>>I was scared of
going to the doctor.

If I had been given a book
when I came to the doctor,

it would have made it easier.

All of these things
help children.

They help them be happy,
they help them learn

and they keep them
reading and learning.

>>This is a working farm.

It's 900 acres, we have
cattle, we have hay fields.

So I had to learn about
other things as well,

and what a bush hog is,
and all the good stuff!

>>Production funding

for "Charlottesville
Inside-Out" is provided by

(bright rhythmic music)

>>For VPM, I'm Terri Allard,

and this is "Charlottesville
Inside-Out."

(light upbeat jazz music)

>>I love to treat the vineyards
the way I treat people,

with love and respect,

and then they give us
these beautiful wines.

We are harvesting
this vidal blanc.

We've been deciding
when to get it

and right now it's perfect,
the flavor is there

and the seeds are
nice and brown.

So this is a good
sign of maturity.

>>Today we're here at a winery
that was established in 1976,

just northeast of
Charlottesville

in the small community,
where I grew up.

Known for their
award winning wines,

top notch restaurant
and beautiful setting,

join us as we visit
Barboursville Vineyards.

Come on!

>>So the first one we are going
to give you

Is our Barbera

It is a 2017

Which was a really nice harvest
for Virginia.

Definately having some raspberry
characteristics

>>Yeah.

>>That's pretty good.

>>We just got here this afternoon.

And we went to look at the ruins.

And walked around there

and then we came back here and

our wine tasting was wonderful.

We are going to go sit outside
and enjoy the view.

>>I grew up in a
family of winemakers,

so I've been making wine
predominantly most of my life

and then I came to Barboursville

to help this vineyards expand

and increase the
quality of their wine.

Who knew that I end
up falling in love

with this beautiful place
and just dedicating my life

and my future, my
starting a family,

I just fell in love
with this place.

>>You play such a big role.

Tell us about the rest
of your team, too.

>>Our team is composed
of many different people

from actually quite
a few countries.

And starting from the vineyards,

we have a team that
is more hands on.

The agricultural part,
Fernando, our manager,

is from El Salvador.

Then, from there we have
the winemaking team.

we have any Italian associate
winemaker Daniele Tessaro

and then we have, of course,

the most, very important
part is the team

that promotes our wine,

that receives every day the
visitors at the vineyard,

and with kindness
and patience explains

how we make the wine and why
our wine tastes a certain way.

>>It's a wonderful team.

So how many varieties
do you grow now?

>>We grow 18
different varieties.

Although five of them
represent almost 80%

of our total production.

Reason is that they have shown

the most consistency in
quality and are able to produce

a good wine even in
adverse vintage like 2018.

>>And award winning
wines, your Octagon wine.

Barboursville is known for that.

>>Since my very early
days, that desire I had,

it was to create the best
wine I could from this soil,

and therefore, I started
observing and testing

which variety would
produce the best wine.

I started identifying at very
early time Cabernet Franc.

And I recall the vintage
of 1982, for example,

which was a difficult season
as it was 18 for us last year.

>>Rain.

>>The best wine we made
was Cabernet Franc.

I told the owner, this
is what we should plant

and a lot of it.

And we start planting Cabernet
Franc quite extensively,

and later on it really
became, with Merlot,

the foundation of our
flagship red wine Octagon,

which not only is a very
good wine, excellent wine,

but it has a capability of
aging for over 20 years.

>>Well, and that's one of
the things you like to say

when people ask you what's
new at the vineyard.

You say--

>>I say the new is the old.

>>The new is the old
and and what's new

is that you have
something really lovely.

>>And it's an older wine
and also it's a wine

made with very
traditional techniques.

I look a lot in the past,
when it comes to winemaking,

and also the experience
we collect as vintner

working the same
ground for decades.

People sometimes forget

that Virginia really is this
roller coaster of weather,

which is very similar to
where I'm from in Italy,

in Piemonte the same thing.

And therefore, for us,
when we have the condition,

we reap the best we can from it.

When we don't have
them, we do the same.

But in those lesser season,

we don't make our
flagship red wine

and some other wine we
don't produce them at all.

>>Right, because if
it isn't top quality--

>>Absolutely.

>>Shall we try it?

I've been waiting.

>>Yes, absolutely!
(Terri laughs)

>>Really patiently.

>>Yeah, this is a
2004, which actually--

>>Oh, 2004!

>>Yeah, which actually
in Virginia as a whole

was not considered one
of the top vintages,

but I really liked it

and so I retain a lot
of bottles in aging,

and now we're releasing it
and the wine is fantastic, so.

(distant train horn blows)

It's very fragrant,
it's very savory.

It has notes almost
of tobacco, cedar,

which is typical character
that a wine acquires in aging.

>>Yeah, it has such
a nice full body

but it's there's a
lightness to it as well.

Oh, and it's still
surprising me! (laughs)

>>Sometime people here
say, How can I tell

from a good wine
to a great wine?

I say, this is very simple.

If they taste the
wine, it tastes great,

but then it
disappears, the flavor,

it's a sign of mass
produce, high production

from high yield from just--

>>Yummy, this is yummy.

Well, I'd love to
go visit your cellar

and just see how you do this.

>>Absolutely, it's
quite simple actually,

you'd be surprised.

>>The machine is a
beautiful advantage to have,

because we can wait to the
last minute for maturity

and then we can
go in and get it.

It shakes the cluster and
only the berries fall down,

but for Paxxito we
need the whole cluster.

We need to treat it very gently,
so it doesn't fall apart.

And that's why we do
some vineyards by hand

and the majority with machine.

(speaks in foreign language)

>>Okay?

(speaks in foreign language)

Okay.

(machine hisses)

We have 90 tanks,
all different sizes,

and 600 white oak barrels.

>>This is so different

from when I worked
here as a teenager.

>>I imagine.

>>My job back then
was to tie vines.

And you don't really even
tie vines anymore, do you?

>>No, not exactly, but we
have limited tremendously

the amount of tying necessary

by providing a different
trellis system to the grapevine

that themselves, they fill in.

And so it limits the amount
of time we spend tying,

which we use in
other areas, but--

>>Yeah, I mean,
because that was hours

and hours of labor.

>>It is, it is.

Still there's 300 hours per acre

to produce a great
bottle of wine.

>>So, Luca, how
do you make wine?

>>Well, let's say,
making wine is very easy,

everybody can cook, you've
heard that before, right?

Now, how to make a
great bottle of wine

is a bit more complex,
but I want to show people

that actually it's
easy to make wine.

All you need is grapes.

So, what I'll do, I'm
gonna just squeeze some,

you know, and you see the juice
coming out is not colorless,

it looks colorless but actually
it has light pigment in it.

And then when I take
a red grape squeezed,

pretty much they're
both fairly light.

To make white wine, we take
the grapes, we squeeze them,

and the juice is separated
from the skin and the seeds

and then we add some yeast,
we ferment it, that's it.

When it comes to the red grapes,

instead it is very different,
because the pigment

that is in red wine,
actually, it's in the skin.

So we have to ferment in
the presence of the skin,

the seeds and the juice.

Anybody can do it, really.

You can take any grapes,
even from the grocery store,

you squeeze them and you
don't even have to add yeast,

because they contain
yeast naturally.

I'm not guarantee the
wine is gonna be very good

but it's wine.
(Terri laughs)

>>Right, there's a
little more to it!

Earlier today we
were watching you,

you were pumping the wine.

>>Yes, we were pumping wine
from the bottom of the tank

over the top, because, actually,

as the fermentation
process starts,

all the skins, they float,

because CO2 producing
fermentation, make them rise.

And pumping over, we're
basically mechanically forcing

the fermenting juice
to go through the skins

and extract the color.

Similar to how you
actually make a cup of tea.

You put the bag inside and
with time you extract it.

So for us, we can control the
color intensity of the wine

and the astringency
according to the length

and temperature of fermentation.

So, those are little detail,
I cannot reveal all of them.

>>Oh yeah, you can't
tell us all your secrets.

Okay, so now you have these
wonderful award winning wines.

So how are you getting
them out to people?

>>Well, what occurred
really was in the late '90s,

we finally made some world
class wines, 97 vintage, 98.

What we did, we created
an estate of wine,

we create a place
where people can come

and live for a weekend

and understand what
the culture of wine is.

And it's not just
about the wine,

it's about the food, it's
about the landscapes,

it's about the
environment around you.

Then, a great bottle of
wine has it's purpose.

>>Yeah, and the restaurant

is hugely popular, Palladio.

>>Yes.

>>And it's fresh
foods and simple,

but really elegant.

>>Yes, absolutely.

>>Well, you've done
this for so long

and you told me earlier
that you still love it.

>>I do.

>>And it has to be stressful,

because you're dealing
with Mother Nature.

Why do you love it?

>>I love it because,
well, it's a passion

that I developed early
on, in my teenage years,

my father was a winemaker
and I spent time with him

working in the cellar,
end up liking it,

went to winemaking school

and I'm happy when I'm
out in the vineyard,

when I'm with my hands
touching the soil,

touching the grapes.

>>Well, you and your team
do beautiful work together

and you've really made
your mark in the community.

>>Thank you, thank you so much.

My favorit wine today was
the chardonnay.

What I liked about it was,
it wasn't very oak-y

nor was it very buttery.

It's a great summer wine
to sit on the porch.

>>One of my
favorite things to do

while we're here is to
walk around the grounds

and visit the ruins.

>>It kinda has a private feel
to it

so it's just kind of a secretive
hideaway.

It's just a nice part of
the visit.

>>The biggest challange
is the climate.

Mother nature give us what
it is going to give us and

I always have this mentality that

prepare for the worst and hope
for the best.

>>It's always our goal to
put Virginia on the map

when it come to quality.

We do it with passion,
we do it with love,

and you know, that's probably
the biggest ingredient

about what we do.

(bright jazz music)

(truck beeps)

(clanks)

>>Did you know there's
a nonprofit organization

based in our community

that provides hundreds of
thousands of free books

to children in the state
and region every year?

Join us today as we
visit with Jeanna Beker,

founder of the Soho center.

Come on!

>>Are you ready?

>>One, two, three!

>>Oh, and I already see
some cool books in here.

>>Brown Bear, Brown Bear.
Oh yeah.

>>Jeanna, tell us
about the mission

at the Soho center.

>>We can say it's
about school readiness.

It's about school success,

and it's about promoting
children's literacy.

But it's also about making
a lot of children happy,

so that they have a
wonderful childhood.

>>Talk about how this started.

This started in New York
City many, many years ago,

and where it is now?

>>Well, I was really young
when I started the Soho center,

because it's 47 years
that I've been at it.

All my life I've
been with children,

whether it was babysitting,
tutoring, mother's helper,

working in a headstart
program in New York City.

But when I was a very young
woman and I moved to Soho,

I started the Soho
center, small.

One group of children
who I fell in love with,

they were two year olds.

And from that, I
enrolled more children,

hired teachers and
ended up directing

the largest early childhood
program in Manhattan.

>>And then you made the
decision at some point

to come to Virginia.

Why Virginia?

>>Well, Virginia is a
really beautiful place.

And my husband and I

had been living in
Connecticut and New York City.

I was running the Soho center
in four different locations,

graduating children to
26 schools in Manhattan,

doing year round parent
education classes
and art education,

and we looked at each other
and we said, we'd really like

to live in a beautiful place
and have another chapter,

and we came to Virginia
and found a place

that we've lived in
for over 30 years now.

>>So and the program
has evolved and changed,

talk about what
you're doing now,

what your main focus is now.

>>Our main program
is to give away

many, many children's
books each year,

new, high quality
hardcover children's books.

In fact, this past year
we gave away 300,000 books

to children all over Virginia.

What we do is each year share

with about 25 kinds
of organizations
all over the state.

We are giving away
books in hospitals,

four or five hospitals,
which means every child

who comes in for
every medical visit,

small things like colds,
big things like cancer,

gets a choice of
books every day,

that they come into the doctor.

We are giving away books to
300 afterschool programs,

because we want children
to keep reading,

even when they're out of school,

we're giving books to
every headstart classroom,

there's over a thousand of them.

So there are many
programs, we're doing,

every public library,
the list is long.

(children chatter)

>>Right here's an example
with the Children's Hospital,

UVA Children's Hospital,

talk about what
every newborn gets.

>>One of our programs, it's a
special one close to my heart,

but it's a very small program

out of the 300,000
books that we give away,

is that we've started a program

that we call Baby:
Books at Birth, Yes.

And it gives every family
giving birth at UVA

and there's about
1,800 families a year,

it gives each family a gift bag.

We also, what we want to
do is to share with parents

that the first five
years are so important.

>>Yes.

>>And that books are
wonderful, happy way

to spend time with children.

So there are board
books of all kinds

and there are picture
books of all kinds.

And yes, children
learn lots of words.

And they learn to associate
books with happy times

and want to read
and want to learn.

And when they
start kindergarten,

they have a
tremendous advantage.

So many of our book
giveaways go to programs

that will give the books to
children while they're young

or that will use them
in classrooms, family
childcare homes,

daycare centers, you name it,

where these books are
introducing children

to happiness and
a lot of learning.

>>Now you have a very special
project, the RED project,

tell us about that.

>>RED stands for Read Every Day.

We started with 19
different schools,

Title One elementary schools

that have a high percentage
of low income children.

RED provides 10 new books

to every entering
kindergarten child.

Their kindergarten
teacher gives them

the first gift book on day one.

Second gift book on day two.

And for the first
10 days of school,

they receive 10 gift books.

Can I show you?

>>Yes, oh, I would
love to see this, yes.

>>So we have wonderful
hardcover books

that children will really enjoy,

whether it is a book about
what goes on at school,

or "Kiss It Better," or
a book about Snowy Bear.

The books average
about $16 a book.

So children are coming
home with a home library

of 150-160 dollars of books

and their parents
can really help that

by reading every day
with their children,

going to the library, talking
to their child's teacher,

and we're very happy
to provide these books

to entering
kindergarten children.

Just like the books
at birth program.

It's another milestone.

>>And how exciting
that every day

they start to look
forward to the next book.

I mean, that enthusiasm
and it comes home.

And then you have
that great literature.

>>I think so and I think if
I was starting kindergarten,

when I started kindergarten,
I would have loved it.

Just like I was scared
of going to the doctor,

if I had been given a book
when I came to the doctor,

it would have made it easier.

All of these things
help children.

They help them be happy,
they help them learn,

they help them want to read

and they keep them
reading and learning.

>>Now let's talk
about the books.

Where did the books come from?

And how do you select the books?

>>So we have wonderful
publishers who offer us books.

And from those large
quantities of books,

we make selections that we think
will really serve children,

reflect well on Soho,

reflect well on
partnering organizations

that will make parents
happy, teachers happy,

and most importantly,
kids happy.

>>Yeah, and who
makes this possible?

Who makes the books possible?

The whole program possible?

>>Well, certainly the publishers
who provide

hundreds of thousands of books

Are champions.

But we couldn't do this without

any number of other donors,
large and small, who

help cover the costs of getting
the books to all the places.

>>Yeah, and describe the
warehouse and how that works,

because, you know, 300,000
books, that's a lot of books

to organize, to
package, to send out.

>>It can be daunting.

We work with wonderful
people in several warehouses

and warehouse fulfillment
facilities who go
over and beyond,

because they know what the
nature of our projects are.

But yes, this is tons of books.

These are conveyor belts and
forklifts and large trucks

and facilities that are
moving a great many boxes

and pallets and shipping
them to so many organizations

in Central Virginia
and across the state.

(rumbles)

>>So we're down here, this
is the resource library.

This is amazing!

>>Thank you.

This has been an over 40
year endeavor to put together

a comprehensive resource library
that spans books for babies

all the way through to teens,

and every possible
educational material

and learning material and
toy that will entice children

to have hands on experiences
and want to read.

>>Yeah, so in the past,
it was used for workshops.

Now, what are your goals for
this collection for the future?

>>This is an ideal collection,
a remarkable collection

that doesn't exist anywhere
else in the country,

I'm told over and over.

And it is put to best use if
people who work with children

can make use of it.

So our goal at the Soho center
is to find the ideal partner

to relocate this entire
Resource Library,

which has over 26,000
books to a place

in Virginia, hopefully,

where it can be put
to really good use

with teacher training,
parent education,

there may be people who work
with children as therapists,

there are many different ways
that this can be put to use

and we're looking for that.

In the meantime, we
keep adding to it.

And it is one aspect
of what Soho does,

along with major book giveaways,

and a resource for the public
about children's literacy

that I'd love to tell you about.

>>Yes, you have a website.

Talk about that.
>>We do.

The Soho Center has a website

called the National
Children's literacy website

and it gives tips to parents,
childcare providers, teachers

how do children learn,
what can I do with my child

or my group of children that
will help them love learning,

help them love books,
help them learn to read,

and that will be fun
for us to do with them.

>>You know, I'm thinking
of all the different groups

that you partner with
to make this happen.

You work with the United Way
all around the state, right?

>>Yes, our book
giveaways are statewide.

We do many book giveaways
in Central Virginia.

But we also give books to every
county all across the state.

And we do that by
partnering, for instance,

with the United Way of
the Thomas Jefferson area.

They receive books from
us, they distribute them

with the help of about
maybe 20 other organizations

from CHIP to daycare centers.

We also give books to the USO.

>>Right!

>>We have a commitment to
say, growing up is hard

for all of us and for children.

And if we can help children
who have additional stresses,

like children whose parents
serve in all branches

of the military, let's
give those children

the happiness of books and
those learning opportunities.

>>So why do you do this?

Why is this so important to you?

>>It's been my life.

And I know that, for
me doing something,

I'm gonna get teary,

I know for me doing
something for children,

and many children matters.

And I am feeling very fortunate
that I have found a way

in my life to do
something meaningful

for hundreds of thousands
of children each year

with other people's
help and support.

And so, right now, I'm
no longer a young a women

I'm the gray woman and one day

I might be the white haired
lady still doing this

so that children have books
because children need to read.