WEBVTT
00:00.100 --> 00:00.633 align:start position:32.5% line:79.33% size:35%
Colombia has a
mixed reputation
00:03.100 --> 00:05.866 align:start position:25% line:79.33% size:50%
internationally, but
nearly everyone agrees
00:06.033 --> 00:09.533 align:start position:32.5% line:79.33% size:37.5%
that its coffee
is world class.
00:09.700 --> 00:14.366 align:start position:17.5% line:79.33% size:65%
For millions of Colombians
from the capital of Bogota
00:14.533 --> 00:19.066 align:start position:17.5% line:84.67% size:65%
to the rural Eje Cafetero.
00:19.233 --> 00:24.833 align:start position:20% line:84.67% size:60%
Coffee is a way of life.
00:31.933 --> 00:34.566 align:start position:27.5% line:79.33% size:45%
Funding for In the
Americas with David
00:34.733 --> 00:40.100 align:start position:22.5% line:79.33% size:55%
Yetman , was provided
by Agnese Haury.
00:54.266 --> 01:04.300 align:start position:45% line:84.67% size:12.5%
music
01:08.166 --> 01:10.400 align:start position:20% line:79.33% size:62.5%
If you're one of the more
than four billion people
01:10.566 --> 01:11.900 align:start position:35% line:79.33% size:30%
in the world
who love coffee,
01:12.066 --> 01:15.000 align:start position:22.5% line:79.33% size:55%
you know that Colombia
is a very special place.
01:15.166 --> 01:17.700 align:start position:25% line:79.33% size:50%
To get to the coffee
producing area you have to
01:17.866 --> 01:20.666 align:start position:35% line:79.33% size:32.5%
stop first in
Bogota, the capital.
01:20.833 --> 01:25.033 align:start position:25% line:79.33% size:50%
It's a city of seven
million people.
01:26.666 --> 01:28.900 align:start position:22.5% line:79.33% size:57.5%
I brought along with me
my friend Bill Beezley,
01:29.033 --> 01:31.266 align:start position:35% line:79.33% size:30%
an expert on
Colombian history.
01:31.400 --> 01:32.966 align:start position:22.5% line:79.33% size:55%
We're planning to meet
up with Colombian,
01:33.100 --> 01:40.300 align:start position:17.5% line:79.33% size:67.5%
cultural anthropologist and
coffee expert, Marcela Vasquez.
01:42.433 --> 01:44.433 align:start position:25% line:79.33% size:52.5%
Bogota is a proud and
beautiful city built on
01:44.600 --> 01:46.933 align:start position:25% line:79.33% size:50%
the model of Spanish
cities like Madrid and
01:47.100 --> 01:49.933 align:start position:22.5% line:79.33% size:57.5%
we're in the Candelaria
neighborhood,
01:50.066 --> 01:51.800 align:start position:32.5% line:79.33% size:37.5%
the oldest part
of the city,
01:51.933 --> 01:54.366 align:start position:20% line:79.33% size:62.5%
with beautiful buildings,
a history of Bohemian
01:54.533 --> 02:00.966 align:start position:27.5% line:79.33% size:45%
people, musicians,
artists, poets.
02:01.100 --> 02:03.133 align:start position:27.5% line:79.33% size:45%
About a block away
from the Plaza Bolívar.
02:03.300 --> 02:04.866 align:start position:32.5% line:79.33% size:37.5%
Yeah, I can see
it down there.
02:05.000 --> 02:06.933 align:start position:20% line:79.33% size:62.5%
Yes, that's the political
and religious center of
02:07.100 --> 02:11.333 align:start position:32.5% line:79.33% size:35%
Bogota and the
nation of Colombia.
02:11.500 --> 02:13.500 align:start position:27.5% line:79.33% size:47.5%
Right now we are in
the plaza Bolívar,
02:13.633 --> 02:15.566 align:start position:32.5% line:79.33% size:37.5%
which is at the
heart of the city.
02:15.733 --> 02:18.500 align:start position:30% line:79.33% size:42.5%
We are surrounded
by buildings that
02:18.666 --> 02:21.900 align:start position:15% line:84.67% size:70%
date back to colonial times.
02:22.066 --> 02:24.366 align:start position:27.5% line:79.33% size:47.5%
In the back, is the
capital building.
02:24.533 --> 02:28.500 align:start position:10% line:79.33% size:80%
On that side, we have the Palace
of Justice and on my right
02:28.666 --> 02:35.300 align:start position:15% line:79.33% size:70%
is the Iglesia, which is the
largest cathedral in Colombia.
02:35.400 --> 02:40.133 align:start position:10% line:79.33% size:80%
It was built in 1807 and it took
about twenty years to finish it.
02:40.300 --> 02:42.933 align:start position:27.5% line:79.33% size:45%
It is in this site
that the first mass was
02:43.100 --> 02:47.533 align:start position:35% line:79.33% size:32.5%
celebrated in
Bogota in 1538.
02:47.700 --> 02:49.500 align:start position:30% line:79.33% size:42.5%
Bogota is a great
example or a great
02:49.666 --> 02:52.500 align:start position:15% line:84.67% size:70%
case study of urban renewal.
02:52.633 --> 02:55.666 align:start position:17.5% line:79.33% size:65%
Today Bogota is considered
the Athens of South
02:55.833 --> 02:59.400 align:start position:27.5% line:79.33% size:45%
America because of
the number of museums,
02:59.533 --> 03:02.600 align:start position:22.5% line:79.33% size:57.5%
libraries, universities
that it has.
03:02.766 --> 03:11.066 align:start position:17.5% line:79.33% size:65%
It has also been named the
city of music by UNESCO in 2012.
03:11.200 --> 03:13.533 align:start position:22.5% line:79.33% size:57.5%
Colombians are proud of
their musicians of all
03:13.666 --> 03:17.833 align:start position:27.5% line:79.33% size:47.5%
type, classical and
popular, Shakira, Juanes,
03:18.000 --> 03:20.333 align:start position:27.5% line:79.33% size:47.5%
are two of the most
popular musicians in the
03:20.500 --> 03:23.833 align:start position:27.5% line:79.33% size:47.5%
world, not just the
Spanish speaking world.
03:24.000 --> 03:28.333 align:start position:25% line:79.33% size:50%
That's true and here
is the parade up here.
03:34.933 --> 03:39.666 align:start position:32.5% line:79.33% size:35%
It's chilly in
Bogota at 8,000 feet.
03:39.833 --> 03:44.233 align:start position:30% line:79.33% size:40%
I'm here to find
out about coffee.
03:48.700 --> 03:53.600 align:start position:15% line:79.33% size:72.5%
Let me tell you, the aroma of
coffee in here is enchanting.
03:53.733 --> 03:56.333 align:start position:40% line:84.67% size:22.5%
(Spanish)
04:14.000 --> 04:15.600 align:start position:25% line:84.67% size:50%
To Colombian coffee.
04:15.766 --> 04:16.900 align:start position:45% line:84.67% size:10%
Lao.
04:17.066 --> 04:20.966 align:start position:35% line:84.67% size:30%
Gracias Lao.
04:21.133 --> 04:23.600 align:start position:17.5% line:79.33% size:65%
The captains of the coffee
industry in Colombia were
04:23.766 --> 04:26.333 align:start position:35% line:79.33% size:32.5%
very smart to
create this symbol.
04:26.500 --> 04:30.300 align:start position:17.5% line:79.33% size:65%
Juan Valdez is a brilliant
image of the Paisa culture
04:30.466 --> 04:33.766 align:start position:25% line:79.33% size:52.5%
and the Paisa culture
is represented by those
04:33.933 --> 04:36.733 align:start position:12.5% line:79.33% size:77.5%
frontiersmen, who in the middle
of the 19th century moved into
04:36.866 --> 04:41.400 align:start position:20% line:79.33% size:62.5%
Central West Colombia and
started planting coffee.
04:41.566 --> 04:43.600 align:start position:30% line:79.33% size:40%
They were wildly
successful at it and in
04:43.766 --> 04:48.533 align:start position:22.5% line:79.33% size:55%
the end they created a
culture, a food, a coffee,
04:48.700 --> 04:52.766 align:start position:27.5% line:79.33% size:45%
music and a symbol
for all Colombians.
04:52.933 --> 04:56.333 align:start position:22.5% line:79.33% size:55%
Paisas are people from
northwestern Colombia.
04:56.500 --> 05:00.766 align:start position:17.5% line:79.33% size:65%
The heart of Paisa country
is also coffee country.
05:00.933 --> 05:02.633 align:start position:27.5% line:79.33% size:45%
It's a mountainous
and hilly land,
05:02.800 --> 05:07.533 align:start position:35% line:79.33% size:32.5%
a few valleys
west of Bogota.
05:07.700 --> 05:10.466 align:start position:17.5% line:79.33% size:65%
We're heading out into the
general region, which is
05:10.600 --> 05:15.300 align:start position:15% line:79.33% size:72.5%
known as Quindio and it's the
coffee center of Colombia.
05:15.433 --> 05:18.433 align:start position:22.5% line:79.33% size:57.5%
I haven't seen a single
coffee tree in town.
05:18.600 --> 05:20.400 align:start position:20% line:79.33% size:60%
They'll be a few million
out in the boonies and
05:20.566 --> 05:26.200 align:start position:25% line:79.33% size:50%
we'll find out a lot
more about coffee.
05:35.733 --> 05:37.466 align:start position:27.5% line:79.33% size:45%
Colombia is a very
mountainous country.
05:37.633 --> 05:40.933 align:start position:27.5% line:79.33% size:47.5%
Thanks to the great
Codillera of the Andes.
05:41.100 --> 05:43.533 align:start position:22.5% line:79.33% size:55%
The Andes have brought
both joy and sorrow to
05:43.666 --> 05:45.666 align:start position:27.5% line:79.33% size:45%
Colombia, numerous
earthquakes,
05:45.800 --> 05:48.833 align:start position:22.5% line:79.33% size:57.5%
many volcanic eruptions
that have killed thousands
05:49.000 --> 05:52.366 align:start position:20% line:79.33% size:60%
of people, but they have
also brought volcanic soil
05:52.533 --> 05:59.333 align:start position:15% line:79.33% size:72.5%
to the coffee region and that
is a producer of great joy.
05:59.500 --> 06:01.133 align:start position:35% line:79.33% size:32.5%
In the coffee
growing region,
06:01.300 --> 06:03.200 align:start position:20% line:79.33% size:60%
there is one Pueblo, one
small town that's well
06:03.366 --> 06:05.766 align:start position:30% line:79.33% size:40%
known throughout
Colombia for its beauty,
06:05.933 --> 06:09.966 align:start position:30% line:79.33% size:42.5%
its location, its
streams nearby.
06:10.133 --> 06:12.466 align:start position:25% line:84.67% size:50%
It's called Salento.
06:12.633 --> 06:14.733 align:start position:30% line:79.33% size:42.5%
It has a peculiar
history and its kept its
06:14.900 --> 06:19.466 align:start position:22.5% line:79.33% size:55%
compact nature for 100
years or so.
06:19.600 --> 06:22.333 align:start position:40% line:84.67% size:22.5%
(Spanish)
06:22.500 --> 06:24.400 align:start position:40% line:79.33% size:22.5%
Travelers
founded this town.
06:24.566 --> 06:26.866 align:start position:25% line:79.33% size:50%
Originally it was an
ancient pathway
06:27.033 --> 06:30.800 align:start position:17.5% line:84.67% size:65%
used by indigenous people.
06:30.933 --> 06:33.833 align:start position:22.5% line:79.33% size:55%
Then it became a royal
road used by the Spaniards
06:34.000 --> 06:39.700 align:start position:15% line:79.33% size:72.5%
as a part of the colonization
process throughout the Americas.
06:39.833 --> 06:41.866 align:start position:25% line:79.33% size:50%
Later on it was used
by merchants
06:42.000 --> 06:46.266 align:start position:22.5% line:79.33% size:55%
who settled throughout
the region.
06:46.400 --> 06:53.733 align:start position:10% line:79.33% size:80%
This town grew as travelers died
and their survivors stayed on.
06:53.866 --> 06:56.500 align:start position:20% line:79.33% size:62.5%
Salento is different from
other towns and for many
06:56.666 --> 06:59.666 align:start position:25% line:79.33% size:52.5%
years the inhabitants
retained the magic of the
06:59.833 --> 07:05.666 align:start position:22.5% line:79.33% size:57.5%
past as they hold on to
the old traditions and customs.
07:05.800 --> 07:08.500 align:start position:22.5% line:79.33% size:57.5%
There is a strong sense
of belonging to this land,
07:08.666 --> 07:12.966 align:start position:25% line:79.33% size:52.5%
where many have lived
for numerous generations.
07:13.133 --> 07:16.066 align:start position:40% line:84.67% size:22.5%
(Spanish)
07:16.233 --> 07:19.000 align:start position:37.5% line:79.33% size:27.5%
Traditional
dress has given away to a
07:19.166 --> 07:23.333 align:start position:20% line:79.33% size:60%
modern lifestyle, but up
until about twenty years
07:23.466 --> 07:26.800 align:start position:30% line:79.33% size:42.5%
ago it was common
to see the Paisa,
07:26.933 --> 07:30.733 align:start position:17.5% line:79.33% size:67.5%
a kind of mountain man walk
around with his checkered poncho
07:30.900 --> 07:37.100 align:start position:15% line:79.33% size:70%
and leathered satchel in the
traditional Paisa style.
07:40.366 --> 07:42.666 align:start position:22.5% line:79.33% size:57.5%
To get out of the rain,
I've worked my way into a
07:42.800 --> 07:46.933 align:start position:20% line:79.33% size:60%
hat shop and I recognize
these hats as being indigenous.
07:47.066 --> 07:49.500 align:start position:22.5% line:79.33% size:55%
They're from the coast
and I know they're made of
07:49.666 --> 07:52.966 align:start position:20% line:79.33% size:60%
palm but I've never seen
anything like them before.
07:53.133 --> 07:56.300 align:start position:25% line:84.67% size:52.5%
I have to try one on.
07:56.433 --> 07:58.900 align:start position:32.5% line:79.33% size:37.5%
I think it will
probably last me well.
07:59.066 --> 08:03.033 align:start position:20% line:79.33% size:60%
It's woven by hand, sewn
together and in a wet climate.
08:03.200 --> 08:05.200 align:start position:35% line:84.67% size:32.5%
It's perfect.
08:05.366 --> 08:08.100 align:start position:17.5% line:79.33% size:65%
Okay you follow the guide,
and then you just fold it
08:08.266 --> 08:12.266 align:start position:15% line:79.33% size:70%
and this hat is from a place
called Tochin from the coast.
08:12.433 --> 08:16.566 align:start position:35% line:79.33% size:30%
That's right
on the Pacific.
08:16.733 --> 08:19.700 align:start position:35% line:79.33% size:32.5%
Then you just
turn it around,
08:19.833 --> 08:22.733 align:start position:20% line:79.33% size:62.5%
turn it like this and you
can put it in your pocket.
08:22.900 --> 08:24.700 align:start position:20% line:79.33% size:60%
So when I'm riding on my
horse or my burro and the
08:24.866 --> 08:29.666 align:start position:20% line:79.33% size:62.5%
sun comes out, I can pull
it out and put it on. I see.
08:33.300 --> 08:35.300 align:start position:22.5% line:79.33% size:57.5%
You can see why Salento
has become a major tourist
08:35.433 --> 08:38.000 align:start position:27.5% line:79.33% size:45%
attraction here in
central Colombia.
08:38.166 --> 08:39.933 align:start position:30% line:79.33% size:42.5%
It's not just the
native materials,
08:40.100 --> 08:42.600 align:start position:17.5% line:79.33% size:65%
oh well they're great, but
the addition of European
08:42.733 --> 08:44.733 align:start position:22.5% line:79.33% size:57.5%
elements, the balconies
and the overhangs and all
08:44.900 --> 08:47.200 align:start position:27.5% line:79.33% size:45%
the colors and the
narrow streets.
08:47.366 --> 08:49.233 align:start position:17.5% line:79.33% size:65%
Put those together and you
have this combination of
08:49.366 --> 08:53.766 align:start position:25% line:79.33% size:50%
effects, that really
is irresistible.
08:55.033 --> 08:57.166 align:start position:20% line:79.33% size:60%
So tell me about the Eje
Cafetero Okay the
08:57.300 --> 09:00.466 align:start position:10% line:79.33% size:80%
Eje Cafetero is the heartland of
coffee production in Colombia.
09:00.633 --> 09:03.900 align:start position:25% line:79.33% size:50%
It has very specific
characteristics that
09:04.066 --> 09:06.166 align:start position:17.5% line:84.67% size:67.5%
make coffee specially good.
09:06.333 --> 09:09.666 align:start position:20% line:79.33% size:60%
So it's produced between
4,000 and 6,000 feet,
09:09.833 --> 09:13.400 align:start position:25% line:79.33% size:50%
so the high altitude
makes it really good.
09:13.566 --> 09:15.333 align:start position:30% line:79.33% size:40%
If you go higher
than that it changes.
09:15.500 --> 09:16.733 align:start position:22.5% line:84.67% size:57.5%
It's too cold up there.
09:16.833 --> 09:19.966 align:start position:17.5% line:79.33% size:65%
It also has, there's a lot
of rain here and volcanic soil.
09:20.133 --> 09:22.300 align:start position:27.5% line:79.33% size:47.5%
So the soil is very
good for coffee.
09:22.433 --> 09:24.433 align:start position:27.5% line:79.33% size:47.5%
Just a very special
combination in here
09:24.600 --> 09:28.233 align:start position:12.5% line:84.67% size:75%
and we get really good coffee.
09:31.466 --> 09:33.833 align:start position:20% line:84.67% size:62.5%
Well, there is a machine.
09:33.966 --> 09:38.766 align:start position:22.5% line:79.33% size:57.5%
This looks like a bomb,
it looks like a Rube Goldberg.
09:38.900 --> 09:41.966 align:start position:40% line:84.67% size:22.5%
(Spanish)
09:42.133 --> 09:44.733 align:start position:25% line:84.67% size:52.5%
So this is from 1905.
09:44.900 --> 09:47.933 align:start position:40% line:84.67% size:22.5%
(Spanish)
09:48.100 --> 09:49.900 align:start position:22.5% line:84.67% size:57.5%
These are real Italian.
09:50.033 --> 09:52.133 align:start position:22.5% line:79.33% size:55%
I feel like I'm in the
Giro d'Italia bike race.
09:52.300 --> 09:53.600 align:start position:32.5% line:79.33% size:37.5%
And we can make
some coffee.
09:53.766 --> 09:55.700 align:start position:32.5% line:79.33% size:37.5%
Do you know how
to operate this?
09:55.866 --> 09:57.166 align:start position:45% line:84.67% size:12.5%
Yeah!
09:57.333 --> 10:00.833 align:start position:27.5% line:79.33% size:45%
Alright, I'm going
to stand back.
10:00.966 --> 10:04.933 align:start position:15% line:79.33% size:72.5%
So now we conserve and have a
really good cup of coffee.
10:05.066 --> 10:06.400 align:start position:30% line:79.33% size:42.5%
Oh that's how you
clean the dishes.
10:06.533 --> 10:10.400 align:start position:40% line:84.67% size:22.5%
(Spanish)
10:29.433 --> 10:31.066 align:start position:32.5% line:79.33% size:35%
It's very good
coffee, huh?
10:31.200 --> 10:33.566 align:start position:20% line:84.67% size:62.5%
That is very good coffee!
10:33.700 --> 10:36.700 align:start position:45% line:84.67% size:12.5%
Yeah!
10:44.900 --> 10:47.466 align:start position:15% line:79.33% size:70%
The Quindío coffee producing
region is dotted with
10:47.600 --> 10:51.866 align:start position:22.5% line:79.33% size:55%
small coffee producing
farms, family owned farms over
10:52.000 --> 10:57.466 align:start position:15% line:79.33% size:70%
500 of them. Small producers
mean small towns, traditional
10:57.600 --> 11:02.666 align:start position:15% line:79.33% size:70%
towns some of them with very
distinct local architecture.
11:02.800 --> 11:05.100 align:start position:40% line:84.67% size:22.5%
(Spanish)
11:05.233 --> 11:07.000 align:start position:30% line:79.33% size:40%
The architecture
here is unique,
11:07.133 --> 11:11.766 align:start position:25% line:79.33% size:50%
much the way a world
heritage site is unique.
11:11.900 --> 11:14.233 align:start position:17.5% line:79.33% size:65%
We are in the landscape of
coffee plantations and the
11:14.366 --> 11:18.400 align:start position:25% line:79.33% size:52.5%
buildings fit in well
with the environment.
11:18.533 --> 11:21.000 align:start position:32.5% line:79.33% size:37.5%
Their walls are
made from bamboo,
11:21.133 --> 11:26.300 align:start position:12.5% line:79.33% size:77.5%
insulated with horse manure and
then stuccoed with plaster.
11:26.433 --> 11:28.600 align:start position:20% line:84.67% size:60%
The design is called ? ?
11:28.733 --> 11:31.800 align:start position:37.5% line:84.67% size:27.5%
Colombiano.
11:31.933 --> 11:33.733 align:start position:30% line:79.33% size:42.5%
Finlandia is also
known as the
11:33.866 --> 11:39.833 align:start position:27.5% line:79.33% size:47.5%
heartland of coffee
basket making.
11:41.000 --> 11:43.200 align:start position:17.5% line:79.33% size:65%
The sign here says this is
the handy craft route of
11:43.333 --> 11:46.533 align:start position:10% line:79.33% size:80%
Quindío and the first example we
have are these baskets.
11:46.666 --> 11:49.433 align:start position:22.5% line:79.33% size:55%
These are utilitarian,
no question.
11:49.566 --> 11:52.866 align:start position:22.5% line:79.33% size:57.5%
Probably, for gathering
the cherries is what they
11:53.000 --> 11:54.533 align:start position:32.5% line:79.33% size:37.5%
call the fruits
of the coffee,
11:54.666 --> 11:56.766 align:start position:32.5% line:79.33% size:37.5%
the cherries of
the coffee beans.
11:56.900 --> 12:00.133 align:start position:15% line:79.33% size:72.5%
This would be about the right
size for the average harvester.
12:00.266 --> 12:03.866 align:start position:17.5% line:79.33% size:65%
You could put 20 or 30 lbs
of coffee in there pulling
12:04.000 --> 12:07.133 align:start position:25% line:79.33% size:52.5%
them off the trees as
fast as they could.
12:11.166 --> 12:12.766 align:start position:30% line:79.33% size:42.5%
Coffee harvesters
seem to have given
12:12.900 --> 12:15.233 align:start position:17.5% line:84.67% size:67.5%
up on the old time baskets.
12:15.366 --> 12:19.366 align:start position:35% line:79.33% size:32.5%
Everyone uses
plastic ones instead.
12:19.500 --> 12:22.433 align:start position:32.5% line:79.33% size:35%
In the country
of Colombia,
12:22.566 --> 12:24.366 align:start position:25% line:79.33% size:52.5%
the coffee farms vary
from about ten acres,
12:24.500 --> 12:25.933 align:start position:25% line:84.67% size:52.5%
which is the average.
12:26.066 --> 12:28.433 align:start position:30% line:79.33% size:40%
To this one it's
about 100 acres,
12:28.566 --> 12:30.200 align:start position:35% line:79.33% size:30%
so there's a
huge variation.
12:30.333 --> 12:31.533 align:start position:30% line:79.33% size:40%
This is a rather
large one,
12:31.666 --> 12:34.633 align:start position:25% line:79.33% size:50%
but the area is just
a mosaic of farms.
12:34.766 --> 12:36.433 align:start position:30% line:79.33% size:42.5%
Each with its own
personality and probably
12:36.566 --> 12:39.466 align:start position:17.5% line:79.33% size:65%
each with its own distinct
variety because of the changes
12:39.600 --> 12:42.700 align:start position:12.5% line:79.33% size:77.5%
in topography, the changes, the
tiny changes in rainfall.
12:42.833 --> 12:44.766 align:start position:22.5% line:79.33% size:55%
The amount of exposure
to sun and the soil,
12:44.900 --> 12:47.666 align:start position:22.5% line:84.67% size:57.5%
so everyone's distinct.
12:47.800 --> 12:49.366 align:start position:40% line:84.67% size:22.5%
(Spanish)
12:49.500 --> 12:53.966 align:start position:12.5% line:79.33% size:75%
We are on the Potosi La Vereda
coffee plantation.
12:54.100 --> 12:57.066 align:start position:20% line:79.33% size:62.5%
We have several different
varieties of coffee beans.
12:57.200 --> 13:03.666 align:start position:27.5% line:79.33% size:47.5%
We have Colombia la
Suprema and the Caturra variety.
13:03.800 --> 13:08.433 align:start position:25% line:79.33% size:50%
Japanese buyers want
only Caturra beans.
13:08.566 --> 13:11.100 align:start position:27.5% line:79.33% size:45%
While, others want
the Colombia beans.
13:11.233 --> 13:13.333 align:start position:27.5% line:79.33% size:47.5%
They are completely
different without one
13:13.466 --> 13:15.400 align:start position:35% line:79.33% size:30%
being better
than the other,
13:15.533 --> 13:21.333 align:start position:27.5% line:79.33% size:47.5%
just like there are
tastes for everything.
13:21.466 --> 13:26.400 align:start position:10% line:79.33% size:80%
These plants are just a year old
and already they are producing.
13:26.533 --> 13:34.066 align:start position:27.5% line:79.33% size:47.5%
These little coffee
trees are now two
13:34.200 --> 13:36.466 align:start position:22.5% line:79.33% size:55%
years old and they are
full of cherries.
13:36.600 --> 13:38.733 align:start position:25% line:79.33% size:52.5%
After only two years,
thousands and thousands of
13:38.866 --> 13:43.166 align:start position:25% line:79.33% size:52.5%
them and look at that
potential cup of coffee there.
13:43.300 --> 13:45.300 align:start position:32.5% line:79.33% size:35%
You can almost
smell the aroma.
13:45.433 --> 13:47.066 align:start position:40% line:84.67% size:22.5%
(Spanish)
13:47.200 --> 13:49.733 align:start position:17.5% line:79.33% size:67.5%
My grandparents were coffee
growers as well as my father.
13:49.866 --> 13:52.633 align:start position:32.5% line:79.33% size:37.5%
This plantation
is my inheritance
13:52.766 --> 13:56.566 align:start position:25% line:84.67% size:52.5%
from both my parents.
13:56.700 --> 13:59.066 align:start position:20% line:79.33% size:60%
Over the last few years,
more and more women have
13:59.200 --> 14:03.966 align:start position:20% line:79.33% size:62.5%
entered the gremio or the
fraternity of growers.
14:04.100 --> 14:08.733 align:start position:17.5% line:79.33% size:67.5%
We manage our own lands, we
understand the entire process.
14:08.866 --> 14:11.133 align:start position:30% line:79.33% size:42.5%
In the beginning,
it was not easy.
14:11.266 --> 14:13.433 align:start position:27.5% line:79.33% size:47.5%
We must know how to
manage all aspects of
14:13.566 --> 14:16.000 align:start position:12.5% line:84.67% size:75%
the coffee production process.
14:16.133 --> 14:21.133 align:start position:27.5% line:79.33% size:47.5%
How, where and when
to plant, fertilize,
14:21.266 --> 14:24.833 align:start position:12.5% line:84.67% size:77.5%
harvest and restore the fields.
14:24.966 --> 14:28.000 align:start position:10% line:79.33% size:80%
In the Quindío region they plant
on very steep hillsides.
14:28.133 --> 14:33.633 align:start position:15% line:79.33% size:72.5%
Their plants only grow to one
meter, 80 centimeters tall.
14:33.766 --> 14:36.833 align:start position:20% line:79.33% size:60%
In other countries, they
plant trees that will grow
14:36.966 --> 14:41.900 align:start position:15% line:79.33% size:70%
much taller and they harvest
them all by machine.
14:42.033 --> 14:45.033 align:start position:17.5% line:84.67% size:65%
Here, it's hand harvested.
14:45.166 --> 14:47.433 align:start position:20% line:79.33% size:62.5%
We're now among the adult
trees that are in the
14:47.566 --> 14:49.566 align:start position:17.5% line:79.33% size:65%
height of their production
and although we're not on
14:49.700 --> 14:52.400 align:start position:10% line:79.33% size:80%
the full harvest season, there's
still plenty of the cherries.
14:52.533 --> 14:54.833 align:start position:40% line:84.67% size:22.5%
(Spanish)
14:54.966 --> 14:58.433 align:start position:37.5% line:79.33% size:25%
So you can
squeeze the cherry and the
14:58.566 --> 15:02.033 align:start position:20% line:79.33% size:62.5%
coffee bean drops out and
this is actually sweet tasting.
15:02.166 --> 15:03.566 align:start position:20% line:79.33% size:62.5%
We're going to take these
right now to where they
15:03.700 --> 15:05.700 align:start position:22.5% line:79.33% size:57.5%
call the beneficio, the
processing plant that will
15:05.833 --> 15:08.900 align:start position:17.5% line:79.33% size:65%
remove this outer pulp and
we will then have the next
15:09.033 --> 15:15.066 align:start position:27.5% line:79.33% size:47.5%
stage of the coffee
beans ready to go.
15:25.500 --> 15:26.966 align:start position:40% line:84.67% size:22.5%
(Spanish)
15:27.100 --> 15:30.233 align:start position:37.5% line:79.33% size:25%
Well, it's
passed through the initial
15:30.366 --> 15:32.633 align:start position:20% line:79.33% size:62.5%
processing plant and come
out here and the only way
15:32.766 --> 15:35.466 align:start position:22.5% line:79.33% size:57.5%
that they can guarantee
that it contains,
15:35.600 --> 15:37.866 align:start position:20% line:79.33% size:60%
that the coffee contains
the best possible
15:38.000 --> 15:41.400 align:start position:17.5% line:79.33% size:65%
Colombian flavor is to dry
it here and they can lift
15:41.533 --> 15:45.300 align:start position:20% line:79.33% size:62.5%
it up and they can listen
to the sound the coffee
15:45.433 --> 15:49.400 align:start position:20% line:84.67% size:62.5%
makes when it is falling.
15:49.533 --> 15:51.900 align:start position:17.5% line:79.33% size:65%
And that way they can tell
if it's really ready to be
15:52.033 --> 15:53.966 align:start position:30% line:79.33% size:42.5%
made into coffee,
very traditional,
15:54.100 --> 15:56.800 align:start position:30% line:79.33% size:42.5%
very individually
sensitive.
15:56.933 --> 16:00.166 align:start position:20% line:84.67% size:60%
It's not commercialized.
16:05.800 --> 16:07.066 align:start position:40% line:84.67% size:22.5%
(Spanish)
16:07.200 --> 16:08.966 align:start position:35% line:79.33% size:32.5%
We are in the
center of Colombia's
16:09.100 --> 16:10.400 align:start position:30% line:84.67% size:42.5%
coffee heartland.
16:10.533 --> 16:12.466 align:start position:20% line:79.33% size:60%
A region whose tradition
are longstanding.
16:12.600 --> 16:17.500 align:start position:22.5% line:79.33% size:55%
Traditions passed onto
us by our forefathers.
16:17.633 --> 16:20.200 align:start position:17.5% line:79.33% size:65%
A half hour drive takes us
to another small producer
16:20.333 --> 16:24.433 align:start position:37.5% line:79.33% size:27.5%
with a very
different philosophy.
16:24.566 --> 16:26.500 align:start position:40% line:84.67% size:22.5%
(Spanish)
16:26.633 --> 16:30.966 align:start position:37.5% line:79.33% size:25%
Our coffee
groves are lush gardens.
16:31.133 --> 16:34.233 align:start position:20% line:79.33% size:62.5%
We are very proud of what
we have created here.
16:34.400 --> 16:36.700 align:start position:27.5% line:79.33% size:45%
We have faced many
difficulties with pests
16:36.866 --> 16:39.500 align:start position:20% line:79.33% size:60%
and we have successfully
resisted without ever
16:39.666 --> 16:44.600 align:start position:32.5% line:79.33% size:35%
using a single
gram of pesticides.
16:44.766 --> 16:47.166 align:start position:20% line:79.33% size:60%
We've all heard of shade
grown coffee and this is
16:47.333 --> 16:49.500 align:start position:22.5% line:79.33% size:55%
shade grown coffee and
this is shade grown coffee.
16:49.633 --> 16:52.100 align:start position:20% line:79.33% size:60%
This is shade from these
great old trees and these
16:52.233 --> 16:56.233 align:start position:30% line:79.33% size:42.5%
particular coffee
trees are very old.
16:56.366 --> 16:58.300 align:start position:22.5% line:79.33% size:57.5%
They are traced back to
the founding of the town
16:58.466 --> 17:02.066 align:start position:35% line:79.33% size:32.5%
of Córdoba, a
hundred years ago.
17:02.233 --> 17:04.266 align:start position:40% line:84.67% size:22.5%
(Spanish)
17:04.433 --> 17:07.766 align:start position:32.5% line:79.33% size:35%
Arboleda could
have ended up as just
17:07.933 --> 17:14.533 align:start position:20% line:79.33% size:60%
another coffee producing
farm and nothing else.
17:14.666 --> 17:18.066 align:start position:20% line:79.33% size:60%
A cup of Arboleda coffee
is one of perfection
17:18.233 --> 17:21.033 align:start position:35% line:79.33% size:30%
because this
coffee is grown,
17:21.200 --> 17:23.800 align:start position:25% line:79.33% size:50%
while protecting the
environment and caring and
17:23.966 --> 17:27.700 align:start position:32.5% line:79.33% size:37.5%
loving the land
and the soil.
17:27.833 --> 17:29.933 align:start position:27.5% line:79.33% size:47.5%
These old trees are
pure Arabica coffee,
17:30.100 --> 17:35.433 align:start position:12.5% line:79.33% size:75%
which generally is conceded to
be the best there is.
17:35.600 --> 17:37.200 align:start position:20% line:79.33% size:60%
That's what they started
with here and then they've
17:37.366 --> 17:38.900 align:start position:27.5% line:79.33% size:47.5%
branched into other
varieties but this is the
17:39.033 --> 17:42.300 align:start position:17.5% line:79.33% size:65%
old scion the old original
coffee tree from right here.
17:42.433 --> 17:45.366 align:start position:40% line:84.67% size:22.5%
(Spanish)
17:45.533 --> 17:48.100 align:start position:35% line:79.33% size:32.5%
Our coffee is
produced with zero agro
17:48.266 --> 17:51.500 align:start position:25% line:79.33% size:52.5%
chemicals so that the
natural micro organisms
17:51.633 --> 17:56.966 align:start position:30% line:79.33% size:42.5%
that live in this
ecosystem are not harmed.
17:57.133 --> 17:59.700 align:start position:22.5% line:79.33% size:57.5%
One of the philosophies
here at La Arboleda Coffee
17:59.866 --> 18:03.200 align:start position:32.5% line:79.33% size:37.5%
farm is to keep
the old varieties.
18:03.366 --> 18:04.533 align:start position:35% line:79.33% size:30%
They've been
here for so long,
18:04.666 --> 18:06.633 align:start position:20% line:79.33% size:60%
things have worked their
way out and so they can
18:06.800 --> 18:10.100 align:start position:27.5% line:79.33% size:47.5%
work organically or
without chemicals because it's
18:10.266 --> 18:14.800 align:start position:12.5% line:79.33% size:75%
all part of a well-established
coffee ecosystem.
18:14.933 --> 18:16.233 align:start position:40% line:84.67% size:22.5%
(Spanish)
18:16.400 --> 18:18.766 align:start position:35% line:79.33% size:30%
We could use
this here as a teaching
18:18.933 --> 18:21.600 align:start position:20% line:79.33% size:62.5%
tool so that other coffee
producers would follow
18:21.766 --> 18:24.833 align:start position:20% line:79.33% size:60%
this example and perhaps
see these kind of eco
18:25.000 --> 18:33.000 align:start position:20% line:79.33% size:62.5%
friendly, organic farming
as a source of national pride.
18:33.166 --> 18:34.900 align:start position:32.5% line:79.33% size:37.5%
We've formed an
association of women coffee
18:35.066 --> 18:41.266 align:start position:17.5% line:79.33% size:65%
growers called the Córdoba
Women's Coffee Association.
18:41.433 --> 18:47.766 align:start position:20% line:79.33% size:60%
We have recently created
our own brand or women coffee.
18:47.933 --> 18:50.533 align:start position:20% line:79.33% size:62.5%
Just because you're using
a sustainable form of
18:50.700 --> 18:52.700 align:start position:22.5% line:79.33% size:55%
coffee raising doesn't
mean you can't use
18:52.833 --> 18:54.833 align:start position:35% line:79.33% size:32.5%
technology to
your advantage.
18:55.000 --> 18:57.866 align:start position:30% line:79.33% size:42.5%
With this plastic
canopy here,
18:58.033 --> 19:00.400 align:start position:20% line:79.33% size:60%
they don't have to worry
about the rain and they
19:00.533 --> 19:02.466 align:start position:22.5% line:79.33% size:57.5%
still get the advantage
of whatever sun there is.
19:02.600 --> 19:06.200 align:start position:20% line:79.33% size:60%
So in ten days they move
all this coffee around and
19:06.366 --> 19:08.633 align:start position:25% line:84.67% size:50%
they have dry beans.
19:08.800 --> 19:10.500 align:start position:20% line:79.33% size:60%
They don't have to worry
about them getting wet
19:10.633 --> 19:13.466 align:start position:27.5% line:79.33% size:47.5%
from the often very
heavy rain they get here.
19:13.600 --> 19:17.066 align:start position:22.5% line:84.67% size:55%
It's a real good idea.
19:17.233 --> 19:18.666 align:start position:40% line:84.67% size:22.5%
(Spanish)
19:18.800 --> 19:21.566 align:start position:37.5% line:79.33% size:27.5%
When coffee
is ground, the natural,
19:21.733 --> 19:24.933 align:start position:27.5% line:79.33% size:45%
exquisite aroma is
liberated and then we can
19:25.100 --> 19:27.233 align:start position:32.5% line:79.33% size:35%
brew it into a
wondrous liquid cup of
19:27.366 --> 19:36.900 align:start position:17.5% line:79.33% size:65%
coffee. Coffee cultivation
is my destiny, my happiness.
19:37.033 --> 19:38.866 align:start position:35% line:79.33% size:30%
This is what
I do everyday,
19:39.000 --> 19:44.800 align:start position:30% line:79.33% size:42.5%
I produce coffee.
I love coffee.
19:46.500 --> 19:48.433 align:start position:30% line:79.33% size:42.5%
Coffee production
isn't all work.
19:48.600 --> 19:53.066 align:start position:20% line:79.33% size:60%
Fiestas are an important
part of Paisa life.
19:57.633 --> 19:59.833 align:start position:17.5% line:79.33% size:65%
We're in the town Calarca,
not far from Armenia in
20:00.000 --> 20:01.800 align:start position:35% line:79.33% size:32.5%
the center of
coffee country.
20:01.933 --> 20:03.166 align:start position:32.5% line:79.33% size:37.5%
Every year they
have a parade,
20:03.333 --> 20:05.400 align:start position:25% line:79.33% size:52.5%
a celebration and the
parade ends with the
20:05.533 --> 20:10.100 align:start position:32.5% line:79.33% size:37.5%
crowning of the
coffee queen.
20:21.900 --> 20:25.066 align:start position:22.5% line:79.33% size:55%
Each department brings
their beauty queen and
20:25.233 --> 20:30.266 align:start position:22.5% line:79.33% size:55%
their dances and music
and theatre to show.
20:30.433 --> 20:32.000 align:start position:25% line:79.33% size:50%
So the judges decide
on a combination or is
20:32.133 --> 20:34.133 align:start position:17.5% line:84.67% size:65%
it just the queen herself?
20:34.300 --> 20:35.433 align:start position:27.5% line:79.33% size:45%
No, they do decide
on a combination,
20:35.566 --> 20:37.300 align:start position:27.5% line:79.33% size:45%
but most important
is the queen,
20:37.466 --> 20:38.833 align:start position:30% line:79.33% size:42.5%
but the beauty of
the queen is not
20:39.000 --> 20:40.733 align:start position:15% line:84.67% size:72.5%
just the physical appearance.
20:40.900 --> 20:42.266 align:start position:20% line:79.33% size:60%
It comes with the beauty
of whatever she brings
20:42.400 --> 20:44.666 align:start position:25% line:79.33% size:50%
behind her, which is
the comparsas and the
20:44.833 --> 20:48.466 align:start position:22.5% line:79.33% size:55%
happiness about it and
the colors and what each
20:48.633 --> 20:52.433 align:start position:32.5% line:79.33% size:37.5%
represents from
where they come from.
20:56.266 --> 21:00.300 align:start position:12.5% line:79.33% size:77.5%
That's the La Chapolera, it's a
type of CamposinaColombiana.
21:00.433 --> 21:03.433 align:start position:32.5% line:79.33% size:35%
Her name comes
from a butterfly,
21:03.600 --> 21:07.100 align:start position:22.5% line:79.33% size:57.5%
known as Chapora, which
migrates to the coffee
21:07.266 --> 21:11.933 align:start position:35% line:79.33% size:30%
farms during
times of harvest.
21:13.366 --> 21:15.033 align:start position:27.5% line:79.33% size:45%
They come from all
over the country,
21:15.166 --> 21:17.566 align:start position:17.5% line:79.33% size:65%
they're trying to show off
their queen and make as
21:17.733 --> 21:19.900 align:start position:22.5% line:79.33% size:55%
much noise as possible
and my guess is
21:20.066 --> 21:21.500 align:start position:30% line:79.33% size:40%
a little bribery
involved as well.
21:21.633 --> 21:23.600 align:start position:35% line:79.33% size:32.5%
They all come
together here,
21:23.766 --> 21:26.733 align:start position:10% line:79.33% size:80%
there's a lot of prestige in the
making and their queen has to
21:26.900 --> 21:33.166 align:start position:12.5% line:79.33% size:75%
show that she has the stuff to
be queen of the coffee festival.
21:34.366 --> 21:36.966 align:start position:27.5% line:79.33% size:47.5%
Tolima is coming up
here, now this woman,
21:37.133 --> 21:39.466 align:start position:35% line:79.33% size:32.5%
I watched her
from down below.
21:39.600 --> 21:40.900 align:start position:20% line:84.67% size:62.5%
She's very light skinned,
21:41.033 --> 21:42.333 align:start position:45% line:84.67% size:12.5%
Yeah.
21:42.400 --> 21:46.633 align:start position:12.5% line:79.33% size:75%
She's very active, but she can
play the drums extremely well.
21:46.766 --> 21:47.966 align:start position:32.5% line:84.67% size:37.5%
Does that help?
21:48.100 --> 21:52.400 align:start position:15% line:84.67% size:70%
I think it helps, of course.
21:57.000 --> 22:02.600 align:start position:10% line:79.33% size:80%
We have a representation of real
folk arts here, folk dances.
22:02.733 --> 22:04.466 align:start position:22.5% line:79.33% size:57.5%
These are people coming
from the countryside.
22:04.633 --> 22:08.500 align:start position:12.5% line:79.33% size:77.5%
There used to be people who did
nothing but carry other people.
22:08.633 --> 22:11.933 align:start position:25% line:79.33% size:50%
We see them here and
then we see the folk,
22:12.100 --> 22:14.466 align:start position:25% line:79.33% size:50%
the dresses of women
from the country side,
22:14.600 --> 22:18.366 align:start position:32.5% line:79.33% size:35%
who are really
working in the fields.
22:23.166 --> 22:24.833 align:start position:25% line:79.33% size:50%
There's got to be an
excuse for a parade,
22:24.966 --> 22:27.500 align:start position:15% line:79.33% size:72.5%
but this kind is a little bit
different one, in it's
22:27.666 --> 22:32.400 align:start position:15% line:79.33% size:70%
sort of has an international
aspect to a very local product.
22:32.566 --> 22:34.600 align:start position:22.5% line:79.33% size:57.5%
As far as I know, every
coffee producing country
22:34.766 --> 22:37.700 align:start position:25% line:79.33% size:50%
has a celebration to
celebrate the product and
22:37.866 --> 22:41.300 align:start position:20% line:79.33% size:60%
it's so much fun because
they're talking about
22:41.433 --> 22:43.466 align:start position:20% line:79.33% size:60%
coffee, but they're also
celebrating their regional
22:43.633 --> 22:46.766 align:start position:35% line:79.33% size:32.5%
community and
their folklore.
22:46.933 --> 22:50.833 align:start position:10% line:79.33% size:80%
The natural history of the place
that they're involved in.
22:54.966 --> 22:56.533 align:start position:30% line:79.33% size:40%
Oh my gosh, here
comes the devil.
22:56.666 --> 22:57.766 align:start position:37.5% line:84.67% size:27.5%
Oh my gosh.
22:57.933 --> 23:00.533 align:start position:20% line:79.33% size:62.5%
That's got to be very hot
to carry that costume.
23:00.666 --> 23:02.366 align:start position:17.5% line:79.33% size:65%
It seems to me, that these
people are from Chocó,
23:02.533 --> 23:04.000 align:start position:25% line:84.67% size:52.5%
which is the Pacific.
23:04.166 --> 23:08.133 align:start position:12.5% line:79.33% size:75%
There's a lot of former slaves
that have settled in that
23:08.300 --> 23:11.400 align:start position:12.5% line:79.33% size:77.5%
area so there's got to be a big
African influence in there.
23:11.566 --> 23:14.133 align:start position:30% line:79.33% size:40%
Right, the Chocó
region is where the slaves
23:14.266 --> 23:18.866 align:start position:22.5% line:84.67% size:55%
fled to in the 1800's.
23:19.033 --> 23:20.966 align:start position:17.5% line:79.33% size:65%
There's a lot of themes of
death in here of fantastic
23:21.100 --> 23:25.733 align:start position:30% line:79.33% size:40%
conceptions that
are otherworldly.
23:25.900 --> 23:28.366 align:start position:25% line:79.33% size:52.5%
Right and conceptions
about nature and the spirit.
23:28.500 --> 23:33.533 align:start position:22.5% line:84.67% size:55%
That's very important.
23:34.866 --> 23:37.700 align:start position:17.5% line:79.33% size:67.5%
They have a lot of talented
acrobatic, stilt walkers.
23:37.833 --> 23:40.300 align:start position:45% line:84.67% size:10%
Yes.
23:48.400 --> 23:49.566 align:start position:32.5% line:79.33% size:35%
We know we are
in Colombia.
23:49.700 --> 23:54.166 align:start position:20% line:79.33% size:60%
It couldn't be any other
Spanish speaking country.
23:55.400 --> 24:01.133 align:start position:12.5% line:79.33% size:77.5%
There's an exhilaration that is
only possible in this country.
24:02.800 --> 24:04.866 align:start position:27.5% line:79.33% size:47.5%
The National Coffee
festival has been
24:05.000 --> 24:11.833 align:start position:22.5% line:79.33% size:55%
celebrated in Calarca,
every year since 1960.
24:12.000 --> 24:14.500 align:start position:20% line:79.33% size:60%
The floats, in which the
candidates are standing,
24:14.633 --> 24:17.566 align:start position:20% line:79.33% size:62.5%
are designed specifically
for the event by local
24:17.733 --> 24:22.800 align:start position:22.5% line:79.33% size:57.5%
artists. Each candidate
represents Colombia's
24:22.933 --> 24:28.366 align:start position:17.5% line:79.33% size:65%
cultural diversity, mainly
in terms of dance and music.
24:28.533 --> 24:30.900 align:start position:20% line:79.33% size:62.5%
The winner of the pageant
represents Colombia
24:31.033 --> 24:35.533 align:start position:25% line:79.33% size:50%
in the international
coffee pageant.
24:45.566 --> 24:48.266 align:start position:30% line:79.33% size:40%
Coffee is native
to Ethiopia,
24:48.433 --> 24:51.566 align:start position:17.5% line:79.33% size:65%
but because of its special
growing conditions, Colombia
24:51.733 --> 24:55.300 align:start position:20% line:79.33% size:62.5%
has become the best-known
international exporter.
24:55.433 --> 24:57.933 align:start position:30% line:79.33% size:40%
Here, coffee has
produced a beverage,
24:58.100 --> 25:05.800 align:start position:15% line:84.67% size:72.5%
a culture, and a way of life.
25:07.066 --> 25:09.066 align:start position:20% line:79.33% size:60%
It has been our nation's
greatest physical barrier.
25:09.200 --> 25:12.333 align:start position:25% line:79.33% size:50%
Its looming presence
struck fear into the
25:12.466 --> 25:14.733 align:start position:20% line:84.67% size:60%
hearts of men and women.
25:14.900 --> 25:19.233 align:start position:20% line:79.33% size:62.5%
It caused our most famous
case of cannibalism.
25:19.400 --> 25:22.033 align:start position:22.5% line:79.33% size:57.5%
It produced the world's
richest gold mines.
25:22.200 --> 25:26.200 align:start position:27.5% line:79.33% size:47.5%
It was the cause of
civil war battles.
25:26.366 --> 25:30.033 align:start position:22.5% line:84.67% size:57.5%
It's the Sierra Nevada.
25:30.166 --> 25:35.700 align:start position:20% line:74% size:60%
Join us next time In the
Americas , with me, David
Yetman.
25:36.700 --> 25:38.733 align:start position:17.5% line:79.33% size:65%
My friend Nicholas is what
we might call a coffee
25:38.900 --> 25:41.866 align:start position:20% line:79.33% size:60%
missionary from Armenia.
He is unusual.
25:42.000 --> 25:45.466 align:start position:40% line:84.67% size:22.5%
(Spanish)
25:45.600 --> 25:48.100 align:start position:35% line:79.33% size:32.5%
So he has the
traveling coffee box,
25:48.300 --> 25:50.500 align:start position:22.5% line:79.33% size:55%
we've got 500 of these
boxes going around the
25:50.633 --> 25:54.233 align:start position:22.5% line:79.33% size:57.5%
world to tell the world
how great coffee is.
25:54.400 --> 25:56.300 align:start position:25% line:79.33% size:50%
Every process of the
coffee from the grinding
25:56.433 --> 25:58.000 align:start position:27.5% line:79.33% size:45%
it, to the heating
of the water,
25:58.133 --> 25:59.633 align:start position:35% line:79.33% size:32.5%
to the making
of the coffee,
25:59.800 --> 26:02.300 align:start position:25% line:79.33% size:52.5%
to the drinking it is
contained in this little box.