>> Announcer: THIS PRESENTATION
WAS MADE POSSIBLE THANKS IN PART
TO THE PATRONS OF

WAS MADE POSSIBLE THANKS IN PART
TO THE PATRONS OF
"CHARLOTTESVILLE INSIDE-OUT,"

TO THE PATRONS OF
"CHARLOTTESVILLE INSIDE-OUT,"
COMMITTED TO EXPLORING THE

"CHARLOTTESVILLE INSIDE-OUT,"
COMMITTED TO EXPLORING THE
PEOPLE, PLACES, AND QUALITY OF

COMMITTED TO EXPLORING THE
PEOPLE, PLACES, AND QUALITY OF
LIFE THAT UNIQUELY DEFINE

PEOPLE, PLACES, AND QUALITY OF
LIFE THAT UNIQUELY DEFINE
CHARLOTTESVILLE AND ITS

LIFE THAT UNIQUELY DEFINE
CHARLOTTESVILLE AND ITS
SURROUNDINGS.

>>> SUSTAINABILITY IS NOT JUST
ENVIRONMENTAL.
IF THE ECONOMY CRASHES, THAT'S

ENVIRONMENTAL.
IF THE ECONOMY CRASHES, THAT'S
NOT SUSTAINABLE EITHER.

IF THE ECONOMY CRASHES, THAT'S
NOT SUSTAINABLE EITHER.
>> FOR WHTJ, I'M TERRI ALLARD

NOT SUSTAINABLE EITHER.
>> FOR WHTJ, I'M TERRI ALLARD
AND THIS IS "CHARLOTTESVILLE

>> FOR WHTJ, I'M TERRI ALLARD
AND THIS IS "CHARLOTTESVILLE
INSIDE-OUT."

CAPTIONING PROVIDED BY
CAPTION ASSOCIATES, LLC
www.captionassociates.com

>>> DID YOU FIND OUT THAT I'M
SECRETLY RAISING CHICKENS?
[ LAUGHTER ]

SECRETLY RAISING CHICKENS?
[ LAUGHTER ]
>> WHAT DO YOU GET WHEN YOU

[ LAUGHTER ]
>> WHAT DO YOU GET WHEN YOU
COMBINE THE EXPERTISE OF A

>> WHAT DO YOU GET WHEN YOU
COMBINE THE EXPERTISE OF A
MULTI-DISCIPLINARY FACULTY AND

COMBINE THE EXPERTISE OF A
MULTI-DISCIPLINARY FACULTY AND
STUDENT TEAM WITH A VIDEO GAME

MULTI-DISCIPLINARY FACULTY AND
STUDENT TEAM WITH A VIDEO GAME
FORMAT?

STUDENT TEAM WITH A VIDEO GAME
FORMAT?
THE RESULT IS THE UVA BAY GAME.

FORMAT?
THE RESULT IS THE UVA BAY GAME.
JOIN US TODAY AS WE TALK WITH

THE RESULT IS THE UVA BAY GAME.
JOIN US TODAY AS WE TALK WITH
THE CREATORS OF THIS

JOIN US TODAY AS WE TALK WITH
THE CREATORS OF THIS
FIRST-OF-ITS-KIND SIMULATION

THE CREATORS OF THIS
FIRST-OF-ITS-KIND SIMULATION
BASED ON THE CHESAPEAKE BAY

FIRST-OF-ITS-KIND SIMULATION
BASED ON THE CHESAPEAKE BAY
WATERSHED.

BASED ON THE CHESAPEAKE BAY
WATERSHED.
COME ON!

>> THE UVA BAY GAME IS A
PARTICIPATORY SIMULATION OF THE
CHESAPEAKE BAY WATERSHED.

PARTICIPATORY SIMULATION OF THE
CHESAPEAKE BAY WATERSHED.
PLAYERS TAKE ON THE ROLES OF

CHESAPEAKE BAY WATERSHED.
PLAYERS TAKE ON THE ROLES OF
STAKEHOLDERS CRITICAL TO BAY

PLAYERS TAKE ON THE ROLES OF
STAKEHOLDERS CRITICAL TO BAY
HEALTH.

STAKEHOLDERS CRITICAL TO BAY
HEALTH.
THEY MAKE DECISIONS BASED ON

HEALTH.
THEY MAKE DECISIONS BASED ON
THEIR ROLES OR REGULATORY

THEY MAKE DECISIONS BASED ON
THEIR ROLES OR REGULATORY
AUTHORITY.

THEIR ROLES OR REGULATORY
AUTHORITY.
THEY SEE THE IMPACTS OF THEIR

AUTHORITY.
THEY SEE THE IMPACTS OF THEIR
DECISIONS ON THEIR FINANCES, THE

THEY SEE THE IMPACTS OF THEIR
DECISIONS ON THEIR FINANCES, THE
REGIONAL ECONOMY, AND BAY

DECISIONS ON THEIR FINANCES, THE
REGIONAL ECONOMY, AND BAY
HEALTH.

REGIONAL ECONOMY, AND BAY
HEALTH.
AND AS THEY WORK THEIR WAY

HEALTH.
AND AS THEY WORK THEIR WAY
THROUGH THE GAME, WE SEE

AND AS THEY WORK THEIR WAY
THROUGH THE GAME, WE SEE
SIGNIFICANT BEHAVIOR CHANGE

THROUGH THE GAME, WE SEE
SIGNIFICANT BEHAVIOR CHANGE
AMONG THE PLAYERS.

SIGNIFICANT BEHAVIOR CHANGE
AMONG THE PLAYERS.
THEY START OFF AS INDIVIDUALS.

AMONG THE PLAYERS.
THEY START OFF AS INDIVIDUALS.
THEY BEGIN TO REALIZE THAT THEY

THEY START OFF AS INDIVIDUALS.
THEY BEGIN TO REALIZE THAT THEY
NEED TO KNOW WHAT OTHER PLAYERS

THEY BEGIN TO REALIZE THAT THEY
NEED TO KNOW WHAT OTHER PLAYERS
ARE GOING TO DO BEFORE THEY MAKE

NEED TO KNOW WHAT OTHER PLAYERS
ARE GOING TO DO BEFORE THEY MAKE
THEIR DECISIONS.

ARE GOING TO DO BEFORE THEY MAKE
THEIR DECISIONS.
THEY BEGIN TO NEGOTIATE.

THEIR DECISIONS.
THEY BEGIN TO NEGOTIATE.
THEY LOOK TO OPTIMIZE THEIR

THEY BEGIN TO NEGOTIATE.
THEY LOOK TO OPTIMIZE THEIR
RELATIONSHIPS.

THEY LOOK TO OPTIMIZE THEIR
RELATIONSHIPS.
AND IN THESE EXCHANGES, WE SEE

RELATIONSHIPS.
AND IN THESE EXCHANGES, WE SEE
COLLABORATION AND INNOVATIVE

AND IN THESE EXCHANGES, WE SEE
COLLABORATION AND INNOVATIVE
SOLUTIONS.

COLLABORATION AND INNOVATIVE
SOLUTIONS.
>> SO WHY WAS THE GAME CREATED

SOLUTIONS.
>> SO WHY WAS THE GAME CREATED
IN THE FIRST PLACE?

>> SO WHY WAS THE GAME CREATED
IN THE FIRST PLACE?
THERE'S A STORY BEHIND THIS.

IN THE FIRST PLACE?
THERE'S A STORY BEHIND THIS.
>> YEAH.

THERE'S A STORY BEHIND THIS.
>> YEAH.
A FEW YEARS AGO AT THE

>> YEAH.
A FEW YEARS AGO AT THE
UNIVERSITY, THERE WAS AN

A FEW YEARS AGO AT THE
UNIVERSITY, THERE WAS AN
INITIATIVE TO LOOK AT

UNIVERSITY, THERE WAS AN
INITIATIVE TO LOOK AT
SUSTAINABILITY, AND IN ONE OF

INITIATIVE TO LOOK AT
SUSTAINABILITY, AND IN ONE OF
THOSE MEETINGS THE VICE

SUSTAINABILITY, AND IN ONE OF
THOSE MEETINGS THE VICE
PRESIDENT FOR RESEARCH, TOM

THOSE MEETINGS THE VICE
PRESIDENT FOR RESEARCH, TOM
SKALAK, SORT OF CHALLENGED THE

PRESIDENT FOR RESEARCH, TOM
SKALAK, SORT OF CHALLENGED THE
GROUP IN THIS ROOM, AMONG

SKALAK, SORT OF CHALLENGED THE
GROUP IN THIS ROOM, AMONG
OTHERS, TO COME UP WITH AND

GROUP IN THIS ROOM, AMONG
OTHERS, TO COME UP WITH AND
DEFINE SUSTAINABILITY IN TERMS

OTHERS, TO COME UP WITH AND
DEFINE SUSTAINABILITY IN TERMS
OF THE CHESAPEAKE BAY.

DEFINE SUSTAINABILITY IN TERMS
OF THE CHESAPEAKE BAY.
SO WHAT THE GAME IS DEPENDENT

OF THE CHESAPEAKE BAY.
SO WHAT THE GAME IS DEPENDENT
UPON IS FINDING AN ECONOMIC AND

SO WHAT THE GAME IS DEPENDENT
UPON IS FINDING AN ECONOMIC AND
ENVIRONMENTAL SUSTAINABILITY, SO

UPON IS FINDING AN ECONOMIC AND
ENVIRONMENTAL SUSTAINABILITY, SO
INSTEAD OF GOING LIKE THIS, THEY

ENVIRONMENTAL SUSTAINABILITY, SO
INSTEAD OF GOING LIKE THIS, THEY
ALL COME UP TOGETHER.

INSTEAD OF GOING LIKE THIS, THEY
ALL COME UP TOGETHER.
>> OH, YEAH.

ALL COME UP TOGETHER.
>> OH, YEAH.
>> SO WE'RE TRYING TO BE

>> OH, YEAH.
>> SO WE'RE TRYING TO BE
ENVIRONMENTALLY SUSTAINABLE, AND

>> SO WE'RE TRYING TO BE
ENVIRONMENTALLY SUSTAINABLE, AND
WE'RE TRYING TO BE ECONOMICALLY

ENVIRONMENTALLY SUSTAINABLE, AND
WE'RE TRYING TO BE ECONOMICALLY
SUSTAINABLE, AND THAT'S WHAT

WE'RE TRYING TO BE ECONOMICALLY
SUSTAINABLE, AND THAT'S WHAT
THEY GAME IS ALL ABOUT.

SUSTAINABLE, AND THAT'S WHAT
THEY GAME IS ALL ABOUT.
>> AND HOW LONG DID IT TAKE YOU

THEY GAME IS ALL ABOUT.
>> AND HOW LONG DID IT TAKE YOU
FROM THE MOMENT YOU STARTED

>> AND HOW LONG DID IT TAKE YOU
FROM THE MOMENT YOU STARTED
TALKING ABOUT IT UNTIL YOU

FROM THE MOMENT YOU STARTED
TALKING ABOUT IT UNTIL YOU
COMPLETED THE FIRST GAME?

TALKING ABOUT IT UNTIL YOU
COMPLETED THE FIRST GAME?
>> WELL, I WAS ONE OF THE LAST

COMPLETED THE FIRST GAME?
>> WELL, I WAS ONE OF THE LAST
PERSONS BROUGHT INTO THE TEAM

>> WELL, I WAS ONE OF THE LAST
PERSONS BROUGHT INTO THE TEAM
BECAUSE MY BACKGROUND IS IN

PERSONS BROUGHT INTO THE TEAM
BECAUSE MY BACKGROUND IS IN
SIMULATION MODELING.

BECAUSE MY BACKGROUND IS IN
SIMULATION MODELING.
AND AFTER THE FACULTY GROUP HAD

SIMULATION MODELING.
AND AFTER THE FACULTY GROUP HAD
CONCEPTUALIZED THIS IDEA OF

AND AFTER THE FACULTY GROUP HAD
CONCEPTUALIZED THIS IDEA OF
HAVING A GAME ENVIRONMENT, WE

CONCEPTUALIZED THIS IDEA OF
HAVING A GAME ENVIRONMENT, WE
BASICALLY PUT IT TOGETHER IN

HAVING A GAME ENVIRONMENT, WE
BASICALLY PUT IT TOGETHER IN
ABOUT FOUR MONTHS, WHICH IS

BASICALLY PUT IT TOGETHER IN
ABOUT FOUR MONTHS, WHICH IS
PRETTY RAPID DEVELOPMENT.

ABOUT FOUR MONTHS, WHICH IS
PRETTY RAPID DEVELOPMENT.
>>YEAH.

PRETTY RAPID DEVELOPMENT.
>>YEAH.
>> I'D SAY NOW WE'RE ON VERSION

>>YEAH.
>> I'D SAY NOW WE'RE ON VERSION
FOUR.

>> I'D SAY NOW WE'RE ON VERSION
FOUR.
WE'VE MADE SUBSTANTIAL

FOUR.
WE'VE MADE SUBSTANTIAL
IMPROVEMENTS TO THE GAME SINCE

WE'VE MADE SUBSTANTIAL
IMPROVEMENTS TO THE GAME SINCE
IT WAS FIRST CREATED.

IMPROVEMENTS TO THE GAME SINCE
IT WAS FIRST CREATED.
>> LET'S TALK ABOUT THE ROLES

IT WAS FIRST CREATED.
>> LET'S TALK ABOUT THE ROLES
THAT YOU'VE ALL PLAYED IN THE

>> LET'S TALK ABOUT THE ROLES
THAT YOU'VE ALL PLAYED IN THE
GAME.

THAT YOU'VE ALL PLAYED IN THE
GAME.
>> OKAY.

GAME.
>> OKAY.
SO I'M A FINANCE PROFESSOR AT

>> OKAY.
SO I'M A FINANCE PROFESSOR AT
THE COMMERCE SCHOOL, AND WE'RE

SO I'M A FINANCE PROFESSOR AT
THE COMMERCE SCHOOL, AND WE'RE
CONCERNED ABOUT THE ECONOMIC AND

THE COMMERCE SCHOOL, AND WE'RE
CONCERNED ABOUT THE ECONOMIC AND
THE ENVIRONMENTAL HEALTH OF THE

CONCERNED ABOUT THE ECONOMIC AND
THE ENVIRONMENTAL HEALTH OF THE
CHESAPEAKE BAY WATERSHED, AND SO

THE ENVIRONMENTAL HEALTH OF THE
CHESAPEAKE BAY WATERSHED, AND SO
I HELPED CONTRIBUTE TO THE

CHESAPEAKE BAY WATERSHED, AND SO
I HELPED CONTRIBUTE TO THE
BUILDING OF THE FINANCIAL

I HELPED CONTRIBUTE TO THE
BUILDING OF THE FINANCIAL
MODELS.

BUILDING OF THE FINANCIAL
MODELS.
SO WHETHER YOU'RE A FARMER OR A

MODELS.
SO WHETHER YOU'RE A FARMER OR A
WATERMAN OR A DEVELOPER OR EVEN

SO WHETHER YOU'RE A FARMER OR A
WATERMAN OR A DEVELOPER OR EVEN
A REGULATOR, THEY'RE LOOKING TO

WATERMAN OR A DEVELOPER OR EVEN
A REGULATOR, THEY'RE LOOKING TO
INCREASE THEIR ECONOMIC

A REGULATOR, THEY'RE LOOKING TO
INCREASE THEIR ECONOMIC
WELL-BEING AND YOU NEED SOME

INCREASE THEIR ECONOMIC
WELL-BEING AND YOU NEED SOME
MODELS FOR THAT.

WELL-BEING AND YOU NEED SOME
MODELS FOR THAT.
>>RIGHT.

MODELS FOR THAT.
>>RIGHT.
AND DAVID, WHAT ROLE DID YOU

>>RIGHT.
AND DAVID, WHAT ROLE DID YOU
PLAY?

AND DAVID, WHAT ROLE DID YOU
PLAY?
>> SO I WAS ACTUALLY, I THINK,

PLAY?
>> SO I WAS ACTUALLY, I THINK,
THE LAST PERSON TO JOIN THE

>> SO I WAS ACTUALLY, I THINK,
THE LAST PERSON TO JOIN THE
GROUP.

THE LAST PERSON TO JOIN THE
GROUP.
I CAME IN AFTER A LOT OF IT WAS

GROUP.
I CAME IN AFTER A LOT OF IT WAS
ALREADY DEVELOPED, AND MY ROLE

I CAME IN AFTER A LOT OF IT WAS
ALREADY DEVELOPED, AND MY ROLE
IS TO WORK ON ASSESSMENT ISSUES

ALREADY DEVELOPED, AND MY ROLE
IS TO WORK ON ASSESSMENT ISSUES
AND INTEGRATION INTO, IN THE

IS TO WORK ON ASSESSMENT ISSUES
AND INTEGRATION INTO, IN THE
K-12 EDUCATION, AS WELL AS TO

AND INTEGRATION INTO, IN THE
K-12 EDUCATION, AS WELL AS TO
THINK ABOUT HOW THE GAME MIGHT

K-12 EDUCATION, AS WELL AS TO
THINK ABOUT HOW THE GAME MIGHT
BE BEST UTILIZED TO HELP PEOPLE

THINK ABOUT HOW THE GAME MIGHT
BE BEST UTILIZED TO HELP PEOPLE
LEARN NOT ONLY ABOUT THE

BE BEST UTILIZED TO HELP PEOPLE
LEARN NOT ONLY ABOUT THE
CHESAPEAKE BAY, BUT ABOUT THE

LEARN NOT ONLY ABOUT THE
CHESAPEAKE BAY, BUT ABOUT THE
COMPLEX SYSTEMS THAT REALLY LEAD

CHESAPEAKE BAY, BUT ABOUT THE
COMPLEX SYSTEMS THAT REALLY LEAD
TO IT BEING SUSTAINABLE OR NOT.

COMPLEX SYSTEMS THAT REALLY LEAD
TO IT BEING SUSTAINABLE OR NOT.
>>RIGHT.

TO IT BEING SUSTAINABLE OR NOT.
>>RIGHT.
AND DAVE?

>>RIGHT.
AND DAVE?
>> SO MY BACKGROUND IS AS AN

AND DAVE?
>> SO MY BACKGROUND IS AS AN
OCEANOGRAPHER, AND I'VE BEEN

>> SO MY BACKGROUND IS AS AN
OCEANOGRAPHER, AND I'VE BEEN
TRACKING THE SCIENCE OF THE

OCEANOGRAPHER, AND I'VE BEEN
TRACKING THE SCIENCE OF THE
CHESAPEAKE BAY SINCE THE EARLY

TRACKING THE SCIENCE OF THE
CHESAPEAKE BAY SINCE THE EARLY
'80s.

CHESAPEAKE BAY SINCE THE EARLY
'80s.
I THINK THEY BROUGHT ME INTO

'80s.
I THINK THEY BROUGHT ME INTO
THIS GAME BECAUSE I GET ALONG

I THINK THEY BROUGHT ME INTO
THIS GAME BECAUSE I GET ALONG
WITH THESE GUYS.

THIS GAME BECAUSE I GET ALONG
WITH THESE GUYS.
[ LAUGHTER ]

WITH THESE GUYS.
[ LAUGHTER ]
BUT ALSO BECAUSE I KNOW A LITTLE

[ LAUGHTER ]
BUT ALSO BECAUSE I KNOW A LITTLE
BIT ABOUT THE SCIENCE BEHIND THE

BUT ALSO BECAUSE I KNOW A LITTLE
BIT ABOUT THE SCIENCE BEHIND THE
CHESAPEAKE BAY.

BIT ABOUT THE SCIENCE BEHIND THE
CHESAPEAKE BAY.
SO I WAS INVOLVED WITH HELPING

CHESAPEAKE BAY.
SO I WAS INVOLVED WITH HELPING
BUILD A COUPLE OF THE MODULES

SO I WAS INVOLVED WITH HELPING
BUILD A COUPLE OF THE MODULES
DEALING WITH THE BAY'S HEALTH AS

BUILD A COUPLE OF THE MODULES
DEALING WITH THE BAY'S HEALTH AS
WELL AS THE WATERMAN MODULE.

DEALING WITH THE BAY'S HEALTH AS
WELL AS THE WATERMAN MODULE.
>> NOW YOU'RE A REGULATOR SO

WELL AS THE WATERMAN MODULE.
>> NOW YOU'RE A REGULATOR SO
YOU'RE LOOKING AT THE BROAD BIG

>> NOW YOU'RE A REGULATOR SO
YOU'RE LOOKING AT THE BROAD BIG
PICTURE.

YOU'RE LOOKING AT THE BROAD BIG
PICTURE.
BUT IF YOU'RE A LAND DEVELOPER,

PICTURE.
BUT IF YOU'RE A LAND DEVELOPER,
AN ANIMAL FARMER, CROP FARMER OR

BUT IF YOU'RE A LAND DEVELOPER,
AN ANIMAL FARMER, CROP FARMER OR
WATERMAN, IT WILL GIVE YOU YOUR

AN ANIMAL FARMER, CROP FARMER OR
WATERMAN, IT WILL GIVE YOU YOUR
PERSONAL, YOUR PERSONAL

WATERMAN, IT WILL GIVE YOU YOUR
PERSONAL, YOUR PERSONAL
FINANCIAL STATEMENT.

PERSONAL, YOUR PERSONAL
FINANCIAL STATEMENT.
>> JEFFERY, YOU DESCRIBED THIS

FINANCIAL STATEMENT.
>> JEFFERY, YOU DESCRIBED THIS
GROUP, WHEN WE WERE TALKING ONCE

>> JEFFERY, YOU DESCRIBED THIS
GROUP, WHEN WE WERE TALKING ONCE
EARLIER, AS THE SECRET SAUCE.

GROUP, WHEN WE WERE TALKING ONCE
EARLIER, AS THE SECRET SAUCE.
>> IT IS.

EARLIER, AS THE SECRET SAUCE.
>> IT IS.
>> SO TELL ME WHAT YOU MEAN BY

>> IT IS.
>> SO TELL ME WHAT YOU MEAN BY
THAT.

>> SO TELL ME WHAT YOU MEAN BY
THAT.
>> IT'S UNUSUAL TO FIND A GROUP

THAT.
>> IT'S UNUSUAL TO FIND A GROUP
OF FACULTY MEMBERS FROM VERY

>> IT'S UNUSUAL TO FIND A GROUP
OF FACULTY MEMBERS FROM VERY
DISPARATE UNIVERSITY DEPARTMENTS

OF FACULTY MEMBERS FROM VERY
DISPARATE UNIVERSITY DEPARTMENTS
AND DISCIPLINES WHO CAN WORK

DISPARATE UNIVERSITY DEPARTMENTS
AND DISCIPLINES WHO CAN WORK
TOGETHER EASILY AND SHARE EACH

AND DISCIPLINES WHO CAN WORK
TOGETHER EASILY AND SHARE EACH
OTHER'S LANGUAGE AND WHO ENJOY

TOGETHER EASILY AND SHARE EACH
OTHER'S LANGUAGE AND WHO ENJOY
COLLABORATION.

OTHER'S LANGUAGE AND WHO ENJOY
COLLABORATION.
WE MEET EVERY MONDAY MORNING AT

COLLABORATION.
WE MEET EVERY MONDAY MORNING AT
8:00 FOR A KIND OF ROLLING

WE MEET EVERY MONDAY MORNING AT
8:00 FOR A KIND OF ROLLING
SEMINAR IN GAME DEVELOPMENT.

8:00 FOR A KIND OF ROLLING
SEMINAR IN GAME DEVELOPMENT.
WE'VE BEEN DOING THIS FOR NEARLY

SEMINAR IN GAME DEVELOPMENT.
WE'VE BEEN DOING THIS FOR NEARLY
THREE YEARS.

WE'VE BEEN DOING THIS FOR NEARLY
THREE YEARS.
WHAT THE FACULTY MEMBERS HERE

THREE YEARS.
WHAT THE FACULTY MEMBERS HERE
HAVE SAID ABOUT THEIR ROLE IN

WHAT THE FACULTY MEMBERS HERE
HAVE SAID ABOUT THEIR ROLE IN
THE GAME HAS FOCUSED ON OUR

HAVE SAID ABOUT THEIR ROLE IN
THE GAME HAS FOCUSED ON OUR
INTENTION TO DEVELOP A GAME FOR

THE GAME HAS FOCUSED ON OUR
INTENTION TO DEVELOP A GAME FOR
CLASSROOM USE, SO EACH ONE OF

INTENTION TO DEVELOP A GAME FOR
CLASSROOM USE, SO EACH ONE OF
THE FACULTY MEMBERS TEACHES A

CLASSROOM USE, SO EACH ONE OF
THE FACULTY MEMBERS TEACHES A
SLICE OF THE WATERSHED.

THE FACULTY MEMBERS TEACHES A
SLICE OF THE WATERSHED.
MARK TEACHES THE ECONOMICS, DAVE

SLICE OF THE WATERSHED.
MARK TEACHES THE ECONOMICS, DAVE
TEACHES ECOSYSTEMS, OTHER

MARK TEACHES THE ECONOMICS, DAVE
TEACHES ECOSYSTEMS, OTHER
MEMBERS OF OUR TEAM TEACH LAW

TEACHES ECOSYSTEMS, OTHER
MEMBERS OF OUR TEAM TEACH LAW
AND POLICY OR THE BUILT

MEMBERS OF OUR TEAM TEACH LAW
AND POLICY OR THE BUILT
ENVIRONMENT.

AND POLICY OR THE BUILT
ENVIRONMENT.
WHAT THE GAME ENABLES STUDENTS

ENVIRONMENT.
WHAT THE GAME ENABLES STUDENTS
TO SEE IS HOW ALL THE MOVING

WHAT THE GAME ENABLES STUDENTS
TO SEE IS HOW ALL THE MOVING
PARTS FIT TOGETHER.

TO SEE IS HOW ALL THE MOVING
PARTS FIT TOGETHER.
>> WHICH IS WHY THIS IS A FIRST

PARTS FIT TOGETHER.
>> WHICH IS WHY THIS IS A FIRST
OF ITS KIND, RIGHT?

>> WHICH IS WHY THIS IS A FIRST
OF ITS KIND, RIGHT?
THIS IS -- NO OTHER UNIVERSITY

OF ITS KIND, RIGHT?
THIS IS -- NO OTHER UNIVERSITY
HAS THE SECRET SAUCE.

THIS IS -- NO OTHER UNIVERSITY
HAS THE SECRET SAUCE.
[ LAUGHTER ]

HAS THE SECRET SAUCE.
[ LAUGHTER ]
>> THAT'S RIGHT.

[ LAUGHTER ]
>> THAT'S RIGHT.
THAT'S RIGHT.

>> THAT'S RIGHT.
THAT'S RIGHT.
>>OKAY, LET'S TALK ABOUT THE

THAT'S RIGHT.
>>OKAY, LET'S TALK ABOUT THE
GAME.

>>OKAY, LET'S TALK ABOUT THE
GAME.
WHO WANTS TO TELL ME HOW IT

GAME.
WHO WANTS TO TELL ME HOW IT
WORKS?

WHO WANTS TO TELL ME HOW IT
WORKS?
>> GERRY SHOULD DO THAT.

WORKS?
>> GERRY SHOULD DO THAT.
>> WELL, OKAY.

>> GERRY SHOULD DO THAT.
>> WELL, OKAY.
SO IN CONTRAST TO WHAT WE'D CALL

>> WELL, OKAY.
SO IN CONTRAST TO WHAT WE'D CALL
CONTINUOUS ACTION GAMES LIKE

SO IN CONTRAST TO WHAT WE'D CALL
CONTINUOUS ACTION GAMES LIKE
"WORLD OF WARCRAFT" OR WHATEVER,

CONTINUOUS ACTION GAMES LIKE
"WORLD OF WARCRAFT" OR WHATEVER,
WHICH JUST GO ON CONTINUOUSLY,

"WORLD OF WARCRAFT" OR WHATEVER,
WHICH JUST GO ON CONTINUOUSLY,
THIS IS A ROUND-BASED GAME IN

WHICH JUST GO ON CONTINUOUSLY,
THIS IS A ROUND-BASED GAME IN
THAT WE DO TEN DISCRETE ROUNDS

THIS IS A ROUND-BASED GAME IN
THAT WE DO TEN DISCRETE ROUNDS
TWO YEARS APART.

THAT WE DO TEN DISCRETE ROUNDS
TWO YEARS APART.
AND THE PLAYERS IN THEIR VARIOUS

TWO YEARS APART.
AND THE PLAYERS IN THEIR VARIOUS
ROLES -- CROP FARMERS, LIVESTOCK

AND THE PLAYERS IN THEIR VARIOUS
ROLES -- CROP FARMERS, LIVESTOCK
FARMERS, LAND DEVELOPERS,

ROLES -- CROP FARMERS, LIVESTOCK
FARMERS, LAND DEVELOPERS,
REGULATORS, WATERMEN -- MAKE

FARMERS, LAND DEVELOPERS,
REGULATORS, WATERMEN -- MAKE
THEIR DECISIONS AND THEN THEY

REGULATORS, WATERMEN -- MAKE
THEIR DECISIONS AND THEN THEY
ENTER THE DECISIONS.

THEIR DECISIONS AND THEN THEY
ENTER THE DECISIONS.
THE UNDERLYING SIMULATION MODEL

ENTER THE DECISIONS.
THE UNDERLYING SIMULATION MODEL
THEN BASICALLY TAKES INTO EFFECT

THE UNDERLYING SIMULATION MODEL
THEN BASICALLY TAKES INTO EFFECT
WHAT GOES ON IN THE BAY BASED

THEN BASICALLY TAKES INTO EFFECT
WHAT GOES ON IN THE BAY BASED
UPON THOSE DECISIONS, AND THEN

WHAT GOES ON IN THE BAY BASED
UPON THOSE DECISIONS, AND THEN
WE DISPLAY INFORMATION BACK TO

UPON THOSE DECISIONS, AND THEN
WE DISPLAY INFORMATION BACK TO
THEM AND THEY GET TO LOOK AT IT

WE DISPLAY INFORMATION BACK TO
THEM AND THEY GET TO LOOK AT IT
AND THINK ABOUT WHAT THEY MIGHT

THEM AND THEY GET TO LOOK AT IT
AND THINK ABOUT WHAT THEY MIGHT
WANT TO DO TO CHANGE THOSE

AND THINK ABOUT WHAT THEY MIGHT
WANT TO DO TO CHANGE THOSE
DECISIONS IN THE NEXT ROUND.

WANT TO DO TO CHANGE THOSE
DECISIONS IN THE NEXT ROUND.
SO ALL IN ALL, WE CAN HAVE AS

DECISIONS IN THE NEXT ROUND.
SO ALL IN ALL, WE CAN HAVE AS
MANY AS 166 INDIVIDUAL PLAYERS

SO ALL IN ALL, WE CAN HAVE AS
MANY AS 166 INDIVIDUAL PLAYERS
IN THE LARGEST VERSION OF THE

MANY AS 166 INDIVIDUAL PLAYERS
IN THE LARGEST VERSION OF THE
GAME.

IN THE LARGEST VERSION OF THE
GAME.
AND SO WE GO THROUGH THE TEN

GAME.
AND SO WE GO THROUGH THE TEN
ROUNDS AND WE SEE WHERE WE GET

AND SO WE GO THROUGH THE TEN
ROUNDS AND WE SEE WHERE WE GET
TO.

ROUNDS AND WE SEE WHERE WE GET
TO.
>> TO DO WELL AT THE GAME, YOU

TO.
>> TO DO WELL AT THE GAME, YOU
HAVE TO BALANCE.

>> TO DO WELL AT THE GAME, YOU
HAVE TO BALANCE.
YOU HAVE TO DO WELL AT BOTH THE

HAVE TO BALANCE.
YOU HAVE TO DO WELL AT BOTH THE
ECONOMY AND THE ENVIRONMENT.

YOU HAVE TO DO WELL AT BOTH THE
ECONOMY AND THE ENVIRONMENT.
>> DO YOU WIN?

ECONOMY AND THE ENVIRONMENT.
>> DO YOU WIN?
CAN YOU WIN THE GAME?

>> DO YOU WIN?
CAN YOU WIN THE GAME?
>> THAT'S ALWAYS A CHALLENGING

CAN YOU WIN THE GAME?
>> THAT'S ALWAYS A CHALLENGING
QUESTION ABOUT WINNING.

>> THAT'S ALWAYS A CHALLENGING
QUESTION ABOUT WINNING.
>>HOW DOES THAT WORK?

QUESTION ABOUT WINNING.
>>HOW DOES THAT WORK?
>> WE DIVIDE UP THE PLAYERS INTO

>>HOW DOES THAT WORK?
>> WE DIVIDE UP THE PLAYERS INTO
RIVERSHED TEAMS.

>> WE DIVIDE UP THE PLAYERS INTO
RIVERSHED TEAMS.
SO YOU CAN BE ON A POTOMAC TEAM

RIVERSHED TEAMS.
SO YOU CAN BE ON A POTOMAC TEAM
OR A SUSQUEHANNA TEAM OR A JAMES

SO YOU CAN BE ON A POTOMAC TEAM
OR A SUSQUEHANNA TEAM OR A JAMES
RIVER TEAM.

OR A SUSQUEHANNA TEAM OR A JAMES
RIVER TEAM.
WE CHALLENGE THESE TEAMS TO

RIVER TEAM.
WE CHALLENGE THESE TEAMS TO
BALANCE ECONOMIC AND

WE CHALLENGE THESE TEAMS TO
BALANCE ECONOMIC AND
ENVIRONMENTAL PROGRESS.

BALANCE ECONOMIC AND
ENVIRONMENTAL PROGRESS.
WE RANK THESE TEAMS ON THEIR

ENVIRONMENTAL PROGRESS.
WE RANK THESE TEAMS ON THEIR
CAPACITY TO MAKE MONEY, TO DO

WE RANK THESE TEAMS ON THEIR
CAPACITY TO MAKE MONEY, TO DO
ENVIRONMENTAL GOOD, AND THERE'S

CAPACITY TO MAKE MONEY, TO DO
ENVIRONMENTAL GOOD, AND THERE'S
INEVITABLY A SPREAD.

ENVIRONMENTAL GOOD, AND THERE'S
INEVITABLY A SPREAD.
SOME TEAMS ARE BETTER AT THIS

INEVITABLY A SPREAD.
SOME TEAMS ARE BETTER AT THIS
THAN OTHERS.

SOME TEAMS ARE BETTER AT THIS
THAN OTHERS.
BUT WE USE COMPETITION TO RIVET

THAN OTHERS.
BUT WE USE COMPETITION TO RIVET
PLAYER ATTENTION ON WHAT THEY'RE

BUT WE USE COMPETITION TO RIVET
PLAYER ATTENTION ON WHAT THEY'RE
DOING, ON THE NEED TO IMPROVE,

PLAYER ATTENTION ON WHAT THEY'RE
DOING, ON THE NEED TO IMPROVE,
TO OPTIMIZE THEIR RELATIONSHIPS.

DOING, ON THE NEED TO IMPROVE,
TO OPTIMIZE THEIR RELATIONSHIPS.
>> RIGHT.

TO OPTIMIZE THEIR RELATIONSHIPS.
>> RIGHT.
>> BUT FOR THE WATERSHED, NOBODY

>> RIGHT.
>> BUT FOR THE WATERSHED, NOBODY
WINS UNLESS EVERYBODY WINS.

>> BUT FOR THE WATERSHED, NOBODY
WINS UNLESS EVERYBODY WINS.
>>RIGHT.

WINS UNLESS EVERYBODY WINS.
>>RIGHT.
>> SO WE'RE LOOKING TO SEE HOW

>>RIGHT.
>> SO WE'RE LOOKING TO SEE HOW
COMPETITION EVOLVES INTO

>> SO WE'RE LOOKING TO SEE HOW
COMPETITION EVOLVES INTO
COLLABORATION DURING THE GAME

COMPETITION EVOLVES INTO
COLLABORATION DURING THE GAME
PLAY.

COLLABORATION DURING THE GAME
PLAY.
>> TALK ABOUT THE IMPACT THAT

PLAY.
>> TALK ABOUT THE IMPACT THAT
THE GAME HAS PLAYED ON THE

>> TALK ABOUT THE IMPACT THAT
THE GAME HAS PLAYED ON THE
STUDENTS AND SOME OF THE

THE GAME HAS PLAYED ON THE
STUDENTS AND SOME OF THE
BEHAVIOR THAT YOU HAVE OBSERVED

STUDENTS AND SOME OF THE
BEHAVIOR THAT YOU HAVE OBSERVED
WATCHING THEM.

BEHAVIOR THAT YOU HAVE OBSERVED
WATCHING THEM.
>> WELL, DAVID, YOU'VE DONE SOME

WATCHING THEM.
>> WELL, DAVID, YOU'VE DONE SOME
PILOT STUDIES.

>> WELL, DAVID, YOU'VE DONE SOME
PILOT STUDIES.
>> SO WE'VE PLAYED THE GAME WITH

PILOT STUDIES.
>> SO WE'VE PLAYED THE GAME WITH
UNIVERSITY STUDENTS AND WITH

>> SO WE'VE PLAYED THE GAME WITH
UNIVERSITY STUDENTS AND WITH
HIGH SCHOOL STUDENTS, AND IT'S

UNIVERSITY STUDENTS AND WITH
HIGH SCHOOL STUDENTS, AND IT'S
REALLY NICE.

HIGH SCHOOL STUDENTS, AND IT'S
REALLY NICE.
YOU ACTUALLY SEE THAT THE SAME

REALLY NICE.
YOU ACTUALLY SEE THAT THE SAME
KINDS OF THINGS HAPPEN.

YOU ACTUALLY SEE THAT THE SAME
KINDS OF THINGS HAPPEN.
AT THE BEGINNING WHEN PEOPLE

KINDS OF THINGS HAPPEN.
AT THE BEGINNING WHEN PEOPLE
FIRST SIT DOWN AND START TO

AT THE BEGINNING WHEN PEOPLE
FIRST SIT DOWN AND START TO
PLAY, THEY TEND TO THINK OF

FIRST SIT DOWN AND START TO
PLAY, THEY TEND TO THINK OF
THEMSELVES AS INDIVIDUAL PLAYERS

PLAY, THEY TEND TO THINK OF
THEMSELVES AS INDIVIDUAL PLAYERS
OR MAYBE THEY THINK OF

THEMSELVES AS INDIVIDUAL PLAYERS
OR MAYBE THEY THINK OF
THEMSELVES IN TERMS OF

OR MAYBE THEY THINK OF
THEMSELVES IN TERMS OF
INTERACTING WITH THE PEOPLE IN

THEMSELVES IN TERMS OF
INTERACTING WITH THE PEOPLE IN
THEIR WATERSHED TO BE A TEAM.

INTERACTING WITH THE PEOPLE IN
THEIR WATERSHED TO BE A TEAM.
AND AS THE GAME GOES ON, WHAT WE

THEIR WATERSHED TO BE A TEAM.
AND AS THE GAME GOES ON, WHAT WE
SEE IS THAT PEOPLE START TO GET

AND AS THE GAME GOES ON, WHAT WE
SEE IS THAT PEOPLE START TO GET
UP AND WALK AROUND MORE.

SEE IS THAT PEOPLE START TO GET
UP AND WALK AROUND MORE.
THEY START TO GO AND TALK TO

UP AND WALK AROUND MORE.
THEY START TO GO AND TALK TO
OTHER PEOPLE.

THEY START TO GO AND TALK TO
OTHER PEOPLE.
THEY'RE SEEKING OUT REGULATORS,

OTHER PEOPLE.
THEY'RE SEEKING OUT REGULATORS,
THEY'RE SEEKING OUT PEOPLE IN

THEY'RE SEEKING OUT REGULATORS,
THEY'RE SEEKING OUT PEOPLE IN
OTHER RIVERSHEDS THAT MAY BE

THEY'RE SEEKING OUT PEOPLE IN
OTHER RIVERSHEDS THAT MAY BE
ABLE TO HELP THEM OR MAY BE

OTHER RIVERSHEDS THAT MAY BE
ABLE TO HELP THEM OR MAY BE
DOING SOMETHING WELL, AND OVER

ABLE TO HELP THEM OR MAY BE
DOING SOMETHING WELL, AND OVER
THE COURSE OF THE GAMEPLAY,

DOING SOMETHING WELL, AND OVER
THE COURSE OF THE GAMEPLAY,
PEOPLE ARE REALLY THINKING

THE COURSE OF THE GAMEPLAY,
PEOPLE ARE REALLY THINKING
BEYOND THEIR OWN ROLE AND BEYOND

PEOPLE ARE REALLY THINKING
BEYOND THEIR OWN ROLE AND BEYOND
THEIR OWN RIVERSHED AND REALLY

BEYOND THEIR OWN ROLE AND BEYOND
THEIR OWN RIVERSHED AND REALLY
THINKING ABOUT HOW THE ENTIRE

THEIR OWN RIVERSHED AND REALLY
THINKING ABOUT HOW THE ENTIRE
BAY WORKS TOGETHER ECONOMICALLY

THINKING ABOUT HOW THE ENTIRE
BAY WORKS TOGETHER ECONOMICALLY
AND ENVIRONMENTALLY AND ACROSS

BAY WORKS TOGETHER ECONOMICALLY
AND ENVIRONMENTALLY AND ACROSS
THESE DIFFERENT ROLES WITH

AND ENVIRONMENTALLY AND ACROSS
THESE DIFFERENT ROLES WITH
DIFFERENT INTERESTS IN TERMS OF

THESE DIFFERENT ROLES WITH
DIFFERENT INTERESTS IN TERMS OF
HOW THEY MIGHT BE ABLE TO

DIFFERENT INTERESTS IN TERMS OF
HOW THEY MIGHT BE ABLE TO
COLLECTIVELY WIN.

HOW THEY MIGHT BE ABLE TO
COLLECTIVELY WIN.
>>THAT'S A GREAT RESULT, BUT IT

COLLECTIVELY WIN.
>>THAT'S A GREAT RESULT, BUT IT
DOES HELP TO PULL PEOPLE IN BY

>>THAT'S A GREAT RESULT, BUT IT
DOES HELP TO PULL PEOPLE IN BY
CALLING IT A GAME.

DOES HELP TO PULL PEOPLE IN BY
CALLING IT A GAME.
I MEAN, YOU'VE CREATED A GAME

CALLING IT A GAME.
I MEAN, YOU'VE CREATED A GAME
AND THERE'S A REASON FOR THAT.

I MEAN, YOU'VE CREATED A GAME
AND THERE'S A REASON FOR THAT.
>> WHEN WE CALL THIS A GAME, IT

AND THERE'S A REASON FOR THAT.
>> WHEN WE CALL THIS A GAME, IT
LOWERS THE BARRIERS TO ACCESS.

>> WHEN WE CALL THIS A GAME, IT
LOWERS THE BARRIERS TO ACCESS.
WE TALK ABOUT THIS BEING A

LOWERS THE BARRIERS TO ACCESS.
WE TALK ABOUT THIS BEING A
PARTICIPATORY SIMULATION OF THE

WE TALK ABOUT THIS BEING A
PARTICIPATORY SIMULATION OF THE
WATERSHED AS A COMPLEX SYSTEM.

PARTICIPATORY SIMULATION OF THE
WATERSHED AS A COMPLEX SYSTEM.
COMPLEX SYSTEMS HAVE LOTS OF

WATERSHED AS A COMPLEX SYSTEM.
COMPLEX SYSTEMS HAVE LOTS OF
MOVING PARTS.

COMPLEX SYSTEMS HAVE LOTS OF
MOVING PARTS.
THEY ARE ACTIVATED BY INDIVIDUAL

MOVING PARTS.
THEY ARE ACTIVATED BY INDIVIDUAL
AGENTS ACTING INDEPENDENTLY, AND

THEY ARE ACTIVATED BY INDIVIDUAL
AGENTS ACTING INDEPENDENTLY, AND
A SIMULATION LIKE THIS ALLOWS A

AGENTS ACTING INDEPENDENTLY, AND
A SIMULATION LIKE THIS ALLOWS A
PLAYER TO EXPERIENCE WHAT IT IS

A SIMULATION LIKE THIS ALLOWS A
PLAYER TO EXPERIENCE WHAT IT IS
LIKE TO LIVE IN A COMPLEX SYSTEM

PLAYER TO EXPERIENCE WHAT IT IS
LIKE TO LIVE IN A COMPLEX SYSTEM
OF INTERRELATED HUMAN BEHAVIOR

LIKE TO LIVE IN A COMPLEX SYSTEM
OF INTERRELATED HUMAN BEHAVIOR
AND NATURAL PROCESSES.

OF INTERRELATED HUMAN BEHAVIOR
AND NATURAL PROCESSES.
BUT ONCE PLAYERS ARE IN, THEY

AND NATURAL PROCESSES.
BUT ONCE PLAYERS ARE IN, THEY
HAVE A GOOD TIME, AND WITH THE

BUT ONCE PLAYERS ARE IN, THEY
HAVE A GOOD TIME, AND WITH THE
GOOD TIME, THEY BEGIN TO

HAVE A GOOD TIME, AND WITH THE
GOOD TIME, THEY BEGIN TO
MANIPULATE VERY SOPHISTICATED

GOOD TIME, THEY BEGIN TO
MANIPULATE VERY SOPHISTICATED
DATA.

MANIPULATE VERY SOPHISTICATED
DATA.
>> AND THAT'S ONE OF THE

DATA.
>> AND THAT'S ONE OF THE
IMPORTANT THINGS.

>> AND THAT'S ONE OF THE
IMPORTANT THINGS.
THE GAME IS A GAME OF COMPLEX

IMPORTANT THINGS.
THE GAME IS A GAME OF COMPLEX
SYSTEMS, BUT IT'S RELATIVELY

THE GAME IS A GAME OF COMPLEX
SYSTEMS, BUT IT'S RELATIVELY
SIMPLE DECISION RULES.

SYSTEMS, BUT IT'S RELATIVELY
SIMPLE DECISION RULES.
THERE'S RELATIVELY FEW CHOICES

SIMPLE DECISION RULES.
THERE'S RELATIVELY FEW CHOICES
OF WHAT AN INDIVIDUAL CAN MAKE.

THERE'S RELATIVELY FEW CHOICES
OF WHAT AN INDIVIDUAL CAN MAKE.
BUT WHEN YOU COMBINE THAT WITH

OF WHAT AN INDIVIDUAL CAN MAKE.
BUT WHEN YOU COMBINE THAT WITH
THE SEVEN WATERSHEDS AND THE

BUT WHEN YOU COMBINE THAT WITH
THE SEVEN WATERSHEDS AND THE
X-NUMBER OF ROLES AND WHAT HAVE

THE SEVEN WATERSHEDS AND THE
X-NUMBER OF ROLES AND WHAT HAVE
YOU, AND THEN THE COMPLEXITY,

X-NUMBER OF ROLES AND WHAT HAVE
YOU, AND THEN THE COMPLEXITY,
YOU GET BEHAVIOR THAT EMERGES.

YOU, AND THEN THE COMPLEXITY,
YOU GET BEHAVIOR THAT EMERGES.
YOU THINK THIS IS WHAT'S GOING

YOU GET BEHAVIOR THAT EMERGES.
YOU THINK THIS IS WHAT'S GOING
TO HAPPEN WHEN YOU MAKE THIS

YOU THINK THIS IS WHAT'S GOING
TO HAPPEN WHEN YOU MAKE THIS
DECISION, AND IT DOESN'T.

TO HAPPEN WHEN YOU MAKE THIS
DECISION, AND IT DOESN'T.
WELL, WHY WAS THAT?

DECISION, AND IT DOESN'T.
WELL, WHY WAS THAT?
WELL, THAT WAS BECAUSE HE DID

WELL, WHY WAS THAT?
WELL, THAT WAS BECAUSE HE DID
SOMETHING ELSE UP IN SOME

WELL, THAT WAS BECAUSE HE DID
SOMETHING ELSE UP IN SOME
WATERSHED THAT I DIDN'T KNOW

SOMETHING ELSE UP IN SOME
WATERSHED THAT I DIDN'T KNOW
ABOUT.

WATERSHED THAT I DIDN'T KNOW
ABOUT.
>>WELL, SO HAVE YOU HAD AN

ABOUT.
>>WELL, SO HAVE YOU HAD AN
OPPORTUNITY TO TAKE THIS TO THE

>>WELL, SO HAVE YOU HAD AN
OPPORTUNITY TO TAKE THIS TO THE
PRIVATE SECTOR?

OPPORTUNITY TO TAKE THIS TO THE
PRIVATE SECTOR?
>> WE'VE TAKEN THE GAME TO THE

PRIVATE SECTOR?
>> WE'VE TAKEN THE GAME TO THE
PRIVATE SECTOR AND TO NGOs, AND

>> WE'VE TAKEN THE GAME TO THE
PRIVATE SECTOR AND TO NGOs, AND
OUTSIDE OF THE CLASSROOM, THERE

PRIVATE SECTOR AND TO NGOs, AND
OUTSIDE OF THE CLASSROOM, THERE
ARE VERY DIFFERENT APPLICATIONS

OUTSIDE OF THE CLASSROOM, THERE
ARE VERY DIFFERENT APPLICATIONS
FOR THE GAME.

ARE VERY DIFFERENT APPLICATIONS
FOR THE GAME.
COMPANIES THAT USE A LOT OF

FOR THE GAME.
COMPANIES THAT USE A LOT OF
WATER -- INTEL, COCA-COLA, GE --

COMPANIES THAT USE A LOT OF
WATER -- INTEL, COCA-COLA, GE --
REALIZE THAT THEY NEED TO MANAGE

WATER -- INTEL, COCA-COLA, GE --
REALIZE THAT THEY NEED TO MANAGE
WATER RESOURCE RISK.

REALIZE THAT THEY NEED TO MANAGE
WATER RESOURCE RISK.
THEY KNOW THAT MOVING FORWARD,

WATER RESOURCE RISK.
THEY KNOW THAT MOVING FORWARD,
THERE'S GOING TO BE MORE

THEY KNOW THAT MOVING FORWARD,
THERE'S GOING TO BE MORE
COMPETITION FOR LIMITED WATER

THERE'S GOING TO BE MORE
COMPETITION FOR LIMITED WATER
AND THEY NEED TO ENGAGE WITH

COMPETITION FOR LIMITED WATER
AND THEY NEED TO ENGAGE WITH
STAKEHOLDERS IN VARIOUS

AND THEY NEED TO ENGAGE WITH
STAKEHOLDERS IN VARIOUS
WATERSHEDS.

STAKEHOLDERS IN VARIOUS
WATERSHEDS.
SO THAT OUR GAME TURNS OUT TO BE

WATERSHEDS.
SO THAT OUR GAME TURNS OUT TO BE
AN IDEAL TOOL FOR MULTI-SECTOR

SO THAT OUR GAME TURNS OUT TO BE
AN IDEAL TOOL FOR MULTI-SECTOR
STAKEHOLDER ENGAGEMENT, AND NGOs

AN IDEAL TOOL FOR MULTI-SECTOR
STAKEHOLDER ENGAGEMENT, AND NGOs
THAT WANT TO MOVE PAST

STAKEHOLDER ENGAGEMENT, AND NGOs
THAT WANT TO MOVE PAST
CONFRONTATIONAL ENVIRONMENTAL

THAT WANT TO MOVE PAST
CONFRONTATIONAL ENVIRONMENTAL
POLITICS AND LOOK TO COLLABORATE

CONFRONTATIONAL ENVIRONMENTAL
POLITICS AND LOOK TO COLLABORATE
FOR SOLUTIONS SEE MULTI-SECTOR

POLITICS AND LOOK TO COLLABORATE
FOR SOLUTIONS SEE MULTI-SECTOR
COLLABORATION AS BEING THE KEY.

FOR SOLUTIONS SEE MULTI-SECTOR
COLLABORATION AS BEING THE KEY.
SO A GAME THAT ENABLES

COLLABORATION AS BEING THE KEY.
SO A GAME THAT ENABLES
STAKEHOLDERS FROM DIFFERENT

SO A GAME THAT ENABLES
STAKEHOLDERS FROM DIFFERENT
SECTORS TO REGISTER THEIR

STAKEHOLDERS FROM DIFFERENT
SECTORS TO REGISTER THEIR
INTERESTS AND SEE HOW THEY WORK

SECTORS TO REGISTER THEIR
INTERESTS AND SEE HOW THEY WORK
TOGETHER, IT'S PERFECT.

INTERESTS AND SEE HOW THEY WORK
TOGETHER, IT'S PERFECT.
>> THAT WAS LIKE A BIG DEBT

TOGETHER, IT'S PERFECT.
>> THAT WAS LIKE A BIG DEBT
LOAD, RIGHT?

>> THAT WAS LIKE A BIG DEBT
LOAD, RIGHT?
>> YES.

LOAD, RIGHT?
>> YES.
>> BUT I SAW A QUICK TURNAROUND.

>> YES.
>> BUT I SAW A QUICK TURNAROUND.
I TALKED TO MY REGULATOR PERSON

>> BUT I SAW A QUICK TURNAROUND.
I TALKED TO MY REGULATOR PERSON
AND SHE GAVE ME SOME TAX RELIEF.

I TALKED TO MY REGULATOR PERSON
AND SHE GAVE ME SOME TAX RELIEF.
>> THE GAME IS THE GAME, AND

AND SHE GAVE ME SOME TAX RELIEF.
>> THE GAME IS THE GAME, AND
IT'S NOT COMING TO THE TABLE

>> THE GAME IS THE GAME, AND
IT'S NOT COMING TO THE TABLE
WITH ANY POLITICAL BAGGAGE.

IT'S NOT COMING TO THE TABLE
WITH ANY POLITICAL BAGGAGE.
IT ALLOWS AN OPPORTUNITY FOR

WITH ANY POLITICAL BAGGAGE.
IT ALLOWS AN OPPORTUNITY FOR
PEOPLE WITH DIFFERENT

IT ALLOWS AN OPPORTUNITY FOR
PEOPLE WITH DIFFERENT
PERSPECTIVES TO GET TOGETHER AND

PEOPLE WITH DIFFERENT
PERSPECTIVES TO GET TOGETHER AND
TALK IN A PRODUCTIVE WAY, WHICH

PERSPECTIVES TO GET TOGETHER AND
TALK IN A PRODUCTIVE WAY, WHICH
OFTENTIMES ALSO NOT GERMANE TO

TALK IN A PRODUCTIVE WAY, WHICH
OFTENTIMES ALSO NOT GERMANE TO
THE ISSUES.

OFTENTIMES ALSO NOT GERMANE TO
THE ISSUES.
>>AND I'M GUESSING THAT THEY

THE ISSUES.
>>AND I'M GUESSING THAT THEY
GET LOST IN THIS GAME AS WELL.

>>AND I'M GUESSING THAT THEY
GET LOST IN THIS GAME AS WELL.
>> THE COMMENTS THEY GIVE US

GET LOST IN THIS GAME AS WELL.
>> THE COMMENTS THEY GIVE US
ARE, YOU KNOW, THAT WE'VE NEVER

>> THE COMMENTS THEY GIVE US
ARE, YOU KNOW, THAT WE'VE NEVER
BEEN THIS ENGAGED BEFORE,

ARE, YOU KNOW, THAT WE'VE NEVER
BEEN THIS ENGAGED BEFORE,
BECAUSE USUALLY EVERYBODY HAS

BEEN THIS ENGAGED BEFORE,
BECAUSE USUALLY EVERYBODY HAS
THEIR OWN TURF THEY'RE TRYING TO

BECAUSE USUALLY EVERYBODY HAS
THEIR OWN TURF THEY'RE TRYING TO
SET OUT, YOU KNOW.

THEIR OWN TURF THEY'RE TRYING TO
SET OUT, YOU KNOW.
>>OH, THAT'S GREAT.

SET OUT, YOU KNOW.
>>OH, THAT'S GREAT.
>> IT'S ACTUALLY VERY REWARDING.

>>OH, THAT'S GREAT.
>> IT'S ACTUALLY VERY REWARDING.
>> THIS IS AN EXAMPLE OF HOW

>> IT'S ACTUALLY VERY REWARDING.
>> THIS IS AN EXAMPLE OF HOW
INTEGRATING EXPERTISE FROM ALL

>> THIS IS AN EXAMPLE OF HOW
INTEGRATING EXPERTISE FROM ALL
THE SCHOOLS OF THE UNIVERSITY

INTEGRATING EXPERTISE FROM ALL
THE SCHOOLS OF THE UNIVERSITY
CAN PRODUCE PRODUCTS THAT HAVE

THE SCHOOLS OF THE UNIVERSITY
CAN PRODUCE PRODUCTS THAT HAVE
GREAT IMPACT, AND IT IS A

CAN PRODUCE PRODUCTS THAT HAVE
GREAT IMPACT, AND IT IS A
CONTRIBUTION THAT A RESEARCH

GREAT IMPACT, AND IT IS A
CONTRIBUTION THAT A RESEARCH
UNIVERSITY CAN MAKE TO THE

CONTRIBUTION THAT A RESEARCH
UNIVERSITY CAN MAKE TO THE
WATERSHED AND IT'S A TOOL THAT

UNIVERSITY CAN MAKE TO THE
WATERSHED AND IT'S A TOOL THAT
WE THINK HAS ENORMOUS POTENTIAL

WATERSHED AND IT'S A TOOL THAT
WE THINK HAS ENORMOUS POTENTIAL
FOR OTHER UNIVERSITIES AND FOR

WE THINK HAS ENORMOUS POTENTIAL
FOR OTHER UNIVERSITIES AND FOR
POLICY AND ECONOMIC DEVELOPMENT.

FOR OTHER UNIVERSITIES AND FOR
POLICY AND ECONOMIC DEVELOPMENT.
>>OKAY, SO JUST THE LAST

POLICY AND ECONOMIC DEVELOPMENT.
>>OKAY, SO JUST THE LAST
QUESTION.

>>OKAY, SO JUST THE LAST
QUESTION.
WHAT ELSE DO YOU SEE IN THE

QUESTION.
WHAT ELSE DO YOU SEE IN THE
FUTURE FOR THE UVA BAY GAME?

WHAT ELSE DO YOU SEE IN THE
FUTURE FOR THE UVA BAY GAME?
>> WHEN WE PUT THE BAY GAME

FUTURE FOR THE UVA BAY GAME?
>> WHEN WE PUT THE BAY GAME
TOGETHER ORIGINALLY IN FOUR

>> WHEN WE PUT THE BAY GAME
TOGETHER ORIGINALLY IN FOUR
MONTHS, IT WAS KIND OF A

TOGETHER ORIGINALLY IN FOUR
MONTHS, IT WAS KIND OF A
CUT-AND-PASTE OPERATION.

MONTHS, IT WAS KIND OF A
CUT-AND-PASTE OPERATION.
WE DIDN'T -- FRANKLY, I

CUT-AND-PASTE OPERATION.
WE DIDN'T -- FRANKLY, I
DIDN'T SEE IT LASTING THIS LONG.

WE DIDN'T -- FRANKLY, I
DIDN'T SEE IT LASTING THIS LONG.
BUT WHAT WE'RE DOING RIGHT NOW,

DIDN'T SEE IT LASTING THIS LONG.
BUT WHAT WE'RE DOING RIGHT NOW,
WE MADE A DECISION TO ACTUALLY

BUT WHAT WE'RE DOING RIGHT NOW,
WE MADE A DECISION TO ACTUALLY
REWRITE AND RECODE THE GAME SO

WE MADE A DECISION TO ACTUALLY
REWRITE AND RECODE THE GAME SO
THAT IT WILL BE RAPIDLY

REWRITE AND RECODE THE GAME SO
THAT IT WILL BE RAPIDLY
RECONFIGURABLE TO ANY OTHER

THAT IT WILL BE RAPIDLY
RECONFIGURABLE TO ANY OTHER
WATERSHED GLOBALLY.

RECONFIGURABLE TO ANY OTHER
WATERSHED GLOBALLY.
>>OH, THAT'S EXCITING.

WATERSHED GLOBALLY.
>>OH, THAT'S EXCITING.
>> OUR GOAL IS TO MAKE THE UVA

>>OH, THAT'S EXCITING.
>> OUR GOAL IS TO MAKE THE UVA
BAY GAME TEMPLATE THE GLOBAL

>> OUR GOAL IS TO MAKE THE UVA
BAY GAME TEMPLATE THE GLOBAL
STANDARD FOR WATERSHED

BAY GAME TEMPLATE THE GLOBAL
STANDARD FOR WATERSHED
SIMULATION SO THAT ANY

STANDARD FOR WATERSHED
SIMULATION SO THAT ANY
MULTI-SECTOR GROUP IN ANY

SIMULATION SO THAT ANY
MULTI-SECTOR GROUP IN ANY
WATERSHED ANYWHERE ON THE PLANET

MULTI-SECTOR GROUP IN ANY
WATERSHED ANYWHERE ON THE PLANET
CAN USE THIS TOOL TO DEVELOP

WATERSHED ANYWHERE ON THE PLANET
CAN USE THIS TOOL TO DEVELOP
COMMUNITY-BASED, COLLABORATIVE

CAN USE THIS TOOL TO DEVELOP
COMMUNITY-BASED, COLLABORATIVE
NATURAL RESOURCE GOVERNANCE.

COMMUNITY-BASED, COLLABORATIVE
NATURAL RESOURCE GOVERNANCE.
>> ALL RIGHT.

NATURAL RESOURCE GOVERNANCE.
>> ALL RIGHT.
THANK YOU ALL VERY MUCH.

>> ALL RIGHT.
THANK YOU ALL VERY MUCH.
>> THANK YOU.

THANK YOU ALL VERY MUCH.
>> THANK YOU.
>> THANK YOU VERY MUCH.

>> THANK YOU.
>> THANK YOU VERY MUCH.
>> APPRECIATE IT.

>> THANK YOU VERY MUCH.
>> APPRECIATE IT.
>> THANK YOU.

>>> CIDER MAKING WAS POPULAR
BACK IN JEFFERSON'S DAY AND
TODAY IT'S ONCE AGAIN A GROWING

BACK IN JEFFERSON'S DAY AND
TODAY IT'S ONCE AGAIN A GROWING
INDUSTRY.

TODAY IT'S ONCE AGAIN A GROWING
INDUSTRY.
JOIN US TODAY AS WE VISIT ONE OF

INDUSTRY.
JOIN US TODAY AS WE VISIT ONE OF
THE FIRST CIDERIES IN CENTRAL

JOIN US TODAY AS WE VISIT ONE OF
THE FIRST CIDERIES IN CENTRAL
VIRGINIA, ALBEMARLE CIDERWORKS,

THE FIRST CIDERIES IN CENTRAL
VIRGINIA, ALBEMARLE CIDERWORKS,
FAMILY-OWNED AND OPERATED,

VIRGINIA, ALBEMARLE CIDERWORKS,
FAMILY-OWNED AND OPERATED,
LOCATED JUST SOUTH OF

FAMILY-OWNED AND OPERATED,
LOCATED JUST SOUTH OF
CHARLOTTESVILLE.

LOCATED JUST SOUTH OF
CHARLOTTESVILLE.
COME ON!

>> SO TELL ME, WHAT IS IT THAT
INSPIRED YOUR FAMILY TO START A
CIDERY?

INSPIRED YOUR FAMILY TO START A
CIDERY?
>> IT GREW OUT OF OUR INTEREST

CIDERY?
>> IT GREW OUT OF OUR INTEREST
IN APPLES.

>> IT GREW OUT OF OUR INTEREST
IN APPLES.
WE BOUGHT THIS SMALL FARM WITH

IN APPLES.
WE BOUGHT THIS SMALL FARM WITH
AND FOR OUR PARENTS IN 1986.

WE BOUGHT THIS SMALL FARM WITH
AND FOR OUR PARENTS IN 1986.
WE'RE ACTUALLY FROM AMHERST

AND FOR OUR PARENTS IN 1986.
WE'RE ACTUALLY FROM AMHERST
COUNTY JUST A WAY DOWN THE ROAD,

WE'RE ACTUALLY FROM AMHERST
COUNTY JUST A WAY DOWN THE ROAD,
AND WE WEREN'T ORCHARDISTS PER

COUNTY JUST A WAY DOWN THE ROAD,
AND WE WEREN'T ORCHARDISTS PER
SE, BUT WE WERE FARMERS.

AND WE WEREN'T ORCHARDISTS PER
SE, BUT WE WERE FARMERS.
AND THIS LITTLE PIECE OF

SE, BUT WE WERE FARMERS.
AND THIS LITTLE PIECE OF
SOUTHERN ALBEMARLE COUNTY

AND THIS LITTLE PIECE OF
SOUTHERN ALBEMARLE COUNTY
HAPPENS TO BE IN THE MIDDLE OF

SOUTHERN ALBEMARLE COUNTY
HAPPENS TO BE IN THE MIDDLE OF
WHAT USED TO BE AN AGRICULTURAL

HAPPENS TO BE IN THE MIDDLE OF
WHAT USED TO BE AN AGRICULTURAL
REGION THAT WAS DOMINATED BY

WHAT USED TO BE AN AGRICULTURAL
REGION THAT WAS DOMINATED BY
APPLES.

REGION THAT WAS DOMINATED BY
APPLES.
THE ALBEMARLE PIPPIN WAS GROWN

APPLES.
THE ALBEMARLE PIPPIN WAS GROWN
HERE, FLOURISHED HERE.

THE ALBEMARLE PIPPIN WAS GROWN
HERE, FLOURISHED HERE.
RICHLY FLAVORED, WONDERFUL FOR

HERE, FLOURISHED HERE.
RICHLY FLAVORED, WONDERFUL FOR
DESSERT, EATING OUT OF HAND,

RICHLY FLAVORED, WONDERFUL FOR
DESSERT, EATING OUT OF HAND,
COOKING, AND MAKES FABULOUS

DESSERT, EATING OUT OF HAND,
COOKING, AND MAKES FABULOUS
CIDER.

COOKING, AND MAKES FABULOUS
CIDER.
NOW, WE STARTED PLANTING APPLES

CIDER.
NOW, WE STARTED PLANTING APPLES
FOR A VARIETY OF FLAVORS,

NOW, WE STARTED PLANTING APPLES
FOR A VARIETY OF FLAVORS,
RICHNESS OF FLAVOR, THOSE

FOR A VARIETY OF FLAVORS,
RICHNESS OF FLAVOR, THOSE
COMPLEX, WINEY FLAVORS THAT WE

RICHNESS OF FLAVOR, THOSE
COMPLEX, WINEY FLAVORS THAT WE
REMEMBERED FROM OUR CHILDHOOD,

COMPLEX, WINEY FLAVORS THAT WE
REMEMBERED FROM OUR CHILDHOOD,
THAT ARE SO GREAT.

REMEMBERED FROM OUR CHILDHOOD,
THAT ARE SO GREAT.
AND WE ENDED UP WITH ABOUT 250

THAT ARE SO GREAT.
AND WE ENDED UP WITH ABOUT 250
VARIETIES OF APPLES.

AND WE ENDED UP WITH ABOUT 250
VARIETIES OF APPLES.
AND SO THE FIRST REALLY

VARIETIES OF APPLES.
AND SO THE FIRST REALLY
SUCCESSFUL THING WE DID WAS

AND SO THE FIRST REALLY
SUCCESSFUL THING WE DID WAS
START A NURSERY.

SUCCESSFUL THING WE DID WAS
START A NURSERY.
SO WE PROPAGATE SOME 75 OR 80

START A NURSERY.
SO WE PROPAGATE SOME 75 OR 80
VARIETIES OF APPLES, A FEW

SO WE PROPAGATE SOME 75 OR 80
VARIETIES OF APPLES, A FEW
PEARS, PEACHES, ALL OF THEM

VARIETIES OF APPLES, A FEW
PEARS, PEACHES, ALL OF THEM
THINGS THAT ARE DIFFICULT TO

PEARS, PEACHES, ALL OF THEM
THINGS THAT ARE DIFFICULT TO
FIND IN THE TRADE TODAY.

THINGS THAT ARE DIFFICULT TO
FIND IN THE TRADE TODAY.
BUT THE MOST AMBITIOUS THING

FIND IN THE TRADE TODAY.
BUT THE MOST AMBITIOUS THING
WE'VE DONE IS THE THING THAT

BUT THE MOST AMBITIOUS THING
WE'VE DONE IS THE THING THAT
THESE APPLES WERE MOSTLY

WE'VE DONE IS THE THING THAT
THESE APPLES WERE MOSTLY
ORIGINALLY GROWN FOR AND THAT'S

THESE APPLES WERE MOSTLY
ORIGINALLY GROWN FOR AND THAT'S
CIDER.

ORIGINALLY GROWN FOR AND THAT'S
CIDER.
EVERYWHERE YOU GO IN THE WORLD

CIDER.
EVERYWHERE YOU GO IN THE WORLD
AND ASK FOR CIDER, IT'S PRESUMED

EVERYWHERE YOU GO IN THE WORLD
AND ASK FOR CIDER, IT'S PRESUMED
THAT IT'S GOING TO BE ALCOHOLIC,

AND ASK FOR CIDER, IT'S PRESUMED
THAT IT'S GOING TO BE ALCOHOLIC,
EXCEPT THIS COUNTRY.

THAT IT'S GOING TO BE ALCOHOLIC,
EXCEPT THIS COUNTRY.
IN FACT, SOME OF OUR MOST

EXCEPT THIS COUNTRY.
IN FACT, SOME OF OUR MOST
ENTHUSIASTIC CUSTOMERS HERE ARE

IN FACT, SOME OF OUR MOST
ENTHUSIASTIC CUSTOMERS HERE ARE
SOME OF OUR BRITISH TOURISTS WHO

ENTHUSIASTIC CUSTOMERS HERE ARE
SOME OF OUR BRITISH TOURISTS WHO
WILL COME IN AND SAY, "AH,

SOME OF OUR BRITISH TOURISTS WHO
WILL COME IN AND SAY, "AH,
PROPER CIDER."

WILL COME IN AND SAY, "AH,
PROPER CIDER."
SO WE LIKE TO THINK THAT WHAT

PROPER CIDER."
SO WE LIKE TO THINK THAT WHAT
WE'VE GOT HERE IS PROPER CIDER.

SO WE LIKE TO THINK THAT WHAT
WE'VE GOT HERE IS PROPER CIDER.
>> WELL, TELL US ABOUT, YOU HAVE

WE'VE GOT HERE IS PROPER CIDER.
>> WELL, TELL US ABOUT, YOU HAVE
FIVE CIDERS HERE THAT YOU OFFER.

>> WELL, TELL US ABOUT, YOU HAVE
FIVE CIDERS HERE THAT YOU OFFER.
>> WE DO, MM-HMM.

FIVE CIDERS HERE THAT YOU OFFER.
>> WE DO, MM-HMM.
>> TELL US ABOUT THEM AND WHY,

>> WE DO, MM-HMM.
>> TELL US ABOUT THEM AND WHY,
WHY YOU MADE THESE PARTICULAR

>> TELL US ABOUT THEM AND WHY,
WHY YOU MADE THESE PARTICULAR
CIDERS.

WHY YOU MADE THESE PARTICULAR
CIDERS.
>> WE WERE LOOKING FOR THINGS

CIDERS.
>> WE WERE LOOKING FOR THINGS
THAT WERE EVOCATIVE OF THE

>> WE WERE LOOKING FOR THINGS
THAT WERE EVOCATIVE OF THE
PERIOD WHEN THIS WAS THE

THAT WERE EVOCATIVE OF THE
PERIOD WHEN THIS WAS THE
STANDARD AMERICAN LIBATION, OR

PERIOD WHEN THIS WAS THE
STANDARD AMERICAN LIBATION, OR
THE LIBATION OF CHOICE.

STANDARD AMERICAN LIBATION, OR
THE LIBATION OF CHOICE.
THE FIRST ONE THAT WE DID, WE

THE LIBATION OF CHOICE.
THE FIRST ONE THAT WE DID, WE
CALLED JUPITER'S LEGACY.

THE FIRST ONE THAT WE DID, WE
CALLED JUPITER'S LEGACY.
NOW, WE LIVE HERE IN THE SHADOW

CALLED JUPITER'S LEGACY.
NOW, WE LIVE HERE IN THE SHADOW
OF MONTICELLO, AND MONTICELLO

NOW, WE LIVE HERE IN THE SHADOW
OF MONTICELLO, AND MONTICELLO
AND MR. JEFFERSON, LIKE JOHN

OF MONTICELLO, AND MONTICELLO
AND MR. JEFFERSON, LIKE JOHN
HARTWELL COCKE AT BREMO AND

AND MR. JEFFERSON, LIKE JOHN
HARTWELL COCKE AT BREMO AND
GEORGE WASHINGTON AT MOUNT

HARTWELL COCKE AT BREMO AND
GEORGE WASHINGTON AT MOUNT
VERNON, CIDER WAS THEIR TABLE

GEORGE WASHINGTON AT MOUNT
VERNON, CIDER WAS THEIR TABLE
DRINK.

VERNON, CIDER WAS THEIR TABLE
DRINK.
IN FACT, JEFFERSON WRITES THIS:

DRINK.
IN FACT, JEFFERSON WRITES THIS:
"CIDERS AND MALT BEVERAGES ARE

IN FACT, JEFFERSON WRITES THIS:
"CIDERS AND MALT BEVERAGES ARE
MY TABLE DRINK."

"CIDERS AND MALT BEVERAGES ARE
MY TABLE DRINK."
SO WE NAMED THIS ONE JUPITER'S

MY TABLE DRINK."
SO WE NAMED THIS ONE JUPITER'S
LEGACY.

SO WE NAMED THIS ONE JUPITER'S
LEGACY.
JUPITER EVANS HAD SOMETHING TO

LEGACY.
JUPITER EVANS HAD SOMETHING TO
DO WITH THE CIDERS.

JUPITER EVANS HAD SOMETHING TO
DO WITH THE CIDERS.
I DON'T THINK HE WAS THE CIDER

DO WITH THE CIDERS.
I DON'T THINK HE WAS THE CIDER
MAKER PER SE, BUT JEFFERSON

I DON'T THINK HE WAS THE CIDER
MAKER PER SE, BUT JEFFERSON
WRITES TO HIS DAUGHTER MARTHA IN

MAKER PER SE, BUT JEFFERSON
WRITES TO HIS DAUGHTER MARTHA IN
1800, "EITHER YOU OR MR.

WRITES TO HIS DAUGHTER MARTHA IN
1800, "EITHER YOU OR MR.
RANDOLPH WILL HAVE TO LOOK TO

1800, "EITHER YOU OR MR.
RANDOLPH WILL HAVE TO LOOK TO
THE BOTTLING OF MY CIDERS COME

RANDOLPH WILL HAVE TO LOOK TO
THE BOTTLING OF MY CIDERS COME
MARCH BECAUSE SINCE THE DEATH OF

THE BOTTLING OF MY CIDERS COME
MARCH BECAUSE SINCE THE DEATH OF
JUPITER, THERE NO ONE THERE WHO

MARCH BECAUSE SINCE THE DEATH OF
JUPITER, THERE NO ONE THERE WHO
UNITES THE SKILL AND CARING TO

JUPITER, THERE NO ONE THERE WHO
UNITES THE SKILL AND CARING TO
GET IT DONE."

UNITES THE SKILL AND CARING TO
GET IT DONE."
SO THIS IS OUR NOD TO MONTICELLO

GET IT DONE."
SO THIS IS OUR NOD TO MONTICELLO
AND MR. JEFFERSON.

SO THIS IS OUR NOD TO MONTICELLO
AND MR. JEFFERSON.
BUT THESE ARE OUR CLASSIC CIDER

AND MR. JEFFERSON.
BUT THESE ARE OUR CLASSIC CIDER
VARIETIES.

BUT THESE ARE OUR CLASSIC CIDER
VARIETIES.
SO WILL YOU TRY THIS?

VARIETIES.
SO WILL YOU TRY THIS?
>>I WOULD LOVE TO TRY IT.

SO WILL YOU TRY THIS?
>>I WOULD LOVE TO TRY IT.
THAT WOULD BE FABULOUS.

>>I WOULD LOVE TO TRY IT.
THAT WOULD BE FABULOUS.
>> OKAY.

THAT WOULD BE FABULOUS.
>> OKAY.
SO WE'D LIKE TO THINK THE

>> OKAY.
SO WE'D LIKE TO THINK THE
JUPITER'S LEGACY WILL BECOME, AS

SO WE'D LIKE TO THINK THE
JUPITER'S LEGACY WILL BECOME, AS
WE GET GOOD AT IT, OUR FLAGSHIP

JUPITER'S LEGACY WILL BECOME, AS
WE GET GOOD AT IT, OUR FLAGSHIP
CIDER, AND THIS IS -- THESE

WE GET GOOD AT IT, OUR FLAGSHIP
CIDER, AND THIS IS -- THESE
CIDERS ARE PARTICULARLY FOOD

CIDER, AND THIS IS -- THESE
CIDERS ARE PARTICULARLY FOOD
FRIENDLY.

CIDERS ARE PARTICULARLY FOOD
FRIENDLY.
THEY'RE VERY GOOD WITH PORK

FRIENDLY.
THEY'RE VERY GOOD WITH PORK
ROASTS.

THEY'RE VERY GOOD WITH PORK
ROASTS.
>>MMM, IT'S LOVELY.

ROASTS.
>>MMM, IT'S LOVELY.
IT'S DRY AND IT'S LIGHTER, SO

>>MMM, IT'S LOVELY.
IT'S DRY AND IT'S LIGHTER, SO
IT'S NOT HEAVY AND SWEET, BUT

IT'S DRY AND IT'S LIGHTER, SO
IT'S NOT HEAVY AND SWEET, BUT
IT'S -- YEAH, THAT'S LOVELY.

IT'S NOT HEAVY AND SWEET, BUT
IT'S -- YEAH, THAT'S LOVELY.
>> THIS IS, YEAH, AND WHAT'S IN

IT'S -- YEAH, THAT'S LOVELY.
>> THIS IS, YEAH, AND WHAT'S IN
HERE IS PURELY APPLE.

>> THIS IS, YEAH, AND WHAT'S IN
HERE IS PURELY APPLE.
THIS IS WHAT THE APPLE BECAME.

HERE IS PURELY APPLE.
THIS IS WHAT THE APPLE BECAME.
>>JUST QUICKLY, BRIEFLY TELL ME

THIS IS WHAT THE APPLE BECAME.
>>JUST QUICKLY, BRIEFLY TELL ME
ABOUT THE OTHER FOUR THAT YOU

>>JUST QUICKLY, BRIEFLY TELL ME
ABOUT THE OTHER FOUR THAT YOU
OFFER.

ABOUT THE OTHER FOUR THAT YOU
OFFER.
>> RIGHT.

OFFER.
>> RIGHT.
TYPICALLY A BLEND OF APPLES

>> RIGHT.
TYPICALLY A BLEND OF APPLES
SHOULD GIVE YOU A RICHER, FULLER

TYPICALLY A BLEND OF APPLES
SHOULD GIVE YOU A RICHER, FULLER
BODIED CIDER.

SHOULD GIVE YOU A RICHER, FULLER
BODIED CIDER.
THAT WAS CONVENTIONAL WISDOM.

BODIED CIDER.
THAT WAS CONVENTIONAL WISDOM.
BUT SOME OF THESE APPLES ARE

THAT WAS CONVENTIONAL WISDOM.
BUT SOME OF THESE APPLES ARE
STAND-ALONES, AND SO CHUCK HAS

BUT SOME OF THESE APPLES ARE
STAND-ALONES, AND SO CHUCK HAS
EXPERIMENTED WITH SINGLE

STAND-ALONES, AND SO CHUCK HAS
EXPERIMENTED WITH SINGLE
VARIETALS.

EXPERIMENTED WITH SINGLE
VARIETALS.
THE FIRST ONE HE DID WAS THE

VARIETALS.
THE FIRST ONE HE DID WAS THE
ALBEMARLE PIPPIN, WHICH WE CALL

THE FIRST ONE HE DID WAS THE
ALBEMARLE PIPPIN, WHICH WE CALL
ROYAL PIPPIN.

ALBEMARLE PIPPIN, WHICH WE CALL
ROYAL PIPPIN.
THIS WAS QUEEN VICTORIA'S

ROYAL PIPPIN.
THIS WAS QUEEN VICTORIA'S
FAVORITE APPLE AND IT'S A

THIS WAS QUEEN VICTORIA'S
FAVORITE APPLE AND IT'S A
LEGENDARY APPLE IN THIS PART OF

FAVORITE APPLE AND IT'S A
LEGENDARY APPLE IN THIS PART OF
THE WORLD.

LEGENDARY APPLE IN THIS PART OF
THE WORLD.
AND IN FACT, THERE WAS A

THE WORLD.
AND IN FACT, THERE WAS A
GENTLEMAN IN 1840, '43, I

AND IN FACT, THERE WAS A
GENTLEMAN IN 1840, '43, I
BELIEVE, IN THE SOUTHERN

GENTLEMAN IN 1840, '43, I
BELIEVE, IN THE SOUTHERN
PLANTER, WHO SAID HE WAS SICK

BELIEVE, IN THE SOUTHERN
PLANTER, WHO SAID HE WAS SICK
AND TIRED OF EVERYBODY SAYING

PLANTER, WHO SAID HE WAS SICK
AND TIRED OF EVERYBODY SAYING
THAT EVERYTHING THAT WAS

AND TIRED OF EVERYBODY SAYING
THAT EVERYTHING THAT WAS
WORTHWHILE CAME FROM UP NORTH.

THAT EVERYTHING THAT WAS
WORTHWHILE CAME FROM UP NORTH.
EVERYBODY KNEW THAT THE BEST

WORTHWHILE CAME FROM UP NORTH.
EVERYBODY KNEW THAT THE BEST
APPLE IN THE WORLD WAS THE

EVERYBODY KNEW THAT THE BEST
APPLE IN THE WORLD WAS THE
ALBEMARLE PIPPIN AND IT

APPLE IN THE WORLD WAS THE
ALBEMARLE PIPPIN AND IT
ORIGINATED IN NORTH GARDEN,

ALBEMARLE PIPPIN AND IT
ORIGINATED IN NORTH GARDEN,
VIRGINIA.

ORIGINATED IN NORTH GARDEN,
VIRGINIA.
>> OH, THAT'S GREAT.

VIRGINIA.
>> OH, THAT'S GREAT.
>> NOW, WHEN I READ THAT, I

>> OH, THAT'S GREAT.
>> NOW, WHEN I READ THAT, I
THOUGHT YES!

>> NOW, WHEN I READ THAT, I
THOUGHT YES!
>> YES, OKAY.

THOUGHT YES!
>> YES, OKAY.
AND THEN WHAT -- LET'S GO TO THE

>> YES, OKAY.
AND THEN WHAT -- LET'S GO TO THE
NEXT ONE.

AND THEN WHAT -- LET'S GO TO THE
NEXT ONE.
>> OKAY.

NEXT ONE.
>> OKAY.
AND THEN WINESAP IS ONE OF THOSE

>> OKAY.
AND THEN WINESAP IS ONE OF THOSE
CIDER APPLES THAT SURVIVED

AND THEN WINESAP IS ONE OF THOSE
CIDER APPLES THAT SURVIVED
BECAUSE IT'S ALSO A VERY DECENT

CIDER APPLES THAT SURVIVED
BECAUSE IT'S ALSO A VERY DECENT
APPLE FOR EATING OUT OF HAND,

BECAUSE IT'S ALSO A VERY DECENT
APPLE FOR EATING OUT OF HAND,
IT'S A FABULOUS CULINARY APPLE,

APPLE FOR EATING OUT OF HAND,
IT'S A FABULOUS CULINARY APPLE,
IT STORES WELL AND IT GROWS

IT'S A FABULOUS CULINARY APPLE,
IT STORES WELL AND IT GROWS
NEARLY EVERYWHERE IN THE

IT STORES WELL AND IT GROWS
NEARLY EVERYWHERE IN THE
COUNTRY.

NEARLY EVERYWHERE IN THE
COUNTRY.
A LOT OF APPLES ARE WHAT THE

COUNTRY.
A LOT OF APPLES ARE WHAT THE
FRENCH WOULD CALL TERROIR

A LOT OF APPLES ARE WHAT THE
FRENCH WOULD CALL TERROIR
CONSCIOUS.

FRENCH WOULD CALL TERROIR
CONSCIOUS.
THEY WILL GROW WELL IN ONE PART

CONSCIOUS.
THEY WILL GROW WELL IN ONE PART
OF THE WORLD, BUT NOT SO WELL --

THEY WILL GROW WELL IN ONE PART
OF THE WORLD, BUT NOT SO WELL --
NEW ENGLAND APPLES DON'T

OF THE WORLD, BUT NOT SO WELL --
NEW ENGLAND APPLES DON'T
NECESSARILY, McINTOSH, PEOPLE

NEW ENGLAND APPLES DON'T
NECESSARILY, McINTOSH, PEOPLE
COME IN HERE AND SAY, OH, DO YOU

NECESSARILY, McINTOSH, PEOPLE
COME IN HERE AND SAY, OH, DO YOU
HAVE McINTOSH?

COME IN HERE AND SAY, OH, DO YOU
HAVE McINTOSH?
McINTOSH DOESN'T DO WORTH SQUAT

HAVE McINTOSH?
McINTOSH DOESN'T DO WORTH SQUAT
DOWN HERE.

McINTOSH DOESN'T DO WORTH SQUAT
DOWN HERE.
IT'S TOO WARM.

DOWN HERE.
IT'S TOO WARM.
>> OKAY, OKAY, THAT'S

IT'S TOO WARM.
>> OKAY, OKAY, THAT'S
INTERESTING.

>> OKAY, OKAY, THAT'S
INTERESTING.
>> AND THEN WE DID RAGGED

INTERESTING.
>> AND THEN WE DID RAGGED
MOUNTAIN.

>> AND THEN WE DID RAGGED
MOUNTAIN.
THIS IS ANOTHER ONE BLEND, AND

MOUNTAIN.
THIS IS ANOTHER ONE BLEND, AND
SO THESE ARE DESSERT APPLES AS

THIS IS ANOTHER ONE BLEND, AND
SO THESE ARE DESSERT APPLES AS
WELL AS CIDER APPLES, BUT THEY

SO THESE ARE DESSERT APPLES AS
WELL AS CIDER APPLES, BUT THEY
HAVE THAT WINEY, COMPLEX FLAVOR.

WELL AS CIDER APPLES, BUT THEY
HAVE THAT WINEY, COMPLEX FLAVOR.
BUT WE'RE VERY PARTICULAR ABOUT

HAVE THAT WINEY, COMPLEX FLAVOR.
BUT WE'RE VERY PARTICULAR ABOUT
THE VARIETIES.

BUT WE'RE VERY PARTICULAR ABOUT
THE VARIETIES.
IT'S VERY LOCAL.

THE VARIETIES.
IT'S VERY LOCAL.
>>AND THEN YOU HAVE A RESERVE.

IT'S VERY LOCAL.
>>AND THEN YOU HAVE A RESERVE.
>> WE ARE EXCITED ABOUT THIS.

>>AND THEN YOU HAVE A RESERVE.
>> WE ARE EXCITED ABOUT THIS.
THIS IS THE VIRGINIA HEWES CRAB.

>> WE ARE EXCITED ABOUT THIS.
THIS IS THE VIRGINIA HEWES CRAB.
IT'S -- CRAB CIDER WAS GEORGE

THIS IS THE VIRGINIA HEWES CRAB.
IT'S -- CRAB CIDER WAS GEORGE
WASHINGTON'S FAVORITE.

IT'S -- CRAB CIDER WAS GEORGE
WASHINGTON'S FAVORITE.
HE HAD IT SENT UP TO HIM AT

WASHINGTON'S FAVORITE.
HE HAD IT SENT UP TO HIM AT
TRENTON, INCIDENTALLY.

HE HAD IT SENT UP TO HIM AT
TRENTON, INCIDENTALLY.
BUT CRAB APPLES MAKE FABULOUS

TRENTON, INCIDENTALLY.
BUT CRAB APPLES MAKE FABULOUS
CIDER.

BUT CRAB APPLES MAKE FABULOUS
CIDER.
THEY'VE GOT A LOT OF SKIN WHERE

CIDER.
THEY'VE GOT A LOT OF SKIN WHERE
YOUR TANNINS ARE, SO YOU GET A

THEY'VE GOT A LOT OF SKIN WHERE
YOUR TANNINS ARE, SO YOU GET A
LOT OF SKIN CONTACT WITH THE

YOUR TANNINS ARE, SO YOU GET A
LOT OF SKIN CONTACT WITH THE
JUICE.

LOT OF SKIN CONTACT WITH THE
JUICE.
THERE'S ASTRINGENCY IN ADDITION

JUICE.
THERE'S ASTRINGENCY IN ADDITION
TO THE TANNINS.

THERE'S ASTRINGENCY IN ADDITION
TO THE TANNINS.
SO FOR A NUMBER OF REASONS, SOME

TO THE TANNINS.
SO FOR A NUMBER OF REASONS, SOME
OF OUR CRABS ARE OUR BEST CIDER

SO FOR A NUMBER OF REASONS, SOME
OF OUR CRABS ARE OUR BEST CIDER
APPLES.

OF OUR CRABS ARE OUR BEST CIDER
APPLES.
>> OH, THIS SOUNDS YUMMY.

APPLES.
>> OH, THIS SOUNDS YUMMY.
SO TELL ME ALL THE DIFFERENT

>> OH, THIS SOUNDS YUMMY.
SO TELL ME ALL THE DIFFERENT
ROLES THAT EACH FAMILY MEMBER

SO TELL ME ALL THE DIFFERENT
ROLES THAT EACH FAMILY MEMBER
PLAYS HERE.

ROLES THAT EACH FAMILY MEMBER
PLAYS HERE.
I LOVE THAT THIS IS FAMILY-OWNED

PLAYS HERE.
I LOVE THAT THIS IS FAMILY-OWNED
AND OPERATED.

I LOVE THAT THIS IS FAMILY-OWNED
AND OPERATED.
>> WELL, WE DO TOO.

AND OPERATED.
>> WELL, WE DO TOO.
I MENTIONED WE BOUGHT THIS PLACE

>> WELL, WE DO TOO.
I MENTIONED WE BOUGHT THIS PLACE
WITH AND FOR OUR PARENTS WHO ARE

I MENTIONED WE BOUGHT THIS PLACE
WITH AND FOR OUR PARENTS WHO ARE
STILL LIVING HERE.

WITH AND FOR OUR PARENTS WHO ARE
STILL LIVING HERE.
THEY'RE 92 THIS YEAR.

STILL LIVING HERE.
THEY'RE 92 THIS YEAR.
>>OH, THAT'S SPECIAL.

THEY'RE 92 THIS YEAR.
>>OH, THAT'S SPECIAL.
>> WE STARTED PLANTING APPLES.

>>OH, THAT'S SPECIAL.
>> WE STARTED PLANTING APPLES.
DADDY PLANTED THE LITTLE HOME

>> WE STARTED PLANTING APPLES.
DADDY PLANTED THE LITTLE HOME
ORCHARD, THE FIRST THING HE DID

DADDY PLANTED THE LITTLE HOME
ORCHARD, THE FIRST THING HE DID
WHEN WE BOUGHT THE PLACE IN

ORCHARD, THE FIRST THING HE DID
WHEN WE BOUGHT THE PLACE IN
1986, WENT OVER TO A LOCAL

WHEN WE BOUGHT THE PLACE IN
1986, WENT OVER TO A LOCAL
NURSERY AND BOUGHT ABOUT 20

1986, WENT OVER TO A LOCAL
NURSERY AND BOUGHT ABOUT 20
FRUIT TREES.

NURSERY AND BOUGHT ABOUT 20
FRUIT TREES.
SOME OF THEM ARE STILL OUT

FRUIT TREES.
SOME OF THEM ARE STILL OUT
THERE.

SOME OF THEM ARE STILL OUT
THERE.
SO -- AND OUR BROTHER BILL IS

THERE.
SO -- AND OUR BROTHER BILL IS
THE ONE WHO HEADS UP OUR NURSERY

SO -- AND OUR BROTHER BILL IS
THE ONE WHO HEADS UP OUR NURSERY
OPERATIONS.

THE ONE WHO HEADS UP OUR NURSERY
OPERATIONS.
HE'S NOT HERE TODAY, BUT HE DOES

OPERATIONS.
HE'S NOT HERE TODAY, BUT HE DOES
A NICE JOB OF THAT.

HE'S NOT HERE TODAY, BUT HE DOES
A NICE JOB OF THAT.
AND WE SELL SEVERAL THOUSAND

A NICE JOB OF THAT.
AND WE SELL SEVERAL THOUSAND
TREES, AND MOSTLY OUR CATALOG IS

AND WE SELL SEVERAL THOUSAND
TREES, AND MOSTLY OUR CATALOG IS
ON THE INTERNET FOR THAT.

TREES, AND MOSTLY OUR CATALOG IS
ON THE INTERNET FOR THAT.
>>AND THEN HIS DAUGHTER.

ON THE INTERNET FOR THAT.
>>AND THEN HIS DAUGHTER.
>> ANN IS HIS DAUGHTER AND SHE

>>AND THEN HIS DAUGHTER.
>> ANN IS HIS DAUGHTER AND SHE
HAS JOINED US YEAR BEFORE LAST

>> ANN IS HIS DAUGHTER AND SHE
HAS JOINED US YEAR BEFORE LAST
AND MANAGES OUR TASTING ROOM AND

HAS JOINED US YEAR BEFORE LAST
AND MANAGES OUR TASTING ROOM AND
IS INVALUABLE.

AND MANAGES OUR TASTING ROOM AND
IS INVALUABLE.
>>WELL, AND I KNOW YOU HAVE A

IS INVALUABLE.
>>WELL, AND I KNOW YOU HAVE A
LOT OF GREAT ACTIVITIES THAT GO

>>WELL, AND I KNOW YOU HAVE A
LOT OF GREAT ACTIVITIES THAT GO
ON HERE THROUGHOUT THE YEAR.

LOT OF GREAT ACTIVITIES THAT GO
ON HERE THROUGHOUT THE YEAR.
TELL US ABOUT SOME OF THOSE, THE

ON HERE THROUGHOUT THE YEAR.
TELL US ABOUT SOME OF THOSE, THE
WORKSHOPS AND THE FESTIVALS.

TELL US ABOUT SOME OF THOSE, THE
WORKSHOPS AND THE FESTIVALS.
>> RIGHT.

WORKSHOPS AND THE FESTIVALS.
>> RIGHT.
WE LIKE TO THINK THAT WE HAVE

>> RIGHT.
WE LIKE TO THINK THAT WE HAVE
THREE PROFIT CENTERS, IF YOU

WE LIKE TO THINK THAT WE HAVE
THREE PROFIT CENTERS, IF YOU
WILL, IN THE BUSINESS, WE LIKE

THREE PROFIT CENTERS, IF YOU
WILL, IN THE BUSINESS, WE LIKE
TO THINK WE ARE DEVELOPING HERE.

WILL, IN THE BUSINESS, WE LIKE
TO THINK WE ARE DEVELOPING HERE.
THE NURSERY I HAVE MENTIONED IS

TO THINK WE ARE DEVELOPING HERE.
THE NURSERY I HAVE MENTIONED IS
ONE.

THE NURSERY I HAVE MENTIONED IS
ONE.
THE CIDERY IS THE MOST AMBITIOUS

ONE.
THE CIDERY IS THE MOST AMBITIOUS
ONE.

THE CIDERY IS THE MOST AMBITIOUS
ONE.
WE BUILT THIS TASTING ROOM AND

ONE.
WE BUILT THIS TASTING ROOM AND
THE FACILITY YOU'LL SEE A BIT

WE BUILT THIS TASTING ROOM AND
THE FACILITY YOU'LL SEE A BIT
LATER.

THE FACILITY YOU'LL SEE A BIT
LATER.
AND THE THIRD ONE IS CLASSES,

LATER.
AND THE THIRD ONE IS CLASSES,
WORKSHOPS, AND EVENTS THAT

AND THE THIRD ONE IS CLASSES,
WORKSHOPS, AND EVENTS THAT
FOSTER INTEREST IN THESE THINGS,

WORKSHOPS, AND EVENTS THAT
FOSTER INTEREST IN THESE THINGS,
HORTICULTURAL TOPICS GENERALLY

FOSTER INTEREST IN THESE THINGS,
HORTICULTURAL TOPICS GENERALLY
AND RELATED THINGS.

HORTICULTURAL TOPICS GENERALLY
AND RELATED THINGS.
THAT'S THE ONE I'M MOST

AND RELATED THINGS.
THAT'S THE ONE I'M MOST
INTERESTED IN.

THAT'S THE ONE I'M MOST
INTERESTED IN.
CHUCK HEADS UP THE CIDERY, BILL

INTERESTED IN.
CHUCK HEADS UP THE CIDERY, BILL
HEADS UP THE NURSERY, AND I'M

CHUCK HEADS UP THE CIDERY, BILL
HEADS UP THE NURSERY, AND I'M
INTERESTED IN THE EDUCATIONAL

HEADS UP THE NURSERY, AND I'M
INTERESTED IN THE EDUCATIONAL
PART OF IT.

INTERESTED IN THE EDUCATIONAL
PART OF IT.
AND WE THINK THAT THAT'S GOING

PART OF IT.
AND WE THINK THAT THAT'S GOING
TO BE AN IMPORTANT COMPONENT.

AND WE THINK THAT THAT'S GOING
TO BE AN IMPORTANT COMPONENT.
THIS WAS SUPPOSED TO BE OUR

TO BE AN IMPORTANT COMPONENT.
THIS WAS SUPPOSED TO BE OUR
RETIREMENT PROJECT FOR MY

THIS WAS SUPPOSED TO BE OUR
RETIREMENT PROJECT FOR MY
BROTHERS AND I.

RETIREMENT PROJECT FOR MY
BROTHERS AND I.
[ LAUGHTER ]

BROTHERS AND I.
[ LAUGHTER ]
>> I LOVE THAT.

[ LAUGHTER ]
>> I LOVE THAT.
>> CHUCK IS THE ONLY ONE WHO'S

>> I LOVE THAT.
>> CHUCK IS THE ONLY ONE WHO'S
RETIRED RIGHT YET.

>> CHUCK IS THE ONLY ONE WHO'S
RETIRED RIGHT YET.
BILL IS HERE ON THE WEEKENDS.

RETIRED RIGHT YET.
BILL IS HERE ON THE WEEKENDS.
HE'S DIRECTOR OF A STATE

BILL IS HERE ON THE WEEKENDS.
HE'S DIRECTOR OF A STATE
DEPARTMENT AND I WORK IN TOWN IN

HE'S DIRECTOR OF A STATE
DEPARTMENT AND I WORK IN TOWN IN
AN INVESTMENTS BUSINESS.

DEPARTMENT AND I WORK IN TOWN IN
AN INVESTMENTS BUSINESS.
BUT OUR HOPE IS THAT WHEN WE'RE

AN INVESTMENTS BUSINESS.
BUT OUR HOPE IS THAT WHEN WE'RE
ALL HERE, WE CAN REALLY PUT A

BUT OUR HOPE IS THAT WHEN WE'RE
ALL HERE, WE CAN REALLY PUT A
LITTLE BIT MORE ENERGY BEHIND

ALL HERE, WE CAN REALLY PUT A
LITTLE BIT MORE ENERGY BEHIND
IT.

LITTLE BIT MORE ENERGY BEHIND
IT.
ANN HAS BEEN ABSOLUTELY

IT.
ANN HAS BEEN ABSOLUTELY
INVALUABLE, AND THIS HAS GROWN

ANN HAS BEEN ABSOLUTELY
INVALUABLE, AND THIS HAS GROWN
FASTER THAN WE HAD ANTICIPATED,

INVALUABLE, AND THIS HAS GROWN
FASTER THAN WE HAD ANTICIPATED,
QUITE HONESTLY.

FASTER THAN WE HAD ANTICIPATED,
QUITE HONESTLY.
>>WELL, AND YOU HAVE -- THERE

QUITE HONESTLY.
>>WELL, AND YOU HAVE -- THERE
IS NOW A CIDER WEEK, RIGHT?

>>WELL, AND YOU HAVE -- THERE
IS NOW A CIDER WEEK, RIGHT?
>> YES, THERE ARE NOW TWO MORE

IS NOW A CIDER WEEK, RIGHT?
>> YES, THERE ARE NOW TWO MORE
IN THE CHARLOTTESVILLE AREA,

>> YES, THERE ARE NOW TWO MORE
IN THE CHARLOTTESVILLE AREA,
CASTLE HILL AND POTTERS, AND

IN THE CHARLOTTESVILLE AREA,
CASTLE HILL AND POTTERS, AND
THERE'S ANOTHER ONE COMING ON

CASTLE HILL AND POTTERS, AND
THERE'S ANOTHER ONE COMING ON
LINE AT NELLYSFORD.

THERE'S ANOTHER ONE COMING ON
LINE AT NELLYSFORD.
THERE'S ONE UP IN THE VALLEY.

LINE AT NELLYSFORD.
THERE'S ONE UP IN THE VALLEY.
AND SO THE QUESTION I GET IS

THERE'S ONE UP IN THE VALLEY.
AND SO THE QUESTION I GET IS
WHAT ABOUT THE COMPETITION?

AND SO THE QUESTION I GET IS
WHAT ABOUT THE COMPETITION?
WELL, THINK ABOUT IT.

WHAT ABOUT THE COMPETITION?
WELL, THINK ABOUT IT.
IF THERE WERE ONLY ONE OR TWO OR

WELL, THINK ABOUT IT.
IF THERE WERE ONLY ONE OR TWO OR
THREE WINERIES, VIRGINIA

IF THERE WERE ONLY ONE OR TWO OR
THREE WINERIES, VIRGINIA
WOULDN'T HAVE --

THREE WINERIES, VIRGINIA
WOULDN'T HAVE --
>> RIGHT -- THE CORNERSTONE IN

WOULDN'T HAVE --
>> RIGHT -- THE CORNERSTONE IN
THE TOURISM INDUSTRY THAT WE'RE

>> RIGHT -- THE CORNERSTONE IN
THE TOURISM INDUSTRY THAT WE'RE
ENJOYING TODAY.

THE TOURISM INDUSTRY THAT WE'RE
ENJOYING TODAY.
>>RIGHT.

ENJOYING TODAY.
>>RIGHT.
EVERYONE WORKS TOGETHER, I'VE

>>RIGHT.
EVERYONE WORKS TOGETHER, I'VE
NOTICEDS.

EVERYONE WORKS TOGETHER, I'VE
NOTICEDS.
>> YEAH, THE PUBLIC

NOTICEDS.
>> YEAH, THE PUBLIC
CONSCIOUSNESS ABOUT WHAT CIDER

>> YEAH, THE PUBLIC
CONSCIOUSNESS ABOUT WHAT CIDER
IS IS WHAT WE'RE TRYING TO

CONSCIOUSNESS ABOUT WHAT CIDER
IS IS WHAT WE'RE TRYING TO
BUILD, AND WE'VE BEEN VERY

IS IS WHAT WE'RE TRYING TO
BUILD, AND WE'VE BEEN VERY
FORTUNATE IN HAVING INTEREST AND

BUILD, AND WE'VE BEEN VERY
FORTUNATE IN HAVING INTEREST AND
SUPPORT FROM THE WINE INDUSTRY

FORTUNATE IN HAVING INTEREST AND
SUPPORT FROM THE WINE INDUSTRY
IN THE STATE AND THE

SUPPORT FROM THE WINE INDUSTRY
IN THE STATE AND THE
LEGISLATURE.

IN THE STATE AND THE
LEGISLATURE.
WE NEEDED TO BE ABLE TO SAY THAT

LEGISLATURE.
WE NEEDED TO BE ABLE TO SAY THAT
CIDER WAS UP TO 10% AND THE

WE NEEDED TO BE ABLE TO SAY THAT
CIDER WAS UP TO 10% AND THE
LEGISLATURE PASSED THAT, AND THE

CIDER WAS UP TO 10% AND THE
LEGISLATURE PASSED THAT, AND THE
DELEGATE WHO INTRODUCED THAT

LEGISLATURE PASSED THAT, AND THE
DELEGATE WHO INTRODUCED THAT
SAID, WELL, WHY DON'T WE HAVE A

DELEGATE WHO INTRODUCED THAT
SAID, WELL, WHY DON'T WE HAVE A
VIRGINIA CIDER WEEK LIKE WE HAVE

SAID, WELL, WHY DON'T WE HAVE A
VIRGINIA CIDER WEEK LIKE WE HAVE
A VIRGINIA WINE WEEK?

VIRGINIA CIDER WEEK LIKE WE HAVE
A VIRGINIA WINE WEEK?
AND EVERY YEAR, THAT WEEK WILL

A VIRGINIA WINE WEEK?
AND EVERY YEAR, THAT WEEK WILL
BE THE LAST FULL WEEK BEFORE

AND EVERY YEAR, THAT WEEK WILL
BE THE LAST FULL WEEK BEFORE
THANKSGIVING WEEK, AND WHAT WE'D

BE THE LAST FULL WEEK BEFORE
THANKSGIVING WEEK, AND WHAT WE'D
LOVE TO HAVE IS PEOPLE COME HERE

THANKSGIVING WEEK, AND WHAT WE'D
LOVE TO HAVE IS PEOPLE COME HERE
TO OUR TASTING ROOM, SITUATED IN

LOVE TO HAVE IS PEOPLE COME HERE
TO OUR TASTING ROOM, SITUATED IN
THE MIDDLE OF THE ORCHARD.

TO OUR TASTING ROOM, SITUATED IN
THE MIDDLE OF THE ORCHARD.
CHUCK BUILT THIS BAR AND I THINK

THE MIDDLE OF THE ORCHARD.
CHUCK BUILT THIS BAR AND I THINK
IT'S PARTICULARLY NICE, MAPLE.

CHUCK BUILT THIS BAR AND I THINK
IT'S PARTICULARLY NICE, MAPLE.
THE WALNUT WAS CUT ON THE PLACE

IT'S PARTICULARLY NICE, MAPLE.
THE WALNUT WAS CUT ON THE PLACE
HERE.

THE WALNUT WAS CUT ON THE PLACE
HERE.
>>OH, I LOVE IT.

HERE.
>>OH, I LOVE IT.
AND SPEAKING OF CHUCK, I WANT TO

>>OH, I LOVE IT.
AND SPEAKING OF CHUCK, I WANT TO
GO FIND HIM NOW AND SEE IF HE'LL

AND SPEAKING OF CHUCK, I WANT TO
GO FIND HIM NOW AND SEE IF HE'LL
SHOW ME HOW HE MAKES THIS CIDER.

GO FIND HIM NOW AND SEE IF HE'LL
SHOW ME HOW HE MAKES THIS CIDER.
>> HE'S MY LITTLE BROTHER AND

SHOW ME HOW HE MAKES THIS CIDER.
>> HE'S MY LITTLE BROTHER AND
HE'S WELL WORTH KNOWING.

>> HE'S MY LITTLE BROTHER AND
HE'S WELL WORTH KNOWING.
[ LAUGHTER ]

HE'S WELL WORTH KNOWING.
[ LAUGHTER ]
>> THANK YOU, THANK YOU.

[ LAUGHTER ]
>> THANK YOU, THANK YOU.
>> YOU TAKE CARE.

>> THANK YOU, THANK YOU.
>> YOU TAKE CARE.
>> SO WE'RE HERE WITH CHUCK

>> YOU TAKE CARE.
>> SO WE'RE HERE WITH CHUCK
SHELTON, AND THIS IS WHERE IT

>> SO WE'RE HERE WITH CHUCK
SHELTON, AND THIS IS WHERE IT
ALL HAPPENS, RIGHT?

SHELTON, AND THIS IS WHERE IT
ALL HAPPENS, RIGHT?
>> RIGHT HERE.

ALL HAPPENS, RIGHT?
>> RIGHT HERE.
>> RIGHT HERE.

>> RIGHT HERE.
>> RIGHT HERE.
SO CAN YOU WALK US THROUGH THE

>> RIGHT HERE.
SO CAN YOU WALK US THROUGH THE
CIDER-MAKING PROCESS?

SO CAN YOU WALK US THROUGH THE
CIDER-MAKING PROCESS?
>> I'LL TRY, YEAH.

CIDER-MAKING PROCESS?
>> I'LL TRY, YEAH.
>>OKAY.

>> I'LL TRY, YEAH.
>>OKAY.
>> THE PROCESS OF MAKING IT IS A

>>OKAY.
>> THE PROCESS OF MAKING IT IS A
WINE-MAKING PROCESS, BUT THE

>> THE PROCESS OF MAKING IT IS A
WINE-MAKING PROCESS, BUT THE
DIFFERENCE IS THE WINE FROM

WINE-MAKING PROCESS, BUT THE
DIFFERENCE IS THE WINE FROM
GRAPES, YOU DON'T HAVE TO CRUSH

DIFFERENCE IS THE WINE FROM
GRAPES, YOU DON'T HAVE TO CRUSH
THEM UP AS FINELY.

GRAPES, YOU DON'T HAVE TO CRUSH
THEM UP AS FINELY.
APPLES, YOU HAVE TO CRUSH THEM.

THEM UP AS FINELY.
APPLES, YOU HAVE TO CRUSH THEM.
SO WE HAVE A BIG CRUSHER OUTSIDE

APPLES, YOU HAVE TO CRUSH THEM.
SO WE HAVE A BIG CRUSHER OUTSIDE
THAT WE PRESS, WE GRIND THE

SO WE HAVE A BIG CRUSHER OUTSIDE
THAT WE PRESS, WE GRIND THE
APPLES UP INTO A PULP, OR

THAT WE PRESS, WE GRIND THE
APPLES UP INTO A PULP, OR
PUMICE, AND THEN IT'S PUMPED

APPLES UP INTO A PULP, OR
PUMICE, AND THEN IT'S PUMPED
INTO OUR PRESS AND THE JUICE IS

PUMICE, AND THEN IT'S PUMPED
INTO OUR PRESS AND THE JUICE IS
EXTRACTED WITH A GREAT AMOUNT OF

INTO OUR PRESS AND THE JUICE IS
EXTRACTED WITH A GREAT AMOUNT OF
PRESSURE.

EXTRACTED WITH A GREAT AMOUNT OF
PRESSURE.
AND THEN IT'S PUMPED INTO ONE OF

PRESSURE.
AND THEN IT'S PUMPED INTO ONE OF
THE TANKS YOU SEE BEHIND US.

AND THEN IT'S PUMPED INTO ONE OF
THE TANKS YOU SEE BEHIND US.
THESE ARE FERMENTATION --

THE TANKS YOU SEE BEHIND US.
THESE ARE FERMENTATION --
STAINLESS STEEL FERMENTATION

THESE ARE FERMENTATION --
STAINLESS STEEL FERMENTATION
TANKS.

STAINLESS STEEL FERMENTATION
TANKS.
THESE ARE WINE TANKS AS WELL.

TANKS.
THESE ARE WINE TANKS AS WELL.
>>HOW LONG IS THE FERMENTATION

THESE ARE WINE TANKS AS WELL.
>>HOW LONG IS THE FERMENTATION
PROCESS?

>>HOW LONG IS THE FERMENTATION
PROCESS?
>> THE FERMENTATION PROCESS,

PROCESS?
>> THE FERMENTATION PROCESS,
ONCE WE GET THE JUICE INTO THE

>> THE FERMENTATION PROCESS,
ONCE WE GET THE JUICE INTO THE
TANKS, IS FOR US ABOUT SIX

ONCE WE GET THE JUICE INTO THE
TANKS, IS FOR US ABOUT SIX
WEEKS.

TANKS, IS FOR US ABOUT SIX
WEEKS.
IT CAN GO FASTER THE WARMER IT

WEEKS.
IT CAN GO FASTER THE WARMER IT
IS, BUT WE TRY TO SLOW IT DOWN.

IT CAN GO FASTER THE WARMER IT
IS, BUT WE TRY TO SLOW IT DOWN.
HENCE THE COOLING JACKETS ON

IS, BUT WE TRY TO SLOW IT DOWN.
HENCE THE COOLING JACKETS ON
THESE TANKS ALLOW US TO DIAL THE

HENCE THE COOLING JACKETS ON
THESE TANKS ALLOW US TO DIAL THE
TEMPERATURE DOWN AND PROLONG THE

THESE TANKS ALLOW US TO DIAL THE
TEMPERATURE DOWN AND PROLONG THE
FERMENTATION.

TEMPERATURE DOWN AND PROLONG THE
FERMENTATION.
YOU GET BETTER FLAVOR

FERMENTATION.
YOU GET BETTER FLAVOR
DEVELOPMENT THE SLOWER YOU CAN

YOU GET BETTER FLAVOR
DEVELOPMENT THE SLOWER YOU CAN
DO IT.

DEVELOPMENT THE SLOWER YOU CAN
DO IT.
>>OKAY.

DO IT.
>>OKAY.
>> BUT ABOUT FOUR TO SIX WEEKS

>>OKAY.
>> BUT ABOUT FOUR TO SIX WEEKS
IS ALL WE CAN REASONABLY SLOW IT

>> BUT ABOUT FOUR TO SIX WEEKS
IS ALL WE CAN REASONABLY SLOW IT
DOWN.

IS ALL WE CAN REASONABLY SLOW IT
DOWN.
IT'S PRETTY MUCH STABLE AT THAT

DOWN.
IT'S PRETTY MUCH STABLE AT THAT
POINT.

IT'S PRETTY MUCH STABLE AT THAT
POINT.
IT'S BEEN FERMENTED, HAS SOME

POINT.
IT'S BEEN FERMENTED, HAS SOME
CO2 IN IT.

IT'S BEEN FERMENTED, HAS SOME
CO2 IN IT.
WHEN WE GET READY TO BOTTLE IT,

CO2 IN IT.
WHEN WE GET READY TO BOTTLE IT,
WE FILTER IT THROUGH A FINAL

WHEN WE GET READY TO BOTTLE IT,
WE FILTER IT THROUGH A FINAL
FILTRATION TO GET THE YEAST OUT

WE FILTER IT THROUGH A FINAL
FILTRATION TO GET THE YEAST OUT
AND GO INTO OUR PRESSURE TANK

FILTRATION TO GET THE YEAST OUT
AND GO INTO OUR PRESSURE TANK
WHERE WE ADD SOME CO2 BACK, JUST

AND GO INTO OUR PRESSURE TANK
WHERE WE ADD SOME CO2 BACK, JUST
BELOW THE FEDERAL LIMIT, AND

WHERE WE ADD SOME CO2 BACK, JUST
BELOW THE FEDERAL LIMIT, AND
ENOUGH TO MAKE THE CIDER -- GIVE

BELOW THE FEDERAL LIMIT, AND
ENOUGH TO MAKE THE CIDER -- GIVE
IT THAT LITTLE TINGLE AND BITE,

ENOUGH TO MAKE THE CIDER -- GIVE
IT THAT LITTLE TINGLE AND BITE,
BECAUSE THAT'S HOW MOST PEOPLE

IT THAT LITTLE TINGLE AND BITE,
BECAUSE THAT'S HOW MOST PEOPLE
PERCEIVE THAT CIDER SHOULD BE

BECAUSE THAT'S HOW MOST PEOPLE
PERCEIVE THAT CIDER SHOULD BE
BECAUSE IT HAPPENS NATURALLY.

PERCEIVE THAT CIDER SHOULD BE
BECAUSE IT HAPPENS NATURALLY.
SO IF YOU SET YOUR JUG OF CIDER

BECAUSE IT HAPPENS NATURALLY.
SO IF YOU SET YOUR JUG OF CIDER
THAT YOU BUY IN THE FALL OUT AND

SO IF YOU SET YOUR JUG OF CIDER
THAT YOU BUY IN THE FALL OUT AND
LET IT FERMENT, IT'S GOING TO

THAT YOU BUY IN THE FALL OUT AND
LET IT FERMENT, IT'S GOING TO
GET SOME NICE CO2 BUBBLE IN IT.

LET IT FERMENT, IT'S GOING TO
GET SOME NICE CO2 BUBBLE IN IT.
>>AND THEN YOU BOTTLE IT?

GET SOME NICE CO2 BUBBLE IN IT.
>>AND THEN YOU BOTTLE IT?
>> WE BOTTLE IT RIGHT IN THE

>>AND THEN YOU BOTTLE IT?
>> WE BOTTLE IT RIGHT IN THE
BOTTLER YOU SEE SITTING ON THAT

>> WE BOTTLE IT RIGHT IN THE
BOTTLER YOU SEE SITTING ON THAT
TABLE BEHIND US.

BOTTLER YOU SEE SITTING ON THAT
TABLE BEHIND US.
>>SO HOW MANY -- GIVE US A

TABLE BEHIND US.
>>SO HOW MANY -- GIVE US A
GENERAL IDEA, HOW MANY APPLES

>>SO HOW MANY -- GIVE US A
GENERAL IDEA, HOW MANY APPLES
DOES IT TAKE TO MAKE, SAY, A

GENERAL IDEA, HOW MANY APPLES
DOES IT TAKE TO MAKE, SAY, A
GALLON OF CIDER?

DOES IT TAKE TO MAKE, SAY, A
GALLON OF CIDER?
>> WITH THE APPARATUS THAT WE

GALLON OF CIDER?
>> WITH THE APPARATUS THAT WE
HAVE, WHICH IS PRETTY EFFICIENT,

>> WITH THE APPARATUS THAT WE
HAVE, WHICH IS PRETTY EFFICIENT,
WE GET ABOUT THREE GALLONS PER

HAVE, WHICH IS PRETTY EFFICIENT,
WE GET ABOUT THREE GALLONS PER
BUSHEL, AND THAT'S TOWARDS THE

WE GET ABOUT THREE GALLONS PER
BUSHEL, AND THAT'S TOWARDS THE
HIGH END.

BUSHEL, AND THAT'S TOWARDS THE
HIGH END.
SOMETIMES IF THE APPLES ARE

HIGH END.
SOMETIMES IF THE APPLES ARE
SOFT, WE ONLY GET 2-1/2 TO 2-3/4

SOMETIMES IF THE APPLES ARE
SOFT, WE ONLY GET 2-1/2 TO 2-3/4
GALLONS PER BUSHEL.

SOFT, WE ONLY GET 2-1/2 TO 2-3/4
GALLONS PER BUSHEL.
SO IT TAKES ABOUT A BUSHEL OF

GALLONS PER BUSHEL.
SO IT TAKES ABOUT A BUSHEL OF
APPLES TO MAKE ONE CASE OF

SO IT TAKES ABOUT A BUSHEL OF
APPLES TO MAKE ONE CASE OF
CIDER, GIVE OR TAKE A FEW.

APPLES TO MAKE ONE CASE OF
CIDER, GIVE OR TAKE A FEW.
>>AND THEN YOU TALK ABOUT THIS

CIDER, GIVE OR TAKE A FEW.
>>AND THEN YOU TALK ABOUT THIS
PROCESS AND IT SOUNDS LIKE IT

>>AND THEN YOU TALK ABOUT THIS
PROCESS AND IT SOUNDS LIKE IT
ALL HAPPENS REALLY QUICKLY, BUT

PROCESS AND IT SOUNDS LIKE IT
ALL HAPPENS REALLY QUICKLY, BUT
ACTUALLY YOU WORK ON THIS ALL

ALL HAPPENS REALLY QUICKLY, BUT
ACTUALLY YOU WORK ON THIS ALL
YEAR.

ACTUALLY YOU WORK ON THIS ALL
YEAR.
>> PRETTY MUCH.

YEAR.
>> PRETTY MUCH.
>> YOU PLANT, YOU HARVEST.

>> PRETTY MUCH.
>> YOU PLANT, YOU HARVEST.
>> FROM PRESSING, WE PRESS, WE

>> YOU PLANT, YOU HARVEST.
>> FROM PRESSING, WE PRESS, WE
PRESS PROBABLY FIVE OR SIX TIMES

>> FROM PRESSING, WE PRESS, WE
PRESS PROBABLY FIVE OR SIX TIMES
A YEAR BECAUSE WE DO TWO

PRESS PROBABLY FIVE OR SIX TIMES
A YEAR BECAUSE WE DO TWO
FERMENTATIONS IN EACH ONE OF

A YEAR BECAUSE WE DO TWO
FERMENTATIONS IN EACH ONE OF
THESE TANKS.

FERMENTATIONS IN EACH ONE OF
THESE TANKS.
>>HOW LONG DOES CIDER LAST, DO

THESE TANKS.
>>HOW LONG DOES CIDER LAST, DO
YOU KNOW?

>>HOW LONG DOES CIDER LAST, DO
YOU KNOW?
>> I KNOW WHAT THEY SAY.

YOU KNOW?
>> I KNOW WHAT THEY SAY.
CIDER SHOULD BE DRUNK IN THE

>> I KNOW WHAT THEY SAY.
CIDER SHOULD BE DRUNK IN THE
FIRST TWO YEARS.

CIDER SHOULD BE DRUNK IN THE
FIRST TWO YEARS.
I JUST HAD SOME THE OTHER NIGHT

FIRST TWO YEARS.
I JUST HAD SOME THE OTHER NIGHT
FROM OUR FIRST YEAR'S

I JUST HAD SOME THE OTHER NIGHT
FROM OUR FIRST YEAR'S
PRODUCTION, AND THAT'S OBVIOUSLY

FROM OUR FIRST YEAR'S
PRODUCTION, AND THAT'S OBVIOUSLY
THREE YEARS OLD IN THE BOTTLE.

PRODUCTION, AND THAT'S OBVIOUSLY
THREE YEARS OLD IN THE BOTTLE.
THE APPLES WERE GROWN IN 2008.

THREE YEARS OLD IN THE BOTTLE.
THE APPLES WERE GROWN IN 2008.
IT STILL TASTED PRETTY GOOD, BUT

THE APPLES WERE GROWN IN 2008.
IT STILL TASTED PRETTY GOOD, BUT
YOU SHOULDN'T TRY TO PUSH IT.

IT STILL TASTED PRETTY GOOD, BUT
YOU SHOULDN'T TRY TO PUSH IT.
>>YEAH.

YOU SHOULDN'T TRY TO PUSH IT.
>>YEAH.
>> DRINK THE CIDER IN THE FIRST

>>YEAH.
>> DRINK THE CIDER IN THE FIRST
TWO YEARS, MAYBE THREE.

>> DRINK THE CIDER IN THE FIRST
TWO YEARS, MAYBE THREE.
>>AND THEN WHAT DO YOU SEE FOR

TWO YEARS, MAYBE THREE.
>>AND THEN WHAT DO YOU SEE FOR
THE FUTURE FOR ALBEMARLE

>>AND THEN WHAT DO YOU SEE FOR
THE FUTURE FOR ALBEMARLE
CIDERWORKS?

THE FUTURE FOR ALBEMARLE
CIDERWORKS?
YOU HAVE THIS NICE BIG FAMILY

CIDERWORKS?
YOU HAVE THIS NICE BIG FAMILY
BUSINESS.

YOU HAVE THIS NICE BIG FAMILY
BUSINESS.
WHAT DO YOU --

BUSINESS.
WHAT DO YOU --
>> WELL, WE WANT TO BE HERE 30

WHAT DO YOU --
>> WELL, WE WANT TO BE HERE 30
YEARS FROM NOW, AND WE WANT TO

>> WELL, WE WANT TO BE HERE 30
YEARS FROM NOW, AND WE WANT TO
AT LEAST GIVE OUR KIDS THE

YEARS FROM NOW, AND WE WANT TO
AT LEAST GIVE OUR KIDS THE
OPTION OF COMING OR SOMEONE TO

AT LEAST GIVE OUR KIDS THE
OPTION OF COMING OR SOMEONE TO
TAKE IT OVER.

OPTION OF COMING OR SOMEONE TO
TAKE IT OVER.
MY DAD'S 92 AND I'M 62.

TAKE IT OVER.
MY DAD'S 92 AND I'M 62.
I FIGURE I'VE GOT 30 MORE YEARS,

MY DAD'S 92 AND I'M 62.
I FIGURE I'VE GOT 30 MORE YEARS,
BECAUSE DAD COULD BE DOING THIS

I FIGURE I'VE GOT 30 MORE YEARS,
BECAUSE DAD COULD BE DOING THIS
IF HE'D HAVE WANTED TO.

BECAUSE DAD COULD BE DOING THIS
IF HE'D HAVE WANTED TO.
>>OH, THAT'S GREAT.

IF HE'D HAVE WANTED TO.
>>OH, THAT'S GREAT.
>> SURE.

>>OH, THAT'S GREAT.
>> SURE.
BUT HE HELPED GET US OFF THE

>> SURE.
BUT HE HELPED GET US OFF THE
GROUND HERE EARLY ON.

BUT HE HELPED GET US OFF THE
GROUND HERE EARLY ON.
HE STILL DOES A LOT OF MOWING

GROUND HERE EARLY ON.
HE STILL DOES A LOT OF MOWING
AND STUFF AROUND THE ORCHARD,

HE STILL DOES A LOT OF MOWING
AND STUFF AROUND THE ORCHARD,
BUT WE'RE TRYING TO LET HIM BE

AND STUFF AROUND THE ORCHARD,
BUT WE'RE TRYING TO LET HIM BE
RETIRED.

BUT WE'RE TRYING TO LET HIM BE
RETIRED.
>>WELL, I THINK THEN I'M COMING

RETIRED.
>>WELL, I THINK THEN I'M COMING
BACK IN 30 YEARS TO SEE HOW

>>WELL, I THINK THEN I'M COMING
BACK IN 30 YEARS TO SEE HOW
YOU'RE DOING.

BACK IN 30 YEARS TO SEE HOW
YOU'RE DOING.
>> I HOPE I'M HERE AND I HOPE --

YOU'RE DOING.
>> I HOPE I'M HERE AND I HOPE --
I'M SURE YOU'LL BE AROUND.

>> I HOPE I'M HERE AND I HOPE --
I'M SURE YOU'LL BE AROUND.
[LAUGHTER ]

I'M SURE YOU'LL BE AROUND.
[LAUGHTER ]
>> THANK YOU.

[LAUGHTER ]
>> THANK YOU.
>> THANKS.

>>> THAT'S IT FOR THIS WEEK.
FOR WHTJ, I'M TERRI ALLARD.
JOIN US NEXT TIME ON

FOR WHTJ, I'M TERRI ALLARD.
JOIN US NEXT TIME ON
"CHARLOTTESVILLE INSIDE-OUT."