WEBVTT 00:02.533 --> 00:06.700 align:left position:10% line:71% size:80% GUEST: It was a gift from my ex-husband, right before he left me. He gave me a birthday present, 00:06.700 --> 00:10.866 align:left position:10% line:77% size:80% and this was it. Best thing he ever gave me, actually. I know that it was probably purchased 00:10.866 --> 00:15.866 align:left position:10% line:77% size:80% in Philadelphia, and it probably cost around $1,800. I received it in 2005. 00:17.866 --> 00:22.233 align:left position:10% line:77% size:80% APPRAISER: It's actually a color screen print by Warhol from the first Campbell's Soup series 00:22.233 --> 00:23.733 align:left position:20% line:89% size:70% that he did in 1968. 00:23.733 --> 00:25.800 align:left position:30% line:89% size:60% GUEST: What? 00:25.800 --> 00:29.433 align:left position:10% line:77% size:80% APPRAISER: Which is a set of ten different soup cans, all Campbell's Soup cans. 00:29.433 --> 00:31.500 align:left position:20% line:89% size:70% GUEST: Wow, okay. 00:31.500 --> 00:35.566 align:left position:10% line:77% size:80% APPRAISER: And these are based on a 1962 painted series that he had done and first exhibited 00:36.466 --> 00:38.033 align:left position:10% line:89% size:80% at Ferus Gallery in Los Angeles. 00:38.033 --> 00:40.133 align:left position:30% line:89% size:60% GUEST: Okay. 00:40.133 --> 00:43.233 align:left position:10% line:77% size:80% APPRAISER: Just as he was shifting from his career as an advertising artist in New York 00:43.233 --> 00:44.633 align:left position:10% line:89% size:80% to more of a fine artist. 00:44.633 --> 00:46.666 align:left position:30% line:89% size:60% GUEST: Mm-hmm. 00:46.666 --> 00:50.600 align:left position:10% line:77% size:80% APPRAISER: And Warhol got on the map and became a famous artist through his appropriation 00:51.366 --> 00:52.066 align:left position:20% line:89% size:70% of everyday images. 00:52.066 --> 00:54.033 align:left position:30% line:89% size:60% GUEST: Right. 00:54.033 --> 00:57.866 align:left position:10% line:77% size:80% APPRAISER: In this case, Campbell's Soup. And he said that one of the reasons he chose 00:57.866 --> 01:02.300 align:left position:10% line:77% size:80% Campbell's Soup early on is because, as a kid growing up in Pittsburgh... 01:02.300 --> 01:04.233 align:left position:20% line:89% size:70% GUEST: (chuckles) 01:04.233 --> 01:05.266 align:left position:10% line:77% size:80% APPRAISER: ...He was fed Campbell's Soup and ate Campbell's Soup all the time. 01:05.266 --> 01:07.400 align:left position:20% line:89% size:70% GUEST: Makes sense. 01:07.400 --> 01:10.566 align:left position:10% line:77% size:80% APPRAISER: So he made a, a set of ten different subjects, ten different soups, in the first 01:10.566 --> 01:15.566 align:left position:10% line:77% size:80% Campbell's Soup series, number one, in 1968. These were done in an edition of 250, each 01:17.533 --> 01:21.433 align:left position:10% line:77% size:80% of the prints, and each of them are signed in ballpoint pen and ink and numbered with 01:22.166 --> 01:23.133 align:left position:20% line:89% size:70% a rubber ink stamp. 01:23.133 --> 01:25.133 align:left position:30% line:89% size:60% GUEST: Right. 01:25.133 --> 01:26.600 align:left position:10% line:77% size:80% APPRAISER: And you can see that on the back of this image, because the mat is nicely cut 01:26.600 --> 01:27.833 align:left position:40% line:89% size:50% out... 01:27.833 --> 01:29.800 align:left position:20% line:83% size:70% GUEST: Somebody cut it out, right. 01:29.800 --> 01:31.933 align:left position:10% line:77% size:80% APPRAISER: Now, he was very well known when these were made, and the reason why he made 01:31.933 --> 01:35.800 align:left position:10% line:77% size:80% them in the late '60s, based on a painted series from the early '60s, is that he could 01:35.800 --> 01:40.800 align:left position:10% line:77% size:80% make multiple images of them, and, using screen print, run off a lot, and ten times 250, you 01:42.533 --> 01:45.466 align:left position:10% line:83% size:80% have 2,500 prints to be sold from this series. So... 01:45.466 --> 01:47.533 align:left position:20% line:89% size:70% GUEST: Not bad, yeah. 01:47.533 --> 01:50.300 align:left position:10% line:77% size:80% APPRAISER: Cashing in on his growing popularity. I found this one interesting, too, because 01:50.300 --> 01:55.266 align:left position:10% line:77% size:80% up here, on the accent above the "E" on "consommé," you can see the pattern of 01:56.933 --> 01:59.166 align:left position:20% line:77% size:70% the white screen. That's actually white ink on that, and you can see... 01:59.166 --> 02:00.666 align:left position:20% line:83% size:70% GUEST: Oh, my God, oh, yeah, yeah. 02:00.666 --> 02:01.466 align:left position:10% line:83% size:80% APPRAISER: ...how it's crisscrossing with the red. 02:01.466 --> 02:03.500 align:left position:20% line:89% size:70% GUEST: Wow, cool. 02:03.500 --> 02:07.200 align:left position:10% line:77% size:80% APPRAISER: These were printed in New York and published through Warhol's publishing 02:08.066 --> 02:08.733 align:left position:10% line:89% size:80% outfit called Factory Additions. 02:08.733 --> 02:10.800 align:left position:30% line:89% size:60% GUEST: Mmm. 02:10.800 --> 02:14.433 align:left position:10% line:77% size:80% APPRAISER: Even though he was well known at the time, a lot of people viewed these as, 02:14.433 --> 02:18.666 align:left position:10% line:83% size:80% as... prints and sort of common images, not of great value. 02:18.666 --> 02:20.300 align:left position:20% line:83% size:70% GUEST: What did he sell them for originally? 02:20.300 --> 02:21.900 align:left position:10% line:83% size:80% APPRAISER: Originally, a couple of hundred dollars 02:21.900 --> 02:23.933 align:left position:20% line:83% size:70% GUEST: A couple hundred of dollars? Yeah, wow. 02:23.933 --> 02:28.166 align:left position:10% line:77% size:80% APPRAISER: Or the whole set for maybe $1,000? A lot were put on the wall, and from the late 02:30.133 --> 02:33.466 align:left position:10% line:77% size:80% '60s on to today, have lost their color, have been damaged, so... The surface of a screen 02:34.766 --> 02:36.400 align:left position:10% line:83% size:80% print is very susceptible to scratching... 02:36.400 --> 02:38.133 align:left position:30% line:89% size:60% GUEST: Gotcha. 02:38.133 --> 02:40.733 align:left position:20% line:77% size:70% APPRAISER: ...and bends in the paper and breaks. Yours is in great shape. 02:40.733 --> 02:41.966 align:left position:30% line:89% size:60% GUEST: Really? 02:41.966 --> 02:42.966 align:left position:20% line:83% size:70% APPRAISER: Yes, on a scale of one to ten... 02:42.966 --> 02:43.966 align:left position:30% line:89% size:60% GUEST: Good. 02:43.966 --> 02:44.966 align:left position:10% line:89% size:80% APPRAISER: Ten being the best... 02:44.966 --> 02:46.633 align:left position:30% line:89% size:60% GUEST: Right. 02:46.633 --> 02:47.866 align:left position:20% line:77% size:70% APPRAISER: You're about eight-and-a-half, maybe nine with this one. 02:47.866 --> 02:49.533 align:left position:20% line:83% size:70% GUEST: Well, and it's been on a wall. 02:49.533 --> 02:51.300 align:left position:20% line:77% size:70% APPRAISER: But you've kept it, you've kept it out of the sunlight. 02:51.300 --> 02:53.366 align:left position:20% line:77% size:70% GUEST: It was on the right wall-- right, yeah, I did, I did. 02:53.366 --> 02:56.033 align:left position:10% line:77% size:80% APPRAISER: So what would you guess? What would you say is a, is a value? 02:56.033 --> 02:59.966 align:left position:10% line:71% size:80% GUEST: (sighs): I am, I am clueless, because, I mean-- and part of it is what you were explaining, 03:02.000 --> 03:04.533 align:left position:10% line:77% size:80% like, there were original paintings, and then there's this series of prints and that series 03:04.533 --> 03:08.533 align:left position:20% line:77% size:70% of prints. So, I don't know where this fits in. I'm really clueless. 03:08.533 --> 03:12.333 align:left position:10% line:77% size:80% APPRAISER: I'd never heard of divorce gifts, either. Is that... That's a new thing for 03:12.333 --> 03:14.000 align:left position:40% line:89% size:50% me. 03:14.000 --> 03:16.033 align:left position:20% line:77% size:70% GUEST: It was a birthday gift right before the, right before he left. 03:16.033 --> 03:18.100 align:left position:30% line:89% size:60% APPRAISER: Okay. 03:18.100 --> 03:19.533 align:left position:10% line:77% size:80% GUEST: I think, maybe, we call it a guilt gift or something, I don't know. 03:19.533 --> 03:21.200 align:left position:10% line:83% size:80% APPRAISER: Guilt gift, I like that one-- go with that. 03:21.200 --> 03:23.266 align:left position:30% line:89% size:60% GUEST: Yeah. 03:23.266 --> 03:27.200 align:left position:10% line:77% size:80% APPRAISER: In this condition, great shape, I would put a replacement value of $50,000. 03:29.700 --> 03:32.866 align:left position:10% line:71% size:80% GUEST: What? Come on. That's crazy. My goodness, I don't... I'm speechless. (shudders): I don't 03:35.033 --> 03:36.533 align:left position:20% line:89% size:70% know what to say. 03:36.533 --> 03:40.366 align:left position:10% line:83% size:80% APPRAISER: The more common the soup-- take tomato soup? 03:40.366 --> 03:41.366 align:left position:30% line:89% size:60% GUEST: Right. 03:41.366 --> 03:42.366 align:left position:10% line:89% size:80% APPRAISER: That's a $75,000... 03:42.366 --> 03:43.900 align:left position:10% line:89% size:80% GUEST: Isn't it interesting? 03:43.900 --> 03:45.166 align:left position:10% line:83% size:80% APPRAISER: $80,000 print, because it's tomato soup. 03:45.166 --> 03:46.400 align:left position:20% line:83% size:70% GUEST: That's the iconic one, right. 03:46.400 --> 03:46.533 align:left position:20% line:83% size:70% APPRAISER: That's the iconic soup.