE 21:42.835 --> 21:47.070 align:start SAID, WELL, WHY DON'T WE HAVE A VIRGINIA CIDER WEEK LIKE WE HAVE A VIRGINIA WINE WEEK? 21:47.072 --> 21:47.805 align:start VIRGINIA CIDER WEEK LIKE WE HAVE A VIRGINIA WINE WEEK? AND EVERY YEAR, THAT WEEK WILL 21:47.807 --> 21:49.173 align:start A VIRGINIA WINE WEEK? AND EVERY YEAR, THAT WEEK WILL BE THE LAST FULL WEEK BEFORE 21:49.175 --> 21:50.707 align:start AND EVERY YEAR, THAT WEEK WILL BE THE LAST FULL WEEK BEFORE THANKSGIVING WEEK, AND WHAT WE'D 21:50.709 --> 21:51.775 align:start BE THE LAST FULL WEEK BEFORE THANKSGIVING WEEK, AND WHAT WE'D LOVE TO HAVE IS PEOPLE COME HERE 21:51.777 --> 21:52.810 align:start THANKSGIVING WEEK, AND WHAT WE'D LOVE TO HAVE IS PEOPLE COME HERE TO OUR TASTING ROOM, SITUATED IN 21:52.812 --> 21:54.444 align:start LOVE TO HAVE IS PEOPLE COME HERE TO OUR TASTING ROOM, SITUATED IN THE MIDDLE OF THE ORCHARD. 21:54.446 --> 21:59.149 align:start TO OUR TASTING ROOM, SITUATED IN THE MIDDLE OF THE ORCHARD. CHUCK BUILT THIS BAR AND I THINK 21:59.151 --> 22:00.184 align:start THE MIDDLE OF THE ORCHARD. CHUCK BUILT THIS BAR AND I THINK IT'S PARTICULARLY NICE, MAPLE. 22:00.186 --> 22:00.918 align:start CHUCK BUILT THIS BAR AND I THINK IT'S PARTICULARLY NICE, MAPLE. THE WALNUT WAS CUT ON THE PLACE 22:00.920 --> 22:01.751 align:start IT'S PARTICULARLY NICE, MAPLE. THE WALNUT WAS CUT ON THE PLACE HERE. 22:01.753 --> 22:02.319 align:start THE WALNUT WAS CUT ON THE PLACE HERE. >>OH, I LOVE IT. 22:02.321 --> 22:03.854 align:start HERE. >>OH, I LOVE IT. AND SPEAKING OF CHUCK, I WANT TO 22:03.856 --> 22:05.455 align:start >>OH, I LOVE IT. AND SPEAKING OF CHUCK, I WANT TO GO FIND HIM NOW AND SEE IF HE'LL 22:05.457 --> 22:06.990 align:start AND SPEAKING OF CHUCK, I WANT TO GO FIND HIM NOW AND SEE IF HE'LL SHOW ME HOW HE MAKES THIS CIDER. 22:06.992 --> 22:08.058 align:start GO FIND HIM NOW AND SEE IF HE'LL SHOW ME HOW HE MAKES THIS CIDER. >> HE'S MY LITTLE BROTHER AND 22:08.060 --> 22:09.159 align:start SHOW ME HOW HE MAKES THIS CIDER. >> HE'S MY LITTLE BROTHER AND HE'S WELL WORTH KNOWING. 22:09.161 --> 22:10.694 align:start >> HE'S MY LITTLE BROTHER AND HE'S WELL WORTH KNOWING. [ LAUGHTER ] 22:10.696 --> 22:12.296 align:start HE'S WELL WORTH KNOWING. [ LAUGHTER ] >> THANK YOU, THANK YOU. 22:12.298 --> 22:14.865 align:start [ LAUGHTER ] >> THANK YOU, THANK YOU. >> YOU TAKE CARE. 22:14.867 --> 22:16.433 align:start >> THANK YOU, THANK YOU. >> YOU TAKE CARE. >> SO WE'RE HERE WITH CHUCK 22:16.435 --> 22:18.068 align:start >> YOU TAKE CARE. >> SO WE'RE HERE WITH CHUCK SHELTON, AND THIS IS WHERE IT 22:18.070 --> 22:19.069 align:start >> SO WE'RE HERE WITH CHUCK SHELTON, AND THIS IS WHERE IT ALL HAPPENS, RIGHT? 22:19.071 --> 22:20.103 align:start SHELTON, AND THIS IS WHERE IT ALL HAPPENS, RIGHT? >> RIGHT HERE. 22:20.105 --> 22:21.138 align:start ALL HAPPENS, RIGHT? >> RIGHT HERE. >> RIGHT HERE. 22:21.140 --> 22:22.172 align:start >> RIGHT HERE. >> RIGHT HERE. SO CAN YOU WALK US THROUGH THE 22:22.174 --> 22:23.207 align:start >> RIGHT HERE. SO CAN YOU WALK US THROUGH THE CIDER-MAKING PROCESS? 22:23.209 --> 22:24.241 align:start SO CAN YOU WALK US THROUGH THE CIDER-MAKING PROCESS? >> I'LL TRY, YEAH. 22:24.243 --> 22:26.343 align:start CIDER-MAKING PROCESS? >> I'LL TRY, YEAH. >>OKAY. 22:26.345 --> 22:27.878 align:start >> I'LL TRY, YEAH. >>OKAY. >> THE PROCESS OF MAKING IT IS A 22:27.880 --> 22:29.479 align:start >>OKAY. >> THE PROCESS OF MAKING IT IS A WINE-MAKING PROCESS, BUT THE 22:29.481 --> 22:30.513 align:start >> THE PROCESS OF MAKING IT IS A WINE-MAKING PROCESS, BUT THE DIFFERENCE IS THE WINE FROM 22:30.515 --> 22:31.581 align:start WINE-MAKING PROCESS, BUT THE DIFFERENCE IS THE WINE FROM GRAPES, YOU DON'T HAVE TO CRUSH 22:31.583 --> 22:32.649 align:start DIFFERENCE IS THE WINE FROM GRAPES, YOU DON'T HAVE TO CRUSH THEM UP AS FINELY. 22:32.651 --> 22:35.252 align:start GRAPES, YOU DON'T HAVE TO CRUSH THEM UP AS FINELY. APPLES, YOU HAVE TO CRUSH THEM. 22:35.254 --> 22:37.855 align:start THEM UP AS FINELY. APPLES, YOU HAVE TO CRUSH THEM. SO WE HAVE A BIG CRUSHER OUTSIDE 22:37.857 --> 22:38.889 align:start APPLES, YOU HAVE TO CRUSH THEM. SO WE HAVE A BIG CRUSHER OUTSIDE THAT WE PRESS, WE GRIND THE 22:38.891 --> 22:40.991 align:start SO WE HAVE A BIG CRUSHER OUTSIDE THAT WE PRESS, WE GRIND THE APPLES UP INTO A PULP, OR 22:40.993 --> 22:42.059 align:start THAT WE PRESS, WE GRIND THE APPLES UP INTO A PULP, OR PUMICE, AND THEN IT'S PUMPED 22:42.061 --> 22:43.593 align:start APPLES UP INTO A PULP, OR PUMICE, AND THEN IT'S PUMPED INTO OUR PRESS AND THE JUICE IS 22:43.595 --> 22:44.661 align:start PUMICE, AND THEN IT'S PUMPED INTO OUR PRESS AND THE JUICE IS EXTRACTED WITH A GREAT AMOUNT OF 22:44.663 --> 22:46.230 align:start INTO OUR PRESS AND THE JUICE IS EXTRACTED WITH A GREAT AMOUNT OF PRESSURE. 22:46.232 --> 22:47.797 align:start EXTRACTED WITH A GREAT AMOUNT OF PRESSURE. AND THEN IT'S PUMPED INTO ONE OF 22:47.799 --> 22:49.933 align:start PRESSURE. AND THEN IT'S PUMPED INTO ONE OF THE TANKS YOU SEE BEHIND US. 22:49.935 --> 22:50.934 align:start AND THEN IT'S PUMPED INTO ONE OF THE TANKS YOU SEE BEHIND US. THESE ARE FERMENTATION -- 22:50.936 --> 22:55.138 align:start THE TANKS YOU SEE BEHIND US. THESE ARE FERMENTATION -- STAINLESS STEEL FERMENTATION 22:55.140 --> 22:56.206 align:start THESE ARE FERMENTATION -- STAINLESS STEEL FERMENTATION TANKS. 22:56.208 --> 22:56.907 align:start STAINLESS STEEL FERMENTATION TANKS. THESE ARE WINE TANKS AS WELL. 22:56.909 --> 22:57.774 align:start TANKS. THESE ARE WINE TANKS AS WELL. >>HOW LONG IS THE FERMENTATION 22:57.776 --> 22:58.275 align:start THESE ARE WINE TANKS AS WELL. >>HOW LONG IS THE FERMENTATION PROCESS? 22:58.277 --> 22:59.309 align:start >>HOW LONG IS THE FERMENTATION PROCESS? >> THE FERMENTATION PROCESS, 22:59.311 --> 23:00.377 align:start PROCESS? >> THE FERMENTATION PROCESS, ONCE WE GET THE JUICE INTO THE 23:00.379 --> 23:01.411 align:start >> THE FERMENTATION PROCESS, ONCE WE GET THE JUICE INTO THE TANKS, IS FOR US ABOUT SIX 23:01.413 --> 23:01.912 align:start ONCE WE GET THE JUICE INTO THE TANKS, IS FOR US ABOUT SIX WEEKS. 23:01.914 --> 23:06.116 align:start TANKS, IS FOR US ABOUT SIX WEEKS. IT CAN GO FASTER THE WARMER IT 23:06.118 --> 23:06.850 align:start WEEKS. IT CAN GO FASTER THE WARMER IT IS, BUT WE TRY TO SLOW IT DOWN. 23:06.852 --> 23:07.650 align:start IT CAN GO FASTER THE WARMER IT IS, BUT WE TRY TO SLOW IT DOWN. HENCE THE COOLING JACKETS ON 23:07.652 --> 23:10.687 align:start IS, BUT WE TRY TO SLOW IT DOWN. HENCE THE COOLING JACKETS ON THESE TANKS ALLOW US TO DIAL THE 23:10.689 --> 23:12.022 align:start HENCE THE COOLING JACKETS ON THESE TANKS ALLOW US TO DIAL THE TEMPERATURE DOWN AND PROLONG THE 23:12.024 --> 23:15.092 align:start THESE TANKS ALLOW US TO DIAL THE TEMPERATURE DOWN AND PROLONG THE FERMENTATION. 23:15.094 --> 23:16.126 align:start TEMPERATURE DOWN AND PROLONG THE FERMENTATION. YOU GET BETTER FLAVOR 23:16.128 --> 23:17.227 align:start FERMENTATION. YOU GET BETTER FLAVOR DEVELOPMENT THE SLOWER YOU CAN 23:17.229 --> 23:18.262 align:start YOU GET BETTER FLAVOR DEVELOPMENT THE SLOWER YOU CAN DO IT. 23:18.264 --> 23:19.329 align:start DEVELOPMENT THE SLOWER YOU CAN DO IT. >>OKAY. 23:19.331 --> 23:20.063 align:start DO IT. >>OKAY. >> BUT ABOUT FOUR TO SIX WEEKS 23:20.065 --> 23:20.864 align:start >>OKAY. >> BUT ABOUT FOUR TO SIX WEEKS IS ALL WE CAN REASONABLY SLOW IT 23:20.866 --> 23:21.398 align:start >> BUT ABOUT FOUR TO SIX WEEKS IS ALL WE CAN REASONABLY SLOW IT DOWN. 23:21.400 --> 23:22.432 align:start IS ALL WE CAN REASONABLY SLOW IT DOWN. IT'S PRETTY MUCH STABLE AT THAT 23:22.434 --> 23:23.000 align:start DOWN. IT'S PRETTY MUCH STABLE AT THAT POINT. 23:23.002 --> 23:24.001 align:start IT'S PRETTY MUCH STABLE AT THAT POINT. IT'S BEEN FERMENTED, HAS SOME 23:24.003 --> 23:24.534 align:start POINT. IT'S BEEN FERMENTED, HAS SOME CO2 IN IT. 23:24.536 --> 23:25.568 align:start IT'S BEEN FERMENTED, HAS SOME CO2 IN IT. WHEN WE GET READY TO BOTTLE IT, 23:25.570 --> 23:26.770 align:start CO2 IN IT. WHEN WE GET READY TO BOTTLE IT, WE FILTER IT THROUGH A FINAL 23:26.772 --> 23:27.670 align:start WHEN WE GET READY TO BOTTLE IT, WE FILTER IT THROUGH A FINAL FILTRATION TO GET THE YEAST OUT 23:27.672 --> 23:29.206 align:start WE FILTER IT THROUGH A FINAL FILTRATION TO GET THE YEAST OUT AND GO INTO OUR PRESSURE TANK 23:29.208 --> 23:30.807 align:start FILTRATION TO GET THE YEAST OUT AND GO INTO OUR PRESSURE TANK WHERE WE ADD SOME CO2 BACK, JUST 23:30.809 --> 23:35.012 align:start AND GO INTO OUR PRESSURE TANK WHERE WE ADD SOME CO2 BACK, JUST BELOW THE FEDERAL LIMIT, AND 23:35.014 --> 23:36.146 align:start WHERE WE ADD SOME CO2 BACK, JUST BELOW THE FEDERAL LIMIT, AND ENOUGH TO MAKE THE CIDER -- GIVE 23:36.148 --> 23:37.047 align:start BELOW THE FEDERAL LIMIT, AND ENOUGH TO MAKE THE CIDER -- GIVE IT THAT LITTLE TINGLE AND BITE, 23:37.049 --> 23:38.681 align:start ENOUGH TO MAKE THE CIDER -- GIVE IT THAT LITTLE TINGLE AND BITE, BECAUSE THAT'S HOW MOST PEOPLE 23:38.683 --> 23:40.717 align:start IT THAT LITTLE TINGLE AND BITE, BECAUSE THAT'S HOW MOST PEOPLE PERCEIVE THAT CIDER SHOULD BE 23:40.719 --> 23:42.786 align:start BECAUSE THAT'S HOW MOST PEOPLE PERCEIVE THAT CIDER SHOULD BE BECAUSE IT HAPPENS NATURALLY. 23:42.788 --> 23:44.388 align:start PERCEIVE THAT CIDER SHOULD BE BECAUSE IT HAPPENS NATURALLY. SO IF YOU SET YOUR JUG OF CIDER 23:44.390 --> 23:45.956 align:start BECAUSE IT HAPPENS NATURALLY. SO IF YOU SET YOUR JUG OF CIDER THAT YOU BUY IN THE FALL OUT AND 23:45.958 --> 23:47.524 align:start SO IF YOU SET YOUR JUG OF CIDER THAT YOU BUY IN THE FALL OUT AND LET IT FERMENT, IT'S GOING TO 23:47.526 --> 23:48.558 align:start THAT YOU BUY IN THE FALL OUT AND LET IT FERMENT, IT'S GOING TO GET SOME NICE CO2 BUBBLE IN IT. 23:48.560 --> 23:50.127 align:start LET IT FERMENT, IT'S GOING TO GET SOME NICE CO2 BUBBLE IN IT. >>AND THEN YOU BOTTLE IT? 23:50.129 --> 23:51.194 align:start GET SOME NICE CO2 BUBBLE IN IT. >>AND THEN YOU BOTTLE IT? >> WE BOTTLE IT RIGHT IN THE 23:51.196 --> 23:52.229 align:start >>AND THEN YOU BOTTLE IT? >> WE BOTTLE IT RIGHT IN THE BOTTLER YOU SEE SITTING ON THAT 23:52.231 --> 23:53.797 align:start >> WE BOTTLE IT RIGHT IN THE BOTTLER YOU SEE SITTING ON THAT TABLE BEHIND US. 23:53.799 --> 23:55.399 align:start BOTTLER YOU SEE SITTING ON THAT TABLE BEHIND US. >>SO HOW MANY -- GIVE US A 23:55.401 --> 23:57.467 align:start TABLE BEHIND US. >>SO HOW MANY -- GIVE US A GENERAL IDEA, HOW MANY APPLES 23:57.469 --> 23:59.569 align:start >>SO HOW MANY -- GIVE US A GENERAL IDEA, HOW MANY APPLES DOES IT TAKE TO MAKE, SAY, A 23:59.571 --> 24:01.138 align:start GENERAL IDEA, HOW MANY APPLES DOES IT TAKE TO MAKE, SAY, A GALLON OF CIDER? 24:01.140 --> 24:02.705 align:start DOES IT TAKE TO MAKE, SAY, A GALLON OF CIDER? >> WITH THE APPARATUS THAT WE 24:02.707 --> 24:05.309 align:start GALLON OF CIDER? >> WITH THE APPARATUS THAT WE HAVE, WHICH IS PRETTY EFFICIENT, 24:05.311 --> 24:06.376 align:start >> WITH THE APPARATUS THAT WE HAVE, WHICH IS PRETTY EFFICIENT, WE GET ABOUT THREE GALLONS PER 24:06.378 --> 24:07.510 align:start HAVE, WHICH IS PRETTY EFFICIENT, WE GET ABOUT THREE GALLONS PER BUSHEL, AND THAT'S TOWARDS THE 24:07.512 --> 24:08.979 align:start WE GET ABOUT THREE GALLONS PER BUSHEL, AND THAT'S TOWARDS THE HIGH END. 24:08.981 --> 24:15.752 align:start BUSHEL, AND THAT'S TOWARDS THE HIGH END. SOMETIMES IF THE APPLES ARE 24:15.754 --> 24:16.786 align:start HIGH END. SOMETIMES IF THE APPLES ARE SOFT, WE ONLY GET 2-1/2 TO 2-3/4 24:16.788 --> 24:17.321 align:start SOMETIMES IF THE APPLES ARE SOFT, WE ONLY GET 2-1/2 TO 2-3/4 GALLONS PER BUSHEL. 24:17.323 --> 24:18.388 align:start SOFT, WE ONLY GET 2-1/2 TO 2-3/4 GALLONS PER BUSHEL. SO IT TAKES ABOUT A BUSHEL OF 24:18.390 --> 24:19.056 align:start GALLONS PER BUSHEL. SO IT TAKES ABOUT A BUSHEL OF APPLES TO MAKE ONE CASE OF 24:19.058 --> 24:19.923 align:start SO IT TAKES ABOUT A BUSHEL OF APPLES TO MAKE ONE CASE OF CIDER, GIVE OR TAKE A FEW. 24:19.925 --> 24:20.991 align:start APPLES TO MAKE ONE CASE OF CIDER, GIVE OR TAKE A FEW. >>AND THEN YOU TALK ABOUT THIS 24:20.993 --> 24:22.025 align:start CIDER, GIVE OR TAKE A FEW. >>AND THEN YOU TALK ABOUT THIS PROCESS AND IT SOUNDS LIKE IT 24:22.027 --> 24:23.593 align:start >>AND THEN YOU TALK ABOUT THIS PROCESS AND IT SOUNDS LIKE IT ALL HAPPENS REALLY QUICKLY, BUT 24:23.595 --> 24:24.661 align:start PROCESS AND IT SOUNDS LIKE IT ALL HAPPENS REALLY QUICKLY, BUT ACTUALLY YOU WORK ON THIS ALL 24:24.663 --> 24:26.229 align:start ALL HAPPENS REALLY QUICKLY, BUT ACTUALLY YOU WORK ON THIS ALL YEAR. 24:26.231 --> 24:29.632 align:start ACTUALLY YOU WORK ON THIS ALL YEAR. >> PRETTY MUCH. 24:29.634 --> 24:32.369 align:start YEAR. >> PRETTY MUCH. >> YOU PLANT, YOU HARVEST. 24:32.371 --> 24:33.403 align:start >> PRETTY MUCH. >> YOU PLANT, YOU HARVEST. >> FROM PRESSING, WE PRESS, WE 24:33.405 --> 24:34.471 align:start >> YOU PLANT, YOU HARVEST. >> FROM PRESSING, WE PRESS, WE PRESS PROBABLY FIVE OR SIX TIMES 24:34.473 --> 24:36.073 align:start >> FROM PRESSING, WE PRESS, WE PRESS PROBABLY FIVE OR SIX TIMES A YEAR BECAUSE WE DO TWO 24:36.075 --> 24:37.140 align:start PRESS PROBABLY FIVE OR SIX TIMES A YEAR BECAUSE WE DO TWO FERMENTATIONS IN EACH ONE OF 24:37.142 --> 24:38.708 align:start A YEAR BECAUSE WE DO TWO FERMENTATIONS IN EACH ONE OF THESE TANKS. 24:38.710 --> 24:39.742 align:start FERMENTATIONS IN EACH ONE OF THESE TANKS. >>HOW LONG DOES CIDER LAST, DO 24:39.744 --> 24:41.811 align:start THESE TANKS. >>HOW LONG DOES CIDER LAST, DO YOU KNOW? 24:41.813 --> 24:43.913 align:start >>HOW LONG DOES CIDER LAST, DO YOU KNOW? >> I KNOW WHAT THEY SAY. 24:43.915 --> 24:44.982 align:start YOU KNOW? >> I KNOW WHAT THEY SAY. CIDER SHOULD BE DRUNK IN THE 24:44.984 --> 24:46.549 align:start >> I KNOW WHAT THEY SAY. CIDER SHOULD BE DRUNK IN THE FIRST TWO YEARS. 24:46.551 --> 24:48.118 align:start CIDER SHOULD BE DRUNK IN THE FIRST TWO YEARS. I JUST HAD SOME THE OTHER NIGHT 24:48.120 --> 24:49.152 align:start FIRST TWO YEARS. I JUST HAD SOME THE OTHER NIGHT FROM OUR FIRST YEAR'S 24:49.154 --> 24:50.153 align:start I JUST HAD SOME THE OTHER NIGHT FROM OUR FIRST YEAR'S PRODUCTION, AND THAT'S OBVIOUSLY 24:50.155 --> 24:51.754 align:start FROM OUR FIRST YEAR'S PRODUCTION, AND THAT'S OBVIOUSLY THREE YEARS OLD IN THE BOTTLE. 24:51.756 --> 24:53.323 align:start PRODUCTION, AND THAT'S OBVIOUSLY THREE YEARS OLD IN THE BOTTLE. THE APPLES WERE GROWN IN 2008. 24:53.325 --> 24:54.358 align:start THREE YEARS OLD IN THE BOTTLE. THE APPLES WERE GROWN IN 2008. IT STILL TASTED PRETTY GOOD, BUT 24:54.360 --> 24:55.359 align:start THE APPLES WERE GROWN IN 2008. IT STILL TASTED PRETTY GOOD, BUT YOU SHOULDN'T TRY TO PUSH IT. 24:55.361 --> 24:56.926 align:start IT STILL TASTED PRETTY GOOD, BUT YOU SHOULDN'T TRY TO PUSH IT. >>YEAH. 24:56.928 --> 24:58.495 align:start YOU SHOULDN'T TRY TO PUSH IT. >>YEAH. >> DRINK THE CIDER IN THE FIRST 24:58.497 --> 25:00.097 align:start >>YEAH. >> DRINK THE CIDER IN THE FIRST TWO YEARS, MAYBE THREE. 25:00.099 --> 25:01.664 align:start >> DRINK THE CIDER IN THE FIRST TWO YEARS, MAYBE THREE. >>AND THEN WHAT DO YOU SEE FOR 25:01.666 --> 25:02.732 align:start TWO YEARS, MAYBE THREE. >>AND THEN WHAT DO YOU SEE FOR THE FUTURE FOR ALBEMARLE 25:02.734 --> 25:03.733 align:start >>AND THEN WHAT DO YOU SEE FOR THE FUTURE FOR ALBEMARLE CIDERWORKS? 25:03.735 --> 25:04.767 align:start THE FUTURE FOR ALBEMARLE CIDERWORKS? YOU HAVE THIS NICE BIG FAMILY 25:04.769 --> 25:08.071 align:start CIDERWORKS? YOU HAVE THIS NICE BIG FAMILY BUSINESS. 25:08.073 --> 25:10.707 align:start YOU HAVE THIS NICE BIG FAMILY BUSINESS. WHAT DO YOU -- 25:10.709 --> 25:11.808 align:start BUSINESS. WHAT DO YOU -- >> WELL, WE WANT TO BE HERE 30 25:11.810 --> 25:12.876 align:start WHAT DO YOU -- >> WELL, WE WANT TO BE HERE 30 YEARS FROM NOW, AND WE WANT TO 25:12.878 --> 25:13.910 align:start >> WELL, WE WANT TO BE HERE 30 YEARS FROM NOW, AND WE WANT TO AT LEAST GIVE OUR KIDS THE 25:13.912 --> 25:14.978 align:start YEARS FROM NOW, AND WE WANT TO AT LEAST GIVE OUR KIDS THE OPTION OF COMING OR SOMEONE TO 25:14.980 --> 25:15.979 align:start AT LEAST GIVE OUR KIDS THE OPTION OF COMING OR SOMEONE TO TAKE IT OVER. 25:15.981 --> 25:17.580 align:start OPTION OF COMING OR SOMEONE TO TAKE IT OVER. MY DAD'S 92 AND I'M 62. 25:17.582 --> 25:19.649 align:start TAKE IT OVER. MY DAD'S 92 AND I'M 62. I FIGURE I'VE GOT 30 MORE YEARS, 25:19.651 --> 25:20.683 align:start MY DAD'S 92 AND I'M 62. I FIGURE I'VE GOT 30 MORE YEARS, BECAUSE DAD COULD BE DOING THIS 25:20.685 --> 25:21.751 align:start I FIGURE I'VE GOT 30 MORE YEARS, BECAUSE DAD COULD BE DOING THIS IF HE'D HAVE WANTED TO. 25:21.753 --> 25:22.285 align:start BECAUSE DAD COULD BE DOING THIS IF HE'D HAVE WANTED TO. >>OH, THAT'S GREAT. 25:22.287 --> 25:23.887 align:start IF HE'D HAVE WANTED TO. >>OH, THAT'S GREAT. >> SURE. 25:23.889 --> 25:24.888 align:start >>OH, THAT'S GREAT. >> SURE. BUT HE HELPED GET US OFF THE 25:24.890 --> 25:25.922 align:start >> SURE. BUT HE HELPED GET US OFF THE GROUND HERE EARLY ON. 25:25.924 --> 25:27.457 align:start BUT HE HELPED GET US OFF THE GROUND HERE EARLY ON. HE STILL DOES A LOT OF MOWING 25:27.459 --> 25:28.525 align:start GROUND HERE EARLY ON. HE STILL DOES A LOT OF MOWING AND STUFF AROUND THE ORCHARD, 25:28.527 --> 25:29.592 align:start HE STILL DOES A LOT OF MOWING AND STUFF AROUND THE ORCHARD, BUT WE'RE TRYING TO LET HIM BE 25:29.594 --> 25:31.128 align:start AND STUFF AROUND THE ORCHARD, BUT WE'RE TRYING TO LET HIM BE RETIRED. 25:31.130 --> 25:32.195 align:start BUT WE'RE TRYING TO LET HIM BE RETIRED. >>WELL, I THINK THEN I'M COMING 25:32.197 --> 25:33.263 align:start RETIRED. >>WELL, I THINK THEN I'M COMING BACK IN 30 YEARS TO SEE HOW 25:33.265 --> 25:34.331 align:start >>WELL, I THINK THEN I'M COMING BACK IN 30 YEARS TO SEE HOW YOU'RE DOING. 25:34.333 --> 25:35.365 align:start BACK IN 30 YEARS TO SEE HOW YOU'RE DOING. >> I HOPE I'M HERE AND I HOPE -- 25:35.367 --> 25:36.433 align:start YOU'RE DOING. >> I HOPE I'M HERE AND I HOPE -- I'M SURE YOU'LL BE AROUND. 25:36.435 --> 25:37.467 align:start >> I HOPE I'M HERE AND I HOPE -- I'M SURE YOU'LL BE AROUND. [LAUGHTER ] 25:37.469 --> 25:38.001 align:start I'M SURE YOU'LL BE AROUND. [LAUGHTER ] >> THANK YOU. 25:38.003 --> 25:41.371 align:start [LAUGHTER ] >> THANK YOU. >> THANKS. 25:41.373 --> 25:54.784 align:start >>> THAT'S IT FOR THIS WEEK. FOR WHTJ, I'M TERRI ALLARD. JOIN US NEXT TIME ON 25:54.786 --> 25:58.721 align:start FOR WHTJ, I'M TERRI ALLARD. JOIN US NEXT TIME ON "CHARLOTTESVILLE INSIDE-OUT." 26:04.929 --> 26:09.599 align:start CAPTIONING PROVIDED BY CAPTION ASSOCIATES, LLC www.captionassociates.com 26:09.601 --> 26:25.415 align:start >> ANNOUNCER: THIS PRESENTATION WAS MADE POSSIBLE THANKS IN PART TO THE PATRONS OF 26:25.417 --> 26:27.016 align:start WAS MADE POSSIBLE THANKS IN PART TO THE PATRONS OF "CHARLOTTESVILLE INSIDE-OUT," 26:27.018 --> 26:28.585 align:start TO THE PATRONS OF "CHARLOTTESVILLE INSIDE-OUT," COMMITTED TO EXPLORING THE 26:28.587 --> 26:30.153 align:start "CHARLOTTESVILLE INSIDE-OUT," COMMITTED TO EXPLORING THE PEOPLE, PLACES, AND QUALITY OF 26:30.155 --> 26:31.188 align:start COMMITTED TO EXPLORING THE PEOPLE, PLACES, AND QUALITY OF LIFE THAT UNIQUELY DEFINE 26:31.190 --> 26:31.788 align:start PEOPLE, PLACES, AND QUALITY OF LIFE THAT UNIQUELY DEFINE CHARLOTTESVILLE AND ITS 26:31.790 --> 26:37.994 align:start LIFE THAT UNIQUELY DEFINE CHARLOTTESVILLE AND ITS SURROUNDINGS.